--- title: Frase.io Reviews meta\_title: 'Frase.io Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 309 reviews by the users' company size, role or industry to find out how Frase.io works for a business like yours. aggregate\_rating: rating\_value: 4.8 review\_count: 309 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Content Marketing url: https://www.g2.com/categories/content-marketing --- ### Frase.io Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users value the **powerful content creation features** of Frase.io, enhancing writing with AI-driven strategies and community support. [(2 mentions)](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=1689367&qs=pros-and-cons#reviews) Users find the **easy setup** of Frase.io to be a major advantage for quick and effective content creation. [(2 mentions)](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=2193138&qs=pros-and-cons#reviews) Users appreciate the **enhanced SEO optimization** in Frase.io, enabling successful content creation backed by data-driven insights. [(2 mentions)](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=2193217&qs=pros-and-cons#reviews) Users value Frase.io's **strategic content development** , leveraging data-driven insights to enhance writing and SEO efficiency. [(2 mentions)](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=2193238&qs=pros-and-cons#reviews) Users appreciate the **time-saving scraping feature** of Frase, making content creation more efficient and effective. [(2 mentions)](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=1689506&qs=pros-and-cons#reviews) Users are frustrated with the **subscription issues** , feeling that trust has been broken with the original lifetime promise. [(2 mentions)](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=2253060&qs=pros-and-cons#reviews) Users find **editing difficult** as formatting from Google Docs often requires extensive restructuring in Frase.io. [(1 mentions)](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=2253101&qs=pros-and-cons#reviews) Users are frustrated by the **expensive subscription model** that undermines the value of their original lifetime purchase. [(1 mentions)](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=2457191&qs=pros-and-cons#reviews) Users are frustrated with the **high costs** associated with Frase.io's subscription model for previously promised lifetime features. [(1 mentions)](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=2457164&qs=pros-and-cons#reviews) Users express frustration over Frase.io's **incompetence and untrustworthiness** , feeling betrayed by changes in the product's structure. [(1 mentions)](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=2457153&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Frase.io ##### 1. Content Creation Users value the **powerful content creation features** of Frase.io, enhancing writing with AI-driven strategies and community support. [ See 2 mentions ](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=1689367&qs=pros-and-cons#reviews) See Related User Reviews AA Ademola A. Small-Business (50 or fewer emp.) 5.0/5 "🔥 Frase 2.0 Is a Game Changer. Don't Wait to Try It." What do you like about Frase.io? If you haven’t checked out Frase lately, you’re missing out. The Frase team have completely levelled up the platform with Frase 2.0. It’s now one of t ![Evelina M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Evelina M.") EM Evelina M. Small-Business (50 or fewer emp.) 4.5/5 "East to start from day 1" What do you like about Frase.io? My favorite feature is building article outlines. It allows me to see what ranking articles are doing at a glance and structure our content logically. ##### 2. Easy Setup Users find the **easy setup** of Frase.io to be a major advantage for quick and effective content creation. [ See 2 mentions ](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=2193138&qs=pros-and-cons#reviews) See Related User Reviews AA Ademola A. Small-Business (50 or fewer emp.) 5.0/5 "🔥 Frase 2.0 Is a Game Changer. Don't Wait to Try It." What do you like about Frase.io? If you haven’t checked out Frase lately, you’re missing out. The Frase team have completely levelled up the platform with Frase 2.0. It’s now one of t ![Evelina M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Evelina M.") EM Evelina M. Small-Business (50 or fewer emp.) 4.5/5 "East to start from day 1" What do you like about Frase.io? My favorite feature is building article outlines. It allows me to see what ranking articles are doing at a glance and structure our content logically. ##### 3. SEO Optimization Users appreciate the **enhanced SEO optimization** in Frase.io, enabling successful content creation backed by data-driven insights. [ See 2 mentions ](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=2193217&qs=pros-and-cons#reviews) See Related User Reviews AA Ademola A. Small-Business (50 or fewer emp.) 5.0/5 "🔥 Frase 2.0 Is a Game Changer. Don't Wait to Try It." What do you like about Frase.io? If you haven’t checked out Frase lately, you’re missing out. The Frase team have completely levelled up the platform with Frase 2.0. It’s now one of t ![Evelina M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Evelina M.") EM Evelina M. Small-Business (50 or fewer emp.) 4.5/5 "East to start from day 1" What do you like about Frase.io? My favorite feature is building article outlines. It allows me to see what ranking articles are doing at a glance and structure our content logically. ##### 4. Strategy Development Users value Frase.io's **strategic content development** , leveraging data-driven insights to enhance writing and SEO efficiency. [ See 2 mentions ](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=2193238&qs=pros-and-cons#reviews) See Related User Reviews AA Ademola A. Small-Business (50 or fewer emp.) 5.0/5 "🔥 Frase 2.0 Is a Game Changer. Don't Wait to Try It." What do you like about Frase.io? If you haven’t checked out Frase lately, you’re missing out. The Frase team have completely levelled up the platform with Frase 2.0. It’s now one of t ![Evelina M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Evelina M.") EM Evelina M. Small-Business (50 or fewer emp.) 4.5/5 "East to start from day 1" What do you like about Frase.io? My favorite feature is building article outlines. It allows me to see what ranking articles are doing at a glance and structure our content logically. ##### 5. Useful Users appreciate the **time-saving scraping feature** of Frase, making content creation more efficient and effective. [ See 2 mentions ](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=1689506&qs=pros-and-cons#reviews) See Related User Reviews ![Pam M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pam M.") PM Pam M. Small-Business (50 or fewer emp.) 5.0/5 "Best SEO Tool gor Content Writers" What do you like about Frase.io? I love how Frase scrapes the top 20 listings for you! Saves a great deal of work for those of us who used to have to manually search for the best titl AA Ademola A. Small-Business (50 or fewer emp.) 5.0/5 "🔥 Frase 2.0 Is a Game Changer. Don't Wait to Try It." What do you like about Frase.io? If you haven’t checked out Frase lately, you’re missing out. The Frase team have completely levelled up the platform with Frase 2.0. It’s now one of t ### 5 Cons or Disadvantages of Frase.io ##### 1. Subscription Issues Users are frustrated with the **subscription issues** , feeling that trust has been broken with the original lifetime promise. [ See 2 mentions ](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=2253060&qs=pros-and-cons#reviews) See Related User Reviews GR Gerhard R. Small-Business (50 or fewer emp.) 0.5/5 "Wonderful content Creation Tool" What do you dislike about Frase.io? After long periods of stagnation, Frase has now launched a rebuilt product behind a subscription while lifetime customers are kept on a legacy version AA Ademola A. Small-Business (50 or fewer emp.) 5.0/5 "🔥 Frase 2.0 Is a Game Changer. Don't Wait to Try It." What do you dislike about Frase.io? I wish they could accept subscriptions in local currency through Google Play, etc. ##### 2. Editing Difficulties Users find **editing difficult** as formatting from Google Docs often requires extensive restructuring in Frase.io. [ See 1 mentions ](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=2253101&qs=pros-and-cons#reviews) See Related User Reviews ![Pam M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pam M.") PM Pam M. Small-Business (50 or fewer emp.) 5.0/5 "Best SEO Tool gor Content Writers" What do you dislike about Frase.io? I wish Frase would update their formatting so you can easily copy and paste from a Google Doc. Currently, you need to go in and clear the formatting ##### 3. Expensive Users are frustrated by the **expensive subscription model** that undermines the value of their original lifetime purchase. [ See 1 mentions ](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=2457191&qs=pros-and-cons#reviews) See Related User Reviews GR Gerhard R. Small-Business (50 or fewer emp.) 0.5/5 "Wonderful content Creation Tool" What do you dislike about Frase.io? After long periods of stagnation, Frase has now launched a rebuilt product behind a subscription while lifetime customers are kept on a legacy version ##### 4. High Costs Users are frustrated with the **high costs** associated with Frase.io's subscription model for previously promised lifetime features. [ See 1 mentions ](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=2457164&qs=pros-and-cons#reviews) See Related User Reviews GR Gerhard R. Small-Business (50 or fewer emp.) 0.5/5 "Wonderful content Creation Tool" What do you dislike about Frase.io? After long periods of stagnation, Frase has now launched a rebuilt product behind a subscription while lifetime customers are kept on a legacy version ##### 5. Incompetence/Untrustworthiness Users express frustration over Frase.io's **incompetence and untrustworthiness** , feeling betrayed by changes in the product's structure. [ See 1 mentions ](https://www.g2.com/products/frase-io/reviews?filters%5Bsentiment_snippet%5D=2457153&qs=pros-and-cons#reviews) See Related User Reviews GR Gerhard R. Small-Business (50 or fewer emp.) 0.5/5 "Wonderful content Creation Tool" What do you dislike about Frase.io? After long periods of stagnation, Frase has now launched a rebuilt product behind a subscription while lifetime customers are kept on a legacy version GR Gerhard R. CEO Small-Business (50 or fewer emp.) 2/7/2023 "Wonderful content Creation Tool" 0.5/5 What do you like best about Frase.io? I originally left a 5-star review as a lifetime deal customer, expecting continued development. That expectation was not met. Review collected by and hosted on G2.com. What do you dislike about Frase.io? After long periods of stagnation, Frase has now launched a rebuilt product behind a subscription while lifetime customers are kept on a legacy version. Being told the old tool still works does not fulfill the original lifetime promise, which implied ongoing product evolution. Rebuilding a platform is understandable. Resetting development behind a paywall and asking lifetime customers to pay again is not. This fundamentally changes the value of the original purchase and breaks trust. I am updating my review to reflect that reality. Review collected by and hosted on G2.com. What problems is Frase.io solving and how is that benefiting you? No problems so far. Review collected by and hosted on G2.com. Show More 1/20/2026 Validated ReviewerSource: Organic AA Ademola A. Digital Marketing Strategist Small-Business (50 or fewer emp.) 5/19/2020 "🔥 Frase 2.0 Is a Game Changer. Don't Wait to Try It." 5/5 What do you like best about Frase.io? If you haven’t checked out Frase lately, you’re missing out. The Frase team have completely levelled up the platform with Frase 2.0. It’s now one of the most powerful tools out there for content creators, marketers, and SEOs. From smarter AI writing to enhanced SEO scoring, topic clustering, and better integrations. Frase 2.0 helps you create content that actually performs. It’s not only about writing, it’s about writing with purpose, backed by data and strategy. The Frase team genuinely listens to user feedback. And they roll out updates based on real requests. You’re not just using a tool, you’re part of a community that’s shaping it. If you hit a snag, they won’t rest until you’re sorted. That kind of dedication is rare. Bottom line: Frase 2.0 isn’t just an upgrade—it’s a whole new experience. If you’re still procrastinating, now’s the time to dive in. Your content (and your sanity) will thank you. Review collected by and hosted on G2.com. What do you dislike about Frase.io? I wish they could accept subscriptions in local currency through Google Play, etc. Review collected by and hosted on G2.com. Recommendations to others considering Frase.io: It worth it. Review collected by and hosted on G2.com. What problems is Frase.io solving and how is that benefiting you? Question/topic research, creating content briefs, content optimisation and answer engine optimisation. Review collected by and hosted on G2.com. Show More 8/2/2025 Current UserValidated ReviewerSource: Organic ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") GI Verified User in Information Technology and Services Mid-Market (51-1000 emp.) 7/6/2026 Guest users or non-business users of the software, not included in G2 scores. "Review" 3.5/5 What do you like best about Frase.io? It finds SEO terms really well and can get creative with writing Review collected by and hosted on G2.com. What do you dislike about Frase.io? The delete feature duplicates pictures; sometimes the AI doesn't understand what I'm asking it Review collected by and hosted on G2.com. What problems is Frase.io solving and how is that benefiting you? n/a Review collected by and hosted on G2.com. Show More Response from Kyle Neipp of Frase.io [Editedit](https://www.g2.com/survey_responses/frase-io-review-13070042/official_response/edit) Thank you so much for your feedback! We'd love to look into the issues you reported around duplicate pictures and them not understanding what you're asking about. If you could reach out to us at support@frase.io with a few additional details about what you're experiencing, we'll look into this ASAP. Validated ReviewerSource: Organic ![Pam M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pam M.") PM Pam M. Search Engine Optimization Team Lead Small-Business (50 or fewer emp.) 8/19/2025 "Best SEO Tool gor Content Writers" 5/5 What do you like best about Frase.io? I love how Frase scrapes the top 20 listings for you! Saves a great deal of work for those of us who used to have to manually search for the best titles, headers, and keywords. Review collected by and hosted on G2.com. What do you dislike about Frase.io? I wish Frase would update their formatting so you can easily copy and paste from a Google Doc. Currently, you need to go in and clear the formatting from Google and restructure your articles for proper hierarchy. Review collected by and hosted on G2.com. What problems is Frase.io solving and how is that benefiting you? If you follow Frase (and your additional SEO knowledge) you can, in fact, have your organic content ranking on page 1!!! Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Evelina M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Evelina M.") EM Evelina M. Growth manager Small-Business (50 or fewer emp.) 7/30/2025 "East to start from day 1" 4.5/5 What do you like best about Frase.io? My favorite feature is building article outlines. It allows me to see what ranking articles are doing at a glance and structure our content logically. I also use it for SEO optimization to make sure we're covering the main topic themes and using relevant keywords. Another thing is that the Frase team is constantly working on improving the tool and introducing new features. The tool is very easy to start with, and the customer support has been helpful every time. Review collected by and hosted on G2.com. What do you dislike about Frase.io? Nothing I can think of at the time of writing this review. Review collected by and hosted on G2.com. What problems is Frase.io solving and how is that benefiting you? Frase is cutting down on the manual research we had to do. This has allowed us to scale content creation even as a small team. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Parsa M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Parsa M.") PM Parsa M. Digital Marketing and Workflow Automation Manager Marketing and Advertising Small-Business (50 or fewer emp.) 5/26/2025 Guest users or non-business users of the software, not included in G2 scores. "The Ultimate Content Optimization Platform That’s Easy and Effective" 5/5 What do you like best about Frase.io? The brief builder and topic research features are incredibly helpful and easy to use. The SERP analysis saves a ton of time, and the AI writer feels like a real productivity boost without sounding robotic. Review collected by and hosted on G2.com. What do you dislike about Frase.io? The interface can feel a little cluttered at times, especially with so many features packed in. That said, support has been helpful whenever we had questions or needed guidance. Review collected by and hosted on G2.com. What problems is Frase.io solving and how is that benefiting you? Frase.io helps us research, outline, and optimize content much faster than before. It eliminates the guesswork in SEO and gives our team actionable insights to improve rankings. The AI writing and brief generation tools save hours every week and help us create better-performing content consistently. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic Review from User Profile ![Jeremy A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jeremy A.") JA Jeremy A. Digital Marketing Consultant Small-Business (50 or fewer emp.) 6/9/2021 "Fiendishly clever software lurking behind a welcoming user-interface" 5/5 What do you like best about Frase.io? As a content creator, 2 things jump right out at me in Frase.io: Firstly, no more Fear Of A Blank Document - whoop whoop! The simple and fast way I can go from literally just ONE keyword phrase eg. "construction supplies" to a whole document outline so fast, is just phenomenal! Invest just 5 mins for "OK, that will do" to 30 mins for "And the winner is...!" The second thing has to be the ease with which I can segment and reshuffle my outlines - even if I've started off with a prewritten piece to begin with (this happen a lot) - and then pass it back up/down the approval chain for approval/comment - without having to juggle account memberships. Yes, that's right: I can share outlines outside the paid user group - which is just incredibly practical all around. Review collected by and hosted on G2.com. What do you dislike about Frase.io? It's hard to fault the software, actually. I guess the onboarding could be a little snazzier, with guided overlays or such. This would help not only first-time writers discover the power at their fingertips faster/more intuitively. However, the video tutorials and webinars are very informative. Review collected by and hosted on G2.com. Recommendations to others considering Frase.io: Don't sit on the fence - jump right in. Seeing is believing - but DOING is where it's at ;) Review collected by and hosted on G2.com. What problems is Frase.io solving and how is that benefiting you? I use Frase.io to outline and structure larger blog posts for an information-hungry B2B audience - and need several pairs of eyes on the formative stage of the work too - before we hone the piece prior to publication. The major benefit (other than being able to demonstrate the content is indeed being created for a real audience, not just an idea of what we think an audience might like...) is being able to cross-reference peer information around the topics we are covering, and then deciding on the lifetime of the piece, and/or what follow-up pieces can also be generated in the initial process. This saves us a lot of time (money!) and also guarantees great storytelling for our audience. Win/win, right? Review collected by and hosted on G2.com. Show More 5/21/2024 Current UserValidated ReviewerSource: Organic ![Pablo A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pablo A.") PA Pablo A. Especialista em TI Small-Business (50 or fewer emp.) 1/31/2025 "Quick and intuitive search" 5/5 What do you like best about Frase.io? Way to create a document based on internet research and the number of resources the tool offers fully integrated with the internet and ease of understanding the tool. Review collected by and hosted on G2.com. What do you dislike about Frase.io? there could be more tutorials and in other languages Review collected by and hosted on G2.com. What problems is Frase.io solving and how is that benefiting you? create documents and research on various subjects Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic Review from User ProfileAI Translated ![Ray M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ray M.") RM Ray M. Product Team Lead Small-Business (50 or fewer emp.) 10/25/2021 "The only tool you need for content writing in 2023" 5/5 What do you like best about Frase.io? I love the automatic content brief creation, it drastically reduces content creation time as we can put out keywork in and Frase.io creates a very clear brief which our writers can follow which saves hours of work. The AI writer and SEO addon are amazing too, you just have to try it to see how fast you can write original articles with SEO in mind. Review collected by and hosted on G2.com. What do you dislike about Frase.io? I would have said the UX for document creation, but they've updated this in the last few days and the user experience is much easiernow. Review collected by and hosted on G2.com. Recommendations to others considering Frase.io: The automatic content brief creation feature will save so much time to begin with and if you have the SEO / AI writer add-on, Frase.io will change how you write content forever! Review collected by and hosted on G2.com. What problems is Frase.io solving and how is that benefiting you? Creating content briefs fast, writing new original content in a fraction of the time and ensuring content is SEO'd before publishing. Review collected by and hosted on G2.com. Show More 12/19/2023 Current UserValidated ReviewerSource: Organic ![Dr Ashish J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dr Ashish J.") DJ Dr Ashish J. Digital Leap Coach Small-Business (50 or fewer emp.) 2/24/2024 "Frase is my tool for Content work" 5/5 What do you like best about Frase.io? I am able to draw questions from Frase that people are asking on quora and google. This helps me to create content that people are asking. This is one saviour that helps my mentees too to create their courses. Even for some social media content I use this as one of the tool. Review collected by and hosted on G2.com. What do you dislike about Frase.io? Nothing to dislike as such but the previous feature to rank on google was good that is not available now. Review collected by and hosted on G2.com. What problems is Frase.io solving and how is that benefiting you? Frase is helping me to pull questions from quora and google directly to create content based on the questions. Review collected by and hosted on G2.com. 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