---
title: Insightsfirst Reviews
meta_title: 'Insightsfirst Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 14 reviews by the users' company size, role or industry to
  find out how Insightsfirst works for a business like yours.
aggregate_rating:
  rating_value: 4.8
  review_count: 14
  scale: '5'
date_modified: '2026-06-17'
parent_category:
  name: Account-Based Data
  url: https://www.g2.com/categories/account-based-data
---

# Insightsfirst Reviews
**Vendor:** Evalueserve  
**Category:** [Competitive Intelligence Tools](https://www.g2.com/categories/competitive-intelligence)  
**Average Rating:** 4.8/5.0  
**Total Reviews:** 14
## About Insightsfirst
Insightsfirst helps you compete, get an edge in the marketplace, and make intelligent decisions at the right time. The Fortune 500, Global Strategy Consulting, Accounting and Advisory, and professional services firms across the globe rely on Insightsfirst. Seize relevant opportunities and drive insightful conversations. You need copious amounts of data to make decisions and stay ahead of the competition. Data sources need to be vetted, processed and curated for specific user groups so that decisions can be made effectively. We make it easy for you to make better decisions. AI gathers and filters intelligence so you never miss a beat. Intel is auto-summarized and tagged, visualized to expose trends, and curated by domain experts to ensure high relevancy.



## Insightsfirst Pros & Cons
**What users like:**

- Users value the **easy navigation** of InsightsFirst, which consolidates insights into a user-friendly platform. (2 reviews)
- Users value the **ongoing customer support** from InsightsFirst, enhancing their experience and decision-making capabilities. (1 reviews)
- Users value the **customization** options in InsightsFirst, enhancing alignment with their unique business needs and insights. (1 reviews)
- Users value the **consolidation of global competitive intelligence** , facilitating informed decision-making through a flexible and supportive platform. (1 reviews)
- Users praise the **intuitive UI and easy navigation** of Insightsfirst, enhancing their overall experience on the platform. (1 reviews)

**What users dislike:**

- Users find **limited comparison options** in Insightsfirst, with inadequate graph types and missing Gen AI features. (1 reviews)
- Users experience **platform limitations** with restricted graph types and underwhelming Gen AI features affecting usability. (1 reviews)
- Users find the **poor customer support** with Evalueserve team inconvenient for quick user access adjustments. (1 reviews)

## Insightsfirst Reviews
  ### 1. Exceptional UI, low flexibility

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Consulting | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 08, 2025

**What do you like best about Insightsfirst?**

UI, and easy navigation across the platform

**What do you dislike about Insightsfirst?**

Limited flexibility and the types kf graph are limited. Gen AI features are also a miss

**What problems is Insightsfirst solving and how is that benefiting you?**

Platform first approach to showcase insights

  ### 2. Competitive Intelligence with User-Friendly Insights

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Building Materials | Enterprise (> 1000 emp.)

**Reviewed Date:** October 18, 2024

**What do you like best about Insightsfirst?**

What I appreciate most about InsightsFirst is how it consolidates global competitive intelligence into one easy-to-navigate platform. It allows us to view insights from multiple perspectives, customize the platform to align with our business structure, and access a wealth of emerging trends and thought leadership.The platform's flexibility and the continuous support from the Evalueserve team ensure we keep driving value and making informed business decisions.

**What do you dislike about Insightsfirst?**

user access adjustments always requires going through the Evalueserve team, which can be a bit inconvenient and I would incorporate AI chatbot by default.

**What problems is Insightsfirst solving and how is that benefiting you?**

Provide insight to worldwide structure and keeping the attention to specific topic

  ### 3. Global competitive intelligence in a single platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kory W. | Director, Global Commercial Excellence, Enterprise (> 1000 emp.)

**Reviewed Date:** September 25, 2023

**What do you like best about Insightsfirst?**

InsightsFirst has allowed our company, for the first time, to have a single global competitive intelligence platform that can be leveraged across our organization.  We had the ability to customize the platform exactly how our business is structured and the team was excellent to work with to implement the tool directly into our CRM.  It has been well received by our organization and we continue to see more usage by our teams.   The partnership with the Evalueserve team around the InsightsFirst platform allows us to continually understand usage metrics and where to focus to continue driving value to our organization.

**What do you dislike about Insightsfirst?**

There is not a way to make user access adjustments without having to always go through the Evalueserve team.

**What problems is Insightsfirst solving and how is that benefiting you?**

The InsightsFirst platform provides us with a single source for all competitive research that can be leveraged across our organization.  This benefits our company as it gives the necessary employees at our company accurate competitive informaiton for their roles at their fingertips.

  ### 4. Single-point-of-acess CI platform facilitating the CI work of your organization

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Chemicals | Enterprise (> 1000 emp.)

**Reviewed Date:** September 08, 2023

**What do you like best about Insightsfirst?**

- Beautiful platform that is individually designed to fullfill the CI needs of your organization
- Combination of AI and human brain in the backgound ensuring that only relevant insights are provided
- Competitor profiles, daily news, market studies and more are organized in an intuitive way
- Excellent customer care from Evalueserve 
- User statistics and recommendations how to improve for instance adoption rate

**What do you dislike about Insightsfirst?**

Not a dislike, but even when having decided to use a CI platform like Insightsfirst being a great facilitator do not forget that the basis of good CI is always a traditional high quality research and consolidation/validation of information using also your own brain and time.

**What problems is Insightsfirst solving and how is that benefiting you?**

Ensuring that relevant CI is provided to your organization and stakeholders in one location and at the right time leading to informed decison making and strategy building/adaption.

  ### 5. Great Insights Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.)

**Reviewed Date:** September 22, 2023

**What do you like best about Insightsfirst?**

Great platform to navigate Insights from multiple angles

**What do you dislike about Insightsfirst?**

I cannot think of any paticular issue to

**What problems is Insightsfirst solving and how is that benefiting you?**

It is great to have an understanding of emerging  themes, and thought leadership analytics and a searchable library of such insights based on different parameters at hand.

  ### 6. Best for competitive players.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mayaank S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 06, 2023

**What do you like best about Insightsfirst?**

Comvert your intelligence into decisions
Powered by AI
Sustainable competitive advantage 
Data sources 
Business functions

**What do you dislike about Insightsfirst?**

Everything is mentioned on their website. How they work.
Worked based methodology

**What problems is Insightsfirst solving and how is that benefiting you?**

building upto the mark.
Helps in analysis.
Realized how analytically one can perform activities

  ### 7. Amazing set of information in one place with userfriendly navigation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nathalie E. | Enterprise (> 1000 emp.)

**Reviewed Date:** June 14, 2023

**What do you like best about Insightsfirst?**

Visual information, userfriendly navigation, integration of data from multiple sources, customization and Flexibility of the platform

**What do you dislike about Insightsfirst?**

It should be great to have the possibility to get more insights form the platform using AI. It should be a step forward !

**What problems is Insightsfirst solving and how is that benefiting you?**

Helps for business decision making, on product pricing, marke, etc.  development, future collaboration

  ### 8. Professional Team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 04, 2023

**What do you like best about Insightsfirst?**

The team is very professional and support us in the best way. It's proactive, bring new ideas most of the times.

**What do you dislike about Insightsfirst?**

Anything.                                           x

**What problems is Insightsfirst solving and how is that benefiting you?**

It helps us selecting the most relevant news on competititors within APAC-MEA

  ### 9. Best Marketing and Analysing Platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Umear A. | Team Lead - Marketing Operations, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 17, 2023

**What do you like best about Insightsfirst?**

Coverage of risk managment and market intelligence.

**What do you dislike about Insightsfirst?**

Need to build more on based AI technology

**What problems is Insightsfirst solving and how is that benefiting you?**

Coverage of competitive and market intelligence

  ### 10. Time Saving Competitive Intelligence Repository and Insights

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Medical Devices | Enterprise (> 1000 emp.)

**Reviewed Date:** May 10, 2023

**What do you like best about Insightsfirst?**

- User Friendly and Easy to Navigate
- Highly Customizable
- Strong and Responsive Customer Service

**What do you dislike about Insightsfirst?**

There is not anything that I dislike at this time.

**What problems is Insightsfirst solving and how is that benefiting you?**

Consumable information that can be accessed across a broad team
Solving for resourcing issues by compiling information/insights for us

  ### 11. A very comprehensive CI platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 30, 2023

**What do you like best about Insightsfirst?**

it serves as the go-to site for the CI information within the organization

**What do you dislike about Insightsfirst?**

it did not have SSO therefore was a bit tricky to sign in, however, has been solved.

**What problems is Insightsfirst solving and how is that benefiting you?**

we used to have several places to store such information, and colleagues struggled to spot the correct place to look for it. Insightfirst has sovled this issue.

  ### 12. High professional platform and service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Medical Devices | Enterprise (> 1000 emp.)

**Reviewed Date:** November 28, 2022

**What do you like best about Insightsfirst?**

It has a great overview and is easy to use (almost self-explaining). Possible features are advanced. The service of the provider is unique and very strong. The supplier is innovative and puts a high effort into it. The platform is personalized for our company and business needs and that makes it very valuable.

**What do you dislike about Insightsfirst?**

I don't have something to complain about.

**What problems is Insightsfirst solving and how is that benefiting you?**

Insightsfirst is a platform that serves a Knowledge Management platform, archive solution, dashboard and easy search functionalities including two years informations (and continues to build on) and it is also a collaborational tool for all our colleagues to share information and comment on.

  ### 13. It's a time-saving source to gather competitive intelligence from competitors

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sonia G. | B, Enterprise (> 1000 emp.)

**Reviewed Date:** June 23, 2022

**What do you like best about Insightsfirst?**

Its user friendly approach and content on competitors saves me much time when gathering news for our bi-monthly newsletter on competitors intelligence.

Before IF, I would have had to search for relevant news using many different sources, with this platform everything is easier.

**What do you dislike about Insightsfirst?**

Historical data only goes back to April 2022. 

I believe that more content can potentially added. Sometimes I need to do some historical analysis especially in M&A and partnerships deals and it would help me a lot to have more historical data available. At least for the last 3 years of content.

**Recommendations to others considering Insightsfirst:**

Reach out to Michal to get a quick demo on the platform

**What problems is Insightsfirst solving and how is that benefiting you?**

It helps me to populate a newsletter in a quick and accurate way.

It saves me a lot of time, hence I only do a fraction of research with other sources that IF may not pick up.

  ### 14. Very useful, intuitive and easy to use. Brings in a full picture that helps insights generation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joelle L. | Market Intelligence Lead, Enterprise (> 1000 emp.)

**Reviewed Date:** July 11, 2022

**What do you like best about Insightsfirst?**

All is there. Well structured. Captures latest developments and helps ask the right questions. Enables identification of strengths and weaknesses of main competitors. Helps to compare performance and makes sure we see all up-to-date events from the competition

**What do you dislike about Insightsfirst?**

Increased connectivity could make our lives even easier.

**Recommendations to others considering Insightsfirst:**

it's a "living animal", keeps evolving, and speaking to the needs of customers.

**What problems is Insightsfirst solving and how is that benefiting you?**

it gives the company and most marketing professionals in the company a "go-to" place that provides them with up-to-date and relevant insights about main competitors



- [View Insightsfirst pricing details and edition comparison](https://www.g2.com/products/insightsfirst/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-23+20%3A05%3A58+-0500&secure%5Bsession_id%5D=506aa16f-c347-4ca3-aebe-fd6ec8122a7a&secure%5Btoken%5D=adf0ea84bd32e493f6f4152fbe027848501d03e1251ab8c0c5877d071b2d8997&format=llm_user)

## Insightsfirst Features
**Platform Basics**
- Centralized Platform
- Web Tracking

**Agentic AI - Competitive Intelligence**
- Autonomous Task Execution

**Platform Data**
- Product Details
- Customer Feedback & Reviews
- Channel Acquisition

**Platform Content **
- Battlecards

**Platform Reporting**
- Customizable Dashboard
- Benchmark Reporting

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