# WatchMyCompetitor Reviews
**Vendor:** WatchMyCompetitor  
**Category:** [Competitive Intelligence Tools](https://www.g2.com/categories/competitive-intelligence)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 23
## About WatchMyCompetitor
WatchMyCompetitor is the market intelligence platform for enterprise decision-makers. Our mission is to empower businesses to make smarter, data-driven decisions by providing relevant and timely insights into their competitive and market landscape. We combine AI-powered market tracking, expert human analysis and platform customisation to enable businesses to build private data lakes, offering the granular insights needed to identify opportunities, mitigate risks and drive growth. With a commitment to accuracy, innovation and reliability, WatchMyCompetitor is the trusted partner for organisations seeking to improve their strategic and operational decision-making. 🔍 Learn more: www.watchmycompetitor.com



## WatchMyCompetitor Pros & Cons
**What users like:**

- Users find WatchMyCompetitor to be **easy to navigate** , making competitor tracking efficient and manageable. (3 reviews)
- Users appreciate the **insightful competitor analysis** provided by WatchMyCompetitor, saving time on manual tracking. (2 reviews)
- Users find the **navigation ease** of WatchMyCompetitor exceptional, making it effortless to track competitor insights efficiently. (2 reviews)
- Users value the **ease of navigation and insightful updates** , significantly reducing the time spent on competitor tracking. (1 reviews)
- Users appreciate the **centralization** of WatchMyCompetitor, making navigation intuitive and saving time on competitor tracking. (1 reviews)
- Centralized Information (1 reviews)
- Competitor Insights (1 reviews)
- Customer Support (1 reviews)
- Customization Options (1 reviews)
- Data Organization (1 reviews)

**What users dislike:**

- Users note the need for **tweaking alerts** , experiencing missed or unnecessary notifications, though support helps efficiently. (1 reviews)
- Users find the platform **expensive** without sufficient value, especially when competitor activity decreases. (1 reviews)
- Users find the **false alerts** in WatchMyCompetitor require adjustments, though support handles it effectively. (1 reviews)
- Users find the **ineffective notifications** sometimes require adjustments, but customer support handles it well. (1 reviews)
- Users find the **lack of clarity** in alerts can lead to missed or unnecessary notifications, complicating the experience. (1 reviews)
- Poor Notifications Management (1 reviews)

## WatchMyCompetitor Reviews
  ### 1. Flexible platform, great UI, Excellent Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 21, 2024

**What do you like best about WatchMyCompetitor?**

The UI of the system is far more friendly than many other platforms we've used.  It is not text heavy but still provides relevent data.   Implementation and Integration of the system into services like Teams was simple as well.

**What do you dislike about WatchMyCompetitor?**

Some of the sections in the system are 'quirky', where search behaviour with keyword strings isn't perfect, but it's something the team has been workding hard to correct.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

We need to see how exactly our market is changing, and how are competitors evolve within it.  Getting daily updates on these activities - separated by product and company - helps us with insights into making faster decisions.

  ### 2. I love monitoring what my clients are up to

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Sports | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 10, 2024

**What do you like best about WatchMyCompetitor?**

It helps me keep up to date with my clients and their large social media. The team has also been excellent in helping me group the information into different categories.

**What do you dislike about WatchMyCompetitor?**

I don’t dislike anything about WatchMyCompetitor

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

My clients are so active and have a lot of representation. I can foresee potential scenarios and quick wins.

  ### 3. Great platform for consolidating & synthesizing competitive insights

**Rating:** 4.5/5.0 stars

**Reviewed by:** Andrew S. | Enterprise (> 1000 emp.)

**Reviewed Date:** February 01, 2024

**What do you like best about WatchMyCompetitor?**

Ability to view all social media postings of my and my competitors in a singular dashboard. Also, the publication of weekly curated reports related to industry / competitor press announcements has been very valuable in monitoring the market.

**What do you dislike about WatchMyCompetitor?**

Dashboards could use some refinement, but otherwise the system has been very intuitive for our use.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

Consolidating news, annoucements, partnerships and product launches of our key competitors into an easy to monitor platform.

**Official Response from James Horne:**

> Hi Andrew,

Thank you so much for your positive review! We're thrilled to hear that our platform excels at consolidating and synthesising competitive insights for you.

  ### 4. Nice for informing us about competitors.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Commercial Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 20, 2024

**What do you like best about WatchMyCompetitor?**

Now we started using WatchMyCompetitor we know what our competitors are offering in their facilities. The UI is intuitive and they’re good in giving everyone their own log in details.

**What do you dislike about WatchMyCompetitor?**

We don't see the value in the platform (it’s quite costly) when our competitors go quiet.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

Our competitors aren't beating us meaning we’re never caught off guard.

  ### 5. Great service and a genuinely useful tool

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Insurance | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 05, 2023

**What do you like best about WatchMyCompetitor?**

The team are incredibly helpful and offer a great service. The tool itself is really valuable and just makes checking competitor activity an every day activity as opposed to having to really think about it and integrate it in to your routine.

**What do you dislike about WatchMyCompetitor?**

The limit of companies tracked and the cost of adding more, but you get so many that it's not really an issue.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

I have to source insight and intelligence for our weekly newsletter and WMC makes this job much easier, and generally keeps us up to date on interesting and useful activities of both competitors and customers.

  ### 6. I do have a good appreciation for WatchMyCompetitor

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.)

**Reviewed Date:** February 20, 2024

**What do you like best about WatchMyCompetitor?**

It’s good for analysing the marketplace well. The email alerts let me know when something
interesting happens and I mark the important ones. I normally then combine them with the
timeline tab for reports.

**What do you dislike about WatchMyCompetitor?**

I never use the press tab. I feel this could be improved a lot.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

Simplifies my role in reviewing the industry

  ### 7. Great summary

**Rating:** 4.0/5.0 stars

**Reviewed by:** Olof T. | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 04, 2024

**What do you like best about WatchMyCompetitor?**

Good summary of latest competitor activities

**What do you dislike about WatchMyCompetitor?**

The magnifying glass scrolling over the text

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

Quick overview on what has happend in the industry, then we can deep dive into specific topics.

  ### 8. Great resource and amazing support team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Maja S. | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 29, 2023

**What do you like best about WatchMyCompetitor?**

The analyst team that supports you when you have set up your WatchMyCompetitor account has been phenomenal. Alex is so timely with responses and goes above and beyond to support us in the delivery of our workload.

**What do you dislike about WatchMyCompetitor?**

It is a costly resource - and so it can be a challenge to understand which of the resources (competitors) are of the most use to be able to include into our dashboards and analysis.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

The gathering and harvesting of data from competitor website - it is saving hugely on the man hours that would usually go into this data collection. It is invaluable in searching changes that are being made to Uni webpages day on day.

**Official Response from James Horne:**

> Thank you Maja! Alex was very happy to see this and we appreciate the feedback.

  ### 9. Nice people in a start-up that is developing

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Enterprise (> 1000 emp.)

**Reviewed Date:** January 05, 2024

**What do you like best about WatchMyCompetitor?**

I appreciate a lot the team I am currently working with. Alex & antonio have been really friendly & always eager to help! THAK YOU!

**What do you dislike about WatchMyCompetitor?**

I had a quite rough start with the agency due to lack of proper communication but this has been very much solved now.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

It helps us keep an eye on Competitors activities

  ### 10. An effective CI platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Renewables & Environment | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 08, 2024

**What do you like best about WatchMyCompetitor?**

The information I get through the platform gives me a nice view of our competitors, aiding in strategic planning.

**What do you dislike about WatchMyCompetitor?**

I don't use the platform that much although I do look at the email alerts. I go on it more when gearing up for meetings.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

It helps come up with intel on competitor strategies and we’re not blindsided.

  ### 11. Great solution to channel news that come straight to your inbox

**Rating:** 5.0/5.0 stars

**Reviewed by:** Elena H. | Insights Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 23, 2024

**What do you like best about WatchMyCompetitor?**

Bite size infromation, clearly labelled, easy integration with Teams

**What do you dislike about WatchMyCompetitor?**

It is a bot long winded to get to the source though

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

Timely news on the industry trends

**Official Response from James Horne:**

> Hi Elena,

Thank you so much for your lovely review! We're happy that you find our solution valuable and I'm pleased to share that Alex was equally thrilled to read your positive response.

  ### 12. A superb app with a wicked support team behind it

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Manufacturing | Enterprise (> 1000 emp.)

**Reviewed Date:** January 25, 2024

**What do you like best about WatchMyCompetitor?**

It just makes tracking competitors super easy. My account manager is constantly available when I need him.

**What do you dislike about WatchMyCompetitor?**

In the beginning, we had to tweak a bunch to track the pages and press we wanted but they quickly got it sorted

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

I use the app to populate slides in my QBR review. The timeline functionality broken down by competitor always goes down a treat.

  ### 13. Great webscraping tool & fantastic customer service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Manufacturing | Enterprise (> 1000 emp.)

**Reviewed Date:** January 04, 2024

**What do you like best about WatchMyCompetitor?**

Their customer service is amazing. They go above and beyond to understand your needs and make sure that they are being met.
Adjusting the initial tool and reports based on your feedback is done proactively and constantly.

**What do you dislike about WatchMyCompetitor?**

Nothing so far, the tool has worked as expected and adjusts based on feedback were implemented.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

Automating webscrapping and making sure all the information is being reported back regularly and in an organised format

  ### 14. WMC is great - as long as you have a business use for it

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Oil & Energy | Enterprise (> 1000 emp.)

**Reviewed Date:** January 23, 2024

**What do you like best about WatchMyCompetitor?**

WMC is really useful to strip the resource out of understanding competitor insights. The tool worked well to help identify what competitors were up to.

**What do you dislike about WatchMyCompetitor?**

For us, without a specific business use case the platform doesn't quite work as a stand alone product.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

Quickly seeing what our competitors are talking about and their key areas of focus

**Official Response from James Horne:**

> Thank you so much for taking the time to share your feedback with us. We would love to learn more about your specific requirements to better understand how we can enhance our platform to address your needs more effectively. If you're open to it, please do reach out to your CSM to discuss further. 

  ### 15. Information easy to read and share

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Enterprise (> 1000 emp.)

**Reviewed Date:** July 10, 2023

**What do you like best about WatchMyCompetitor?**

The newsletter is the most used function to view competitors weekly. 
Competitors to VMC don't present the news in such an easy-to-read way.
The WMC team is listening to all suggestions to improve the tool.

**What do you dislike about WatchMyCompetitor?**

Even if the APP on smartphone works very well, we do not use it. A weekly summary of the news is sufficient.
An accessible newsletter on the APP would be interesting.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

The time of teams traveling from client to client is limited. WMC allows you to receive news from competitors without searching the internet.
There is no direct impact on business in our case.

  ### 16. Excellent software for gathering strategic intelligence

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** January 05, 2024

**What do you like best about WatchMyCompetitor?**

WMC gives me practical insights into my competitors and is super straight forward to use

**What do you dislike about WatchMyCompetitor?**

Yet to find anything, its delivered what was promised.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

We're using WMC to uderstand our marketplace better and benchmark against our closest competitors

  ### 17. My great experience using WMC

**Rating:** 4.0/5.0 stars

**Reviewed by:** Ganesh S. | Enterprise (> 1000 emp.)

**Reviewed Date:** August 17, 2023

**What do you like best about WatchMyCompetitor?**

The WatchMyCompetitor platform has been an extremely beneficial for my team and organisation, providing great insights in a convenient method. The ease to use the platform, conceise information and great reporting functions is some of the benefits.

**What do you dislike about WatchMyCompetitor?**

Sometimes the tagging on the platform can be inocrrect.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

Reduces time conducting competitor research and is extremly benefical to have this information at a click of a button.

  ### 18. An invaluable tool for monitoring competitor activity

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Education Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 15, 2023

**What do you like best about WatchMyCompetitor?**

I mainly use the email updates but the platform itself is very easy to navigate and offers good insights. It saves me time on tracking competitor websites manually

**What do you dislike about WatchMyCompetitor?**

Sometimes, the alerts need tweaking – either with missed alerts or pointless alerts. Our CSM always deals with this efficiently though.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

Saves a lot labour time checking websites

  ### 19. Good range of competitor tracking. Able to link up with MS teams

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kevin G. | Enterprise (> 1000 emp.)

**Reviewed Date:** September 19, 2023

**What do you like best about WatchMyCompetitor?**

The MS teams API link which pushes notifications directly to teams channels is a great feature.

**What do you dislike about WatchMyCompetitor?**

Would be great to have some additional web functions and features

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

Provide competitor insight in a timely manner

  ### 20. Attentive and willing to help

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.)

**Reviewed Date:** July 07, 2023

**What do you like best about WatchMyCompetitor?**

Frequent raw data lists sent to us and an easy to use portal.  Easy to contact account owner with one point of contact.

**What do you dislike about WatchMyCompetitor?**

Not every data pull is successful and there can be inaccuracies in the raw data but this is amended quickly when the account owner is contacted about the issues.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

Easy way to keep track of competior pricing

  ### 21. Quite useful information, lot of features that don't bring much benefit

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Medical Devices | Enterprise (> 1000 emp.)

**Reviewed Date:** June 29, 2023

**What do you like best about WatchMyCompetitor?**

Quick intel to my inbox every week. Pretty comprehensive scope of websites covered. Useful that links take you directly throught to competitor websites

**What do you dislike about WatchMyCompetitor?**

Lots of tools essentially show the same information in different formats. Would prefer an overview and maybe a timeline.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

Saving time of having to do internet research myself. keywords mean that most things are captured.

**Official Response from James Horne:**

> Thank you so much for completing this review and for your product feedback, this has been captured.

WatchMyCompetitor does have a timeline tab displaying trends in competitor activity. Please reach out to your CSM for more information.

  ### 22. Really useful competitor monitoring company

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Broadcast Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 29, 2023

**What do you like best about WatchMyCompetitor?**

Provides me with real time updates on all areas of competitor activity. The library of data stored helps me spot trends in competitor activity. Nice additional features such as battlecards.

**What do you dislike about WatchMyCompetitor?**

Occasional pointless alert. Social media analytics could be more heavyweight.

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

Allow us to update clients on all competitor activity in real time.

  ### 23. A great platform for easily collating and analysing data on our completitors

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Chemicals | Enterprise (> 1000 emp.)

**Reviewed Date:** June 29, 2023

**What do you like best about WatchMyCompetitor?**

Easy presentation of all competitors posts over a certain timeframe

**What do you dislike about WatchMyCompetitor?**

Some analysis features do not hold validity in our market

**What problems is WatchMyCompetitor solving and how is that benefiting you?**

Faster collection of competitor posts and content



- [View WatchMyCompetitor pricing details and edition comparison](https://www.g2.com/products/watchmycompetitor/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-15+10%3A42%3A10+-0500&secure%5Bsession_id%5D=c4228b61-649e-4e28-9505-0c4f287c5399&secure%5Btoken%5D=64511086eb80246878746baf8f794a27539125e3e22c2b519fbf1a41ce715529&format=llm_user)

## WatchMyCompetitor Features
**Content Management**
- Data Centralization - Insight Engines
- Archiving - Insight Engines
- Search Analysis - Insight Engines

**Platform Basics**
- Centralized Platform
- Web Tracking

**Data collection**
- Natural Language Processing (NLP)
- Data Sources
- Custom Research Sources
- Lead Enrichment
- Advanced Data Collection

**Agentic AI - Website Change Monitoring**
- Autonomous Task Execution
- Adaptive Learning
- Natural Language Interaction
- Decision Making

**Agentic AI - Competitive Intelligence**
- Autonomous Task Execution

**Content Discovery**
- Search Interface - Insight Engines
- AI Functionality - Insight Engines
- NLP Functionality - Insight Engines
- Data Mining - Insight Engines
- Structured Navigation - Insight Engines
- Machine Learning - Insight Engines

**Platform Data**
- Product Details
- Customer Feedback & Reviews
- Channel Acquisition

**Segment Trending**
- Web
- Social
- Benchmarks
- Finance 

**Platform Content **
- Battlecards

**Analysis**
- Custom Dashboards
- Reports
- Integrations

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Platform Reporting**
- Customizable Dashboard
- Benchmark Reporting

**Platform**
- Search
- User, Role, And Access Management
- Mobile User Support
- Alerts
- Collaboration
- Compliance

**Agentic AI - Market Intelligence**
- Cross-system Integration
- Proactive Assistance

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