--- title: Qwairy Reviews meta\_title: 'Qwairy Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 43 reviews by the users' company size, role or industry to find out how Qwairy works for a business like yours. aggregate\_rating: rating\_value: 4.7 review\_count: 43 scale: '5' date\_modified: '2026-08-23' parent\_category: name: Artificial Intelligence url: https://www.g2.com/categories/artificial-intelligence --- # Qwairy Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Qwairy but has limited features. Are you part of the Qwairy team? [Upgrade your plan](https://my.g2.com/qwairy/upgrade?utm_campaign=s3&utm_medium=claim-popup&utm_source=g2) to enhance your branding and engage with visitors to your profile! Qwairy is a Generative Engine Optimization (GEO) software platform that helps marketing and SEO teams measure, analyze, and improve brand visibility within AI-generated responses. Trusted by 2,000+ brands including TotalEnergies, BlaBlaCar, and Match Group, Qwairy combines the most granular AI visibility data on the market with a task-driven approach: every gap identified is translated into a clear optimization task so teams know exactly what to fix, where, and why it matters. Qwairy enables companies to track how brands, products, and websites are referenced in responses from systems such as ChatGPT, Gemini, Claude, Perplexity, Copilot, and Grok. Beyond visibility monitoring, the platform emphasizes actionable insights, translating AI response analysis into specific optimization tasks that teams can implement within their content and digital strategy. Qwairy is designed for marketing teams, SEO professionals, agencies, and brand managers who need a structured and data-driven approach to generative search optimization. The platform connects visibility metrics with practical recommendations, helping teams prioritize improvements based on measurable impact. Key capabilities include: \* AI visibility analytics: Tracks brand mentions, citation frequency, share of voice, ranking position, and sentiment across multiple AI systems. \* Prompt and query intelligence: Identifies the prompts and search scenarios that trigger brand mentions or competitor citations, segmented by funnel stage. \* Actionable optimization tasks: Provides prioritized recommendations to address content gaps, improve citation likelihood, and strengthen brand positioning in AI responses. \* Citation source analysis: Analyzes domains and pages referenced by AI systems, including source categorization and direct versus indirect attribution. \* Competitive benchmarking: Compares visibility performance against selected competitors to highlight strategic opportunities. \* API and integrations: Connects with existing workflows through a REST API, MCP server (query Qwairy data directly from AI assistants), and Looker Studio connector for custom reporting. Qwairy is built for marketing teams, SEO professionals, and agencies who need a structured system to operationalize Generative Engine Optimization and turn AI visibility into measurable results. * * * Seller [Qwairy](https://www.g2.com/sellers/qwairy) Discussions [Qwairy Community](https://www.g2.com/products/qwairy/discuss) Languages Supported English Solution Type Best-of-Breed Overview by Luca Fancello (CMO @Qwairy) Show More ## Pricing Pricing provided by Qwairy. ### Starter Starting at $74.00 1300 Credits Per Month ### Growth Starting at $190.00 3900 Credits Per Month [ View More Pricing Information ](https://www.g2.com/products/qwairy/pricing) ## Top-Rated Alternatives [ ![Birdeye](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Birdeye") Birdeye 4.7/5(4,207) ](https://www.g2.com/products/birdeye/reviews) [ ![Semrush](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Semrush") Semrush 4.4/5(4,033) ](https://www.g2.com/products/semrush/reviews) [ ![Meltwater](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Meltwater") Meltwater 4.1/5(2,670) ](https://www.g2.com/products/meltwater/reviews) [ View All Alternatives ](https://www.g2.com/products/qwairy/competitors/alternatives) ## User Insights Average based on 43 real user reviews. Implementation Time \<1 month Typical contract price $0k - $0k [Sign in to view](/login) Per Month [Log in to unlock pricing and user insights](/login) ## Qwairy Integrations (6) What do users say about integrations? Integration information sourced from real user reviews. ![Yann S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yann S.") YS Yann S. Managing Director & Senior Search Consultant Consulting Small-Business (50 or fewer emp.) 8/14/2026 "Qwairy: Practical GEO Tracking That Turns Insights Into Action" 5/5 What do you like best about Qwairy? We benchmarked around ten AI visibility tools before choosing Qwairy. What made the difference for us was not one single feature, but the overall balance: solid tracking, actionable insights, a responsive team, and pricing that still makes sense for an agency. On the tracking side, Qwairy gives us broad enough coverage to be genuinely useful: ChatGPT, Perplexity, Gemini, Claude, Mistral, Copilot, and other AI engines. That matters because our clients do not just want to know how they perform in one assistant; they need a wider view of how their brand appears across AI search environments. We also appreciate that the tool goes beyond reporting. It helps identify content gaps, source gaps, and competitors’ citation sources, which gives us concrete angles to work on instead of leaving us with another dashboard to interpret. The competitive analysis is especially useful: seeing which sources cite competitors without mentioning our clients is a practical way to identify where we should try to gain more visibility. The integrations are another strong point. Being able to connect GA4, Matomo, Piano, and Piwik Pro in one place is useful for an agency like ours, since our clients rarely use the same analytics stack. We also use the MCP to connect Qwairy with some of our own tools, which saves time in day-to-day workflows. The interface is clear and easy to pick up, even for less technical marketing profiles on our team. That is important for us, because a GEO tool should not only be usable by SEO specialists; it also needs to make sense for consultants, content teams, and client-facing profiles. On performance, Qwairy has held up well in regular agency use. Setup is quick, the interface is responsive, and the platform remains easy to work with even when we monitor multiple brands, competitors, prompts, and AI engines at the same time. We have not felt slowed down by the tool when moving from tracking to analysis to recommendations. The product also moves fast. New features come out regularly, but without making the platform harder to use overall. That is not always easy to achieve in such a new category, where tools can quickly become overloaded with dashboards and metrics. Finally, the team has been excellent to work with. They are responsive, friendly, and helpful, including on technical questions. We have rarely waited more than a few hours for an answer, and the exchanges have always been constructive. That may sound basic, but compared with some vendors, it makes a real difference. Several months in, Qwairy still feels like the right choice for us: complete enough to support serious GEO work, practical enough for day-to-day agency use, and backed by a team we actually enjoy working with. Review collected by and hosted on G2.com. What do you dislike about Qwairy? Qwairy is very complete, which is also what can make it feel a bit dense at first. Some dashboards contain a lot of metrics, filters, competitors, sources, and provider views, so new users may need a short ramp-up period to know where to focus. The interface is clear once you get used to it, but it can feel slightly flat or busy on first use. Also, because the product evolves quickly, some sections or features can change quite often. It is not a major issue, but it is probably the main area where the experience could still be refined. Review collected by and hosted on G2.com. What problems is Qwairy solving and how is that benefiting you? Before using Qwairy, one of our main challenges was that traditional keyword tracking tools were not moving fast enough on AI visibility. We could track SEO rankings quite well, but we had a much harder time understanding how our clients appeared in generative answers across ChatGPT, Gemini, Perplexity, Claude, Copilot, and other AI environments. Qwairy helps us solve that gap. We can now analyze GEO visibility with metrics that are actually adapted to this new search behavior, such as share of voice, mention rate, citation rate, sentiment, coverage, and competitor presence. That gives us a much clearer view than trying to force AI visibility into classic SEO ranking dashboards. The second problem it solves is prioritization. AI visibility data can quickly become difficult to interpret if it is only presented as raw monitoring. Qwairy helps us move from “what is happening” to “what should we do next.” The action-oriented parts of the platform help us identify concrete workstreams, especially around content gaps, source gaps, competitor citation sources, and off-site visibility opportunities. For our clients, this means we can turn GEO analysis into practical recommendations: which content should be created or improved, which sources are influencing answers, where competitors are cited and our clients are not, and which off-site or linking opportunities could help strengthen visibility. Finally, the pricing is an important part of the equation. Some tools in this category become very expensive very quickly, which makes them hard to use across several clients. Qwairy gives us a strong feature set within a budget that still makes sense for an agency, so we can use it as a real working tool rather than a niche platform reserved for one or two large accounts. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Léo P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Léo P.") LP Léo P. Co-fondateur Small-Business (50 or fewer emp.) 7/31/2026 "Excellent value for money, AI easily connectable and very actionable features" 5/5 What do you like best about Qwairy? Overall, it's a very good value for money, and it was really not bad in terms of possibilities. The AI aspect connects very easily via APIs, MCP, etc., so it's really great and very actionable. Honestly, it's a product I really like: they have plenty of useful features. The connection with LinkFinder, which highlights us with Linkavista, is excellent. Finally, in terms of support and onboarding, they have really been excellent and very nice. Lucas is really great, and I also had a colleague (his co-founder): very accessible, very cool, and very friendly. Review collected by and hosted on G2.com. What do you dislike about Qwairy? On the interface side, it is not the most readable interface at first. However, since we are connected via MCP or API, we retrieve all the information very easily, and that was great. Review collected by and hosted on G2.com. What problems is Qwairy solving and how is that benefiting you? Query is top in terms of AI visibility analysis. That's really what's interesting: it analyzes visibility across different AI models. They have plenty of models, so it was top. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: OrganicAI Translated ![Dan B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dan B.") DB Dan B. Directeur du pôle SEO/GEO Small-Business (50 or fewer emp.) 7/17/2026 "Qwairy: the perfect GEO analysis tool for demanding agencies" 4/5 What do you like best about Qwairy? Qwairy is an excellent tool, both very comprehensive and with great depth of analysis. It proves particularly relevant for analyzing brand mentions and citations on generative AIs. I really appreciate the recent feature allowing pre-audits on sites, even without an active project, as it provides a quick overview of the situation. This is a real asset during our diagnostic and strategic study phases. Furthermore, the API is very convenient for retrieving and presenting data to our clients. I also like the interface, which is clean, pleasant to use, and never overloaded. Additionally, the Qwairy team (especially Nicolas) demonstrates excellent responsiveness, whether it's to solve a problem or integrate new features: you can feel that the tool evolves to meet the real needs of our agency. Finally, the connection with Google Search Console is a real plus for extracting ultra-specific data for our projects and clients. Review collected by and hosted on G2.com. What do you dislike about Qwairy? The only drawback I would mention concerns the limits of the package in relation to the price. The plan including only five projects is largely insufficient for an agency like ours, which manages around thirty projects simultaneously. This forces us to make choices between our clients, which is really unfortunate. For agency use, a cap of five projects is far too restrictive. Review collected by and hosted on G2.com. What problems is Qwairy solving and how is that benefiting you? Qwairy helps us analyze how our clients' brands are perceived by generative AIs. It allows us to identify trends, make comparisons with the competition, and verify the sources. It is a comprehensive and indispensable tool for managing brand reputation on these new channels. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: OrganicAI Translated ![Stéphane D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Stéphane D.") SD Stéphane D. Responsable agence Small-Business (50 or fewer emp.) 8/14/2026 "An excellent tool for working on your GEO" 5/5 What do you like best about Qwairy? It is an excellent tool, very practical, which allows you to work efficiently on your GEO. I find that it is really easy to use. The AIs that are offered are truly the popular AIs. I find it quite efficient. Review collected by and hosted on G2.com. What do you dislike about Qwairy? Nothing to complain about: I find that the tool is really good and pleasant to use. Review collected by and hosted on G2.com. What problems is Qwairy solving and how is that benefiting you? I find that it is really not expensive, and that the return on investment is very interesting. The handling is accessible and easy. What interests me the most are mainly the competitors' sources. Specifically, when I do a search on all the AIs, I can easily find the sources cited in my place, those mentioned as references, in order to be able to rework my SEO. The integration of these tools is really great. The support is really excellent. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: OrganicAI Translated ![Matthias L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Matthias L.") ML Matthias L. Head of Seo Mid-Market (51-1000 emp.) 6/26/2026 "Effective Mention and Citation Tracking, Easy to Set Up, Easy Filter" 5/5 What do you like best about Qwairy? I appreciate Qwairy because it allows me to test every week and every month, thus raising a rate of mention and citation by theme and by topic compared to the competition. This helps me position myself against the competition on themes like the highway code, car insurance, and the driving license. Moreover, the initial installation of Qwairy was easy, it allows for the automatic generation of accounts in a fairly intelligent manner, and the team is very available to help if needed. I also found the first launch call useful. Finally, Qwairy really allows me to analyze external sources used in the influence of AIs quickly and with a link to backlink purchasing tools, which saves me a lot of time. The pricing is also quite fair compared to other tools on the market. Review collected by and hosted on G2.com. What do you dislike about Qwairy? Perhaps more the on-page content optimization part that wasn't working very well at the beginning, but which has been improved recently, but as a result, I haven't reused it. Review collected by and hosted on G2.com. What problems is Qwairy solving and how is that benefiting you? I use Qwairy to test the rate of mention and citation by theme compared to the competition, which positions us in relation to them. It monitors our mentions, analyzes external sources, and saves us a lot of time. It allows us to see the sources that influence the AIs and the pages of our site that the AI uses to optimize our content internally or to seek external mention. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: OrganicAI Translated ![Inès S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Inès S.") IS Inès S. Small-Business (50 or fewer emp.) 8/18/2026 "Intuitive and efficient interface" 4.5/5 What do you like best about Qwairy? What I like most about Qwairy is its ability to make GEO tracking much more concrete and actionable. The tool doesn't just show whether a brand appears in AI responses or not, it helps to understand why and especially what to do next. I particularly appreciate the recommendations around content ideas and backlinks that allow for quickly transforming data into concrete actions. I also like the Qwairy interface, it is very easy to use, and the setup does not require any particular technical skills. The interface guides the initial steps well, allowing you to quickly start tracking visibility and exploiting data without spending hours configuring the tool. Review collected by and hosted on G2.com. What do you dislike about Qwairy? / Review collected by and hosted on G2.com. What problems is Qwairy solving and how is that benefiting you? Qwairy helps me track brand visibility in search engines and analyze data for content and backlink opportunities. It makes the visibility strategy more concrete. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: OrganicAI Translated ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") CM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 8/14/2026 "Game-changer for tracking AI search visibility and new SEO KPIs" 4/5 What do you like best about Qwairy? What I value most about Qwairy is how customizable its AI tracking is, along with the seamless integrations. Connecting Google Search Console (GSC) and Google Analytics 4 (GA4) was quick and straightforward, and it let us centralize all our performance data in a single dashboard. The tailored AI monitoring saves us hours each week by translating complex analytics into clear, actionable insights, and that has noticeably improved our SEO workflow. Review collected by and hosted on G2.com. What do you dislike about Qwairy? Overall the platform performs very well, but occasionally, when applying complex filters on larger datasets, the interface can slow down a bit. Optimizing response times during filtering would make the experience seamless. Review collected by and hosted on G2.com. What problems is Qwairy solving and how is that benefiting you? With the rapid rise of AI search, many of our clients were anxious about tracking their true visibility and positioning. We’ve been using Qwairy for over a year to educate them on how Generative Engine Optimization (GEO) overlays traditional SEO. The platform allows us to easily explain new AI-centric KPIs, guide our clients through this shift, and transform their uncertainty into a clear, data-driven strategy. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Diane M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Diane M.") DM Diane M. Digital Project Manager Mid-Market (51-1000 emp.) 5/21/2026 "Clear dashboards, GA/Search Console integrations, and a responsive team" 4.5/5 What do you like best about Qwairy? The setup is very well supported, with AI prompt suggestions to facilitate the launch, to be manually adapted as needed over time. The dashboards are clear and allow you to quickly see the main information, with a depth of detail accessible only by clicking when desired, which is very practical for effective monitoring. The live connection with Google Analytics and the Search Console is also very practical. The tool is constantly evolving, and the team is attentive to feedback and improvement suggestions. The tool is fast and reliable on query fanout, with very useful export features. Regarding the budget, the subscribed offer matches what I expected, and I am satisfied with the features offered for the price. Review collected by and hosted on G2.com. What do you dislike about Qwairy? I encountered some bugs at the beginning of the subscription, but they were fixed afterwards following my report. Review collected by and hosted on G2.com. What problems is Qwairy solving and how is that benefiting you? This tool allows you to take a first step into GEO smoothly and quickly launch initial concrete actions. On our side, we have observed results in less than three months. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: OrganicAI Translated ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 7/30/2026 "Qwairy: rich analyses, clear interface, and responsive team" 4.5/5 What do you like best about Qwairy? Qwairy has established itself as a central tool in our organization. What I appreciate first is the richness of the analyses: we don't just skim the surface, especially regarding the tracking of brand mentions and citations in generative AIs. The user experience follows: a readable interface, without the clutter of excessive features. On the support side, the team responds quickly and incorporates requests for improvements, which gives the impression of a tool that grows with its users rather than against them. Review collected by and hosted on G2.com. What do you dislike about Qwairy? If one had to mention a weak point, it would be the project limit compared to the price. Five projects per plan is far too few for an agency that manages more. This forces us to choose between our clients, which is frustrating. Review collected by and hosted on G2.com. What problems is Qwairy solving and how is that benefiting you? Qwairy helps us understand how our clients' brands are perceived by generative AIs: trends, comparisons with competitors, verification of cited sources. It is also an excellent entry point to gently step into GEO, with the possibility of quickly launching concrete actions. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: OrganicAI Translated ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") AI Verified User in Information Technology and Services Mid-Market (51-1000 emp.) 7/23/2026 "Clear dashboards and key insights to prioritize effectively" 5/5 What do you like best about Qwairy? Simple yet sufficiently comprehensive dashboards and the ability to easily compare your AI visibility with competitors. An interface that is easy to use, with key insights that allow you to focus on actions with the most impact. Integration with other tools like GA or GSC is very simple for further analysis. The integrated AI module, in conversational mode, is also convenient and helps you find your way quickly. The support is extremely responsive and attentive to suggestions for product development. Review collected by and hosted on G2.com. What do you dislike about Qwairy? A lot of data is available, and like every tool that offers a lot of information, one can sometimes get lost if not focused on the most impactful aspects. Like all AI vision tools to date, the initial setup with the prompts to follow is critical for the future and yet not so easy to do. The number of credits can be used up very quickly depending on the number of prompts but especially on the AIs on which one wants to have tracking. Review collected by and hosted on G2.com. What problems is Qwairy solving and how is that benefiting you? Follow your visibility in the AIs, compare yourself to competitors. Adjust your GEO strategy accordingly (content to optimize/create, which source to position on, etc...). Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: OrganicAI Translated ## Pricing Options Pricing provided by Qwairy. ### Starter Starting at $74.00 1300 Credits Per Month ### Growth Starting at $190.00 3900 Credits Per Month ### Business Starting at $432.00 10000 Credits Per Month [ View More Pricing Information ](https://www.g2.com/products/qwairy/pricing) ##### ##### Qwairy Features AI Visibility & Tracking AI Mention Tracking AI Search Ranking Insights Sentiment & Brand Analysis AI Sentiment Monitoring Competitive Benchmarking Industry AI Sentiment Benchmarking Competitor AI Presence Comparison AI Content Optimization AI-Driven Content Recommendations [ View More Features ](https://www.g2.com/products/qwairy/features) ##### Categories on G2 [Answer Engine Optimization (AEO)](https://www.g2.com/categories/answer-engine-optimization-aeo) ##### Explore More [Is Salesforce Heroku worth it as a mobile backend as a service platform for a team that needs managed infrastructure, or does Back4app cover the same ground at lower complexity?](https://www.g2.com/discussions/is-salesforce-heroku-worth-it-as-a-mobile-backend-as-a-service-platform-for-a-team-that-needs-managed-infrastructure-or-does-back4app-cover-the-same-ground-at-lower-complexity)[What are the most reliable Acumatica consulting firms based on reviews from CFOs and operations directors?](https://www.g2.com/discussions/what-are-the-most-reliable-acumatica-consulting-firms-based-on-reviews-from-cfos-and-operations-directors)[What is the best time tracking software for small businesses?](https://www.g2.com/discussions/what-is-the-best-time-tracking-software-for-small-businesses) [What investor relations website platforms work best for public company communications teams?](https://www.g2.com/discussions/what-investor-relations-website-platforms-work-best-for-public-company-communications-teams)[Top tools for scanning containers for vulnerabilities](https://www.g2.com/discussions/which-are-the-top-tools-for-scanning-containers-for-vulnerabilities)[What event registration and ticketing software can a small events team set up without paying for an expensive implementation or outside consultant?](https://www.g2.com/discussions/what-event-registration-and-ticketing-software-can-a-small-events-team-set-up-without-paying-for-an-expensive-implementation-or-outside-consultant) [Show MoreShow Less](javascript:void(0);)