# DataHawk Reviews
**Vendor:** DataHawk  
**Category:** [Online Marketplace Optimization Tools](https://www.g2.com/categories/online-marketplace-optimization-tools)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 50
## About DataHawk
DataHawk is an eCommerce analytics and data intelligence platform designed specifically for Amazon and Walmart sellers looking to gain a competitive edge in the marketplace. Our platform empowers brands, agencies, and private label sellers to make smarter, data-driven decisions through intuitive dashboards, clean and actionable data, and powerful automation tools. At the heart of DataHawk is our commitment to simplifying eCommerce performance tracking and optimization. We bring together SEO analytics, sales tracking, product monitoring, market research, and financial intelligence into one unified platform. With DataHawk, users can track organic keyword rankings, monitor competitor performance, forecast sales trends, and uncover deep insights into product performance — all with minimal setup and no coding required. Our proprietary data models and AI-powered tools help eCommerce professionals identify growth opportunities, optimize their advertising and content strategies, and protect their market position. Whether you&#39;re scaling an Amazon FBA operation or managing a multi-brand portfolio across Walmart Marketplace, DataHawk delivers the analytical foundation you need to boost revenue and streamline operations. Once curated, your data is securely hosted in leading cloud data warehouses such as Snowflake, BigQuery, or Databricks, giving you programmatic access and the flexibility to use your data how and where you want it. Combined with our intuitive dashboards, alerting tools, and visualization templates, teams can explore trends, monitor KPIs, benchmark competitors, and forecast sales. Key benefits include automated reporting, customizable alerts, multi-account data aggregation, and seamless integrations with popular platforms such as Amazon Advertising API, Seller Central, and Walmart Seller Center. These integrations ensure real-time visibility into campaign performance, inventory levels, pricing changes, and customer behavior. DataHawk is trusted by eCommerce professionals and enterprise-level organizations worldwide. Our customers rely on us for competitive benchmarking, share-of-voice tracking, profitability analysis, and operational efficiency improvements. Our UI and data visualization templates on Power BI and Looker Studio make it easy for both analysts and business leaders to act quickly and confidently. Founded with the mission to democratize eCommerce intelligence, DataHawk continuously evolves to meet the growing needs of modern online sellers. Our team of data scientists, engineers, and eCommerce experts works to ensure our users stay ahead in an ever-changing digital landscape. Whether you&#39;re launching a new product, optimizing your retail media spend, or reporting on marketplace performance to stakeholders, DataHawk gives you the insights and automation needed to move faster, smarter, and more profitably.



## DataHawk Pros & Cons
**What users like:**

- Users value the **customization options** of DataHawk, finding it easy to connect to various sales channels. (1 reviews)
- Users love the **easy integrations** with sales channels, enhancing their customization and connection experience. (1 reviews)

**What users dislike:**

- Users find it challenging to create dashboards without **expertise in data visualization software** , often needing external help. (1 reviews)

## DataHawk Reviews
  ### 1. Great Analytics tool for those who know what they want to track

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chris H. | Business Development, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 21, 2025

**What do you like best about DataHawk?**

Very customizable and easy to connect to sales channels.

**What do you dislike about DataHawk?**

Need to have expertise in Visual Studio or other data visualization software or have to rely on others to build out dashboards.

**What problems is DataHawk solving and how is that benefiting you?**

Datahawk is a powerful fully customizable data gathering and visualization service.  We are able to track what we want in Amazon and create custom dashboards for our self and customers.  Updating what data is gathered is easy with the datahawk UI.  We have used the platform for the past few years.  The staff is very responsive and super helpful.

  ### 2. Best Tool To Track Keyword Ranks So Far. Much More to Fix Though...

**Rating:** 3.5/5.0 stars

**Reviewed by:** Arthur B. | Senior Amazon SEO and PPC Specialist , Small-Business (50 or fewer emp.)

**Reviewed Date:** November 14, 2022

**What do you like best about DataHawk?**

The best feature of DataHawk is how they made keyword ranks tracking, I believe. It's just the right way and I wanted to have tool like this long ago (was doing tracking manually) - and mainly this is a perfect embodiment of what I thought of in my mind. Much more clear and visually understandable than Helium10 Keyword Tracker.

**What do you dislike about DataHawk?**

Despite the tool is very useful, the constant utilizing it could be annoying. Here's the list of things that are really annoying to me personally: 

— Every time you open Keyword Ranks tab you should sort out the keywords again the way you want to see them (by Search Volume, Decreasing). Every. Time. By default it shows up the keywords by Rankings. Ranks matter - indeed. But high volume keyword ranks matter more. This just makes no sense. I have dozens of keywords (most of them are low volume and have the best ranks) - why should I see them first? Or just let me set the default sorting. 

— Keyword Tags are useless. You can't see them on Keyword Ranks page. There's no sense in tagging Core Keywords, Low Volume important keywords, focus keywords, etc. - tags just make no sense unless they are not visible on Keyword Ranks page. You can't filter your keywords by those tags as well. Imagine, you're focusing on top-3 keywords in the niche, running SKCs on those, keeping close attention to what's happening — and every time you have to scroll and find those keywords in the list and check their performance. Super annoying. And don't tell me to use search bar - I want to have an easy access to all the keywords I want in no time. Hear me, DataHawk, please! 

— Why not make an option "Keywords per page"???

— Keywords Ranks charts. One more super annoying feature is those ranks charts. Every time you open Keyword Ranks the top 5 ranked keywords are usually selected (by rank) - and those keywords would 99% always be low volume and less valuable than main niche keywords. And if you want to check your keywords graphs you have to check/uncheck the default graphs first, and then select yours. That's just lame.

— Annotations. Totally useless feature. Could have been very useful, though. Imagine you're doing a keyword rank boost and you want to leave some event notes to be able to quickly see the before/after on the graph. (e.g. "I increased the Placements bid from ... to ..." > the rank started to grow > it is seen on the graph). You won't find it here. Make Event/Annotations Tags, DataHawk! This is a musthave!

— Dark Theme. The tool is just not made to use at daylight 😅. Are you guys sitting in the caves developing DataHawk? I'm drawing my curtains every time I have to use DataHawk because it's just impossible to work with at day.

— Pricing. Taking the fact that the core feature is Keyword Ranks tracking and others are just... basically almost useless ATM (Advertising are showing only estimated numbers, Sales too) I would say that it's overpriced. 

Those are my main claims to DataHawk. I have a larger list of suggestions, though the ones I mentioned are the crucial I believe.

All in all, it is a good tool with CRAZY potetial. I just think you guys haven't actually realized what a vital tool you made and what's the real potential of it. 😁

**What problems is DataHawk solving and how is that benefiting you?**

DataHawk's Keyword Rank tracker is the best one I saw on the market so far. It just needs modifications to become LEGENDARY. The way it represents the changes in ranks is very convenient and representative. Rank graphs are cool. I really hope this tool would become a standart in the niche and I'd be glad to be part of it if only my feedback could be useful. We do not plan to move from DataHawk. At least, until there's no better solution that includes the features mentioned above.

  ### 3. Actionable and organized data that provide a lot of value

**Rating:** 4.0/5.0 stars

**Reviewed by:** Josh E. | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 06, 2023

**What do you like best about DataHawk?**

The functionality of the tool has been extremely useful. We have been able to quickly identify opportunities and analyze the size and scope of those opportunities from this tool. It really helps us be efficient and effective with our focus on Amazon.

**What do you dislike about DataHawk?**

The platform is a little expensive and has some room to grow and expand it's capabilities, but overall it's been a really neat tool for us so far.

**What problems is DataHawk solving and how is that benefiting you?**

It helps us focus on the proper key words that we need to be capitalizing on within our listings. It also gives us a good idea of where we are increasing/decreasing market share across various categories.

  ### 4. The Cadillac of SaaS data platforms for Amazon

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chris W. | VP of Ecommerce

**Reviewed Date:** November 17, 2022

**What do you like best about DataHawk?**

Datahawk has hands down the best UI of any tracking and research software on the market. I love it. The ability to visualize changes to content, reviews, adspend and search rank against real time sales has been invaluable.

**What do you dislike about DataHawk?**

Some of the menu navigation between the many available metrics can be confusing in some cases

**What problems is DataHawk solving and how is that benefiting you?**

Aside from the obvious search rank tracking and research, the ability to pinpoint changes in spending on sales has made us more efficient with our spending.

  ### 5. Datahawk is the best bang for your buck.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Audio-Visual D. | Marketing Manager

**Reviewed Date:** October 04, 2022

**What do you like best about DataHawk?**

Overall the best pricing around for the data and features they provide. The reports they provide contain impressive information in an easy-to-read format. Datahawk also strives to give their client the most value from its software.

**What do you dislike about DataHawk?**

Datahawk does require a tiny amount of setup at the start. They provide onboarding and meetings to ensure you are optimally set up. Once the process is complete, the data provided saves hours of manual work.

**What problems is DataHawk solving and how is that benefiting you?**

For Amazon sellers keeping track of upcoming products, competitors' products, and your own is a full-time job. Datahawk has many tools to minimize the time spent gathering information.

  ### 6. Best for Amazon Agency

**Rating:** 5.0/5.0 stars

**Reviewed by:** Danish A. | Freelance Ecommerce Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 07, 2022

**What do you like best about DataHawk?**

DataHawk helps me to monitor the progress of multiple Amazon Accounts.

**What do you dislike about DataHawk?**

Time required to update the data in Google Sheets

**What problems is DataHawk solving and how is that benefiting you?**

Monitor Keywords per product
Comprehensive Reporting

  ### 7. Great Analytics Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Carmen D. | Marketplace Trainer, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 20, 2022

**What do you like best about DataHawk?**

I use Datahawk to extract data for Amazon categories. I find the reports that I get extremely powerful and useful in my analysis of the market. The reports are very easy to extract for the moment you have the right niche name.

**What do you dislike about DataHawk?**

The only thing that I don’t like is the time that I have to wait for the report to be generated and also the fact that I cannot demand all the reports at the same time. I tried once and I got a lot of error reports, so now I wait 30min. - 1 hour before asking for a new report and this is something that annoys me a lot.

**What problems is DataHawk solving and how is that benefiting you?**

I can create Amazon business plans for my clients and help them develop their business better and faster, I can observe the trends for different markets and this helps a lot my agency

  ### 8. One of the best Amazon sellers tool.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ahmed O. | Maintenance Superintendent, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 05, 2022

**What do you like best about DataHawk?**

it's offering good service in product and keywords analysis, with a good customized plan under my choice, to be suitable to muy business budget.
Their data more accurate than other competitors.

**What do you dislike about DataHawk?**

there must be some improvement in the financial and ads reports.
where the financial reports are missing some details, and there is some delay in ads reports, but acceptable.

**Recommendations to others considering DataHawk:**

This is one of the best tool for any amazon seller.

**What problems is DataHawk solving and how is that benefiting you?**

This is the best product analysis platform that supports Amazon AE.
I have took some good decision based on DataHawk product analysis.

  ### 9. Forward-Thinking Software

**Rating:** 5.0/5.0 stars

**Reviewed by:** Stefani C. | Brand Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 03, 2022

**What do you like best about DataHawk?**

My favorite Datahawk feature is the keyword rank tracker. I love seeing how my SEO updates directly impact my rankings over time. It is also extremely beneficial to track this on competitors' listings. Datahawk is a must-have solution to completely optimize and track your products on Amazon. There is no other Amazon seller-focused solution out there that tracks products like Datahawk does. It has truly given me a leg up on my competitors.

**What do you dislike about DataHawk?**

I wish the pages were easier to navigate. However, once you get used to it, it is very easy to use.

**What problems is DataHawk solving and how is that benefiting you?**

Before using Datahawk, I was not able to directly see exactly how my keyword and listing updates were impacting my organic ranking over time. Datahawk allows me to track specific keywords I want to target, and shows me how my listings rank for that specific keyword every day. This in turn helps save money on ad campaigns.

  ### 10. Very complete Amazon Analytics tool, even for Vendor Accounts.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jorge S. | Innovation Project Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 21, 2022

**What do you like best about DataHawk?**

Keyword Tracking tool and product search ranking tool.

**What do you dislike about DataHawk?**

Does not track Amazon Fresh as the buy box owner (though they are working on it)

**What problems is DataHawk solving and how is that benefiting you?**

Before Datahawk it was hard for our clients to get a sense of how to improve their product detail pages, and to track if the changes they made helped the product's organic rank.

  ### 11. Help with Amazon Rankings

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 30, 2022

**What do you like best about DataHawk?**

The possibility of tracking and monitoring things daily and also the ability to integrate the data with other tools, such as power BI and Google sheets.

**What do you dislike about DataHawk?**

Sometimes the tool could be a bit confusing when you start to use and some of the articles available in the blog/FAQ sometimes are not enough.

**What problems is DataHawk solving and how is that benefiting you?**

Helped to understand the ranking of keywords and the performance of the products.

  ### 12. The ultimate Amazon/Walmart Seller Tool and UX

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 05, 2022

**What do you like best about DataHawk?**

I love the user experience of DH, it's unlike any other Amazon Seller tool we've used. It's a bit overwhelming at first, but after while it's seriously effective

**What do you dislike about DataHawk?**

It's sometimes difficult to know how/when to act on valuable insights, although DH has recently released tonnes of advice and features that help with this! Mobile app would also be an excellent addition

**Recommendations to others considering DataHawk:**

Mobile App

**What problems is DataHawk solving and how is that benefiting you?**

Granular data, all in one place with the best UX we've seen. We are improving SEO optimisation, profit maximisation and the ability to perform in-depth market research

  ### 13. One of the Best Amazon Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Hachim B. | Head of Performance Marketing - Amazon SEA/SEO, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 06, 2022

**What do you like best about DataHawk?**

Datahawk's ability to collect information on each Amazon listing is Amazing.  It allows you to spy on competitors by showing what they changed and when. Excellent support and the app is easy to use.

**What do you dislike about DataHawk?**

PPC Data and more integrations are needed. It would also be nice to have a mobile app

**What problems is DataHawk solving and how is that benefiting you?**

It allows you to track the keywords and the BSR of each listing which are updated every day

  ### 14. Automate PDP tracking, Leverage Competitive Market Analysis Tools and TONS of performance metrics

**Rating:** 4.0/5.0 stars

**Reviewed by:** Spencer S. | E-Commerce Account Coordinator, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 15, 2021

**What do you like best about DataHawk?**

The fully customizable projects and tracking automation features significantly enhance new product launch projects and PDP performance management.

**What do you dislike about DataHawk?**

In your DH projects, The default Best Sellers Rank for every ASIN draws from the Top Tier product category, which doesn't accurately reflect the most important product ranking. With how overpopulated Top general categories are in Amazon. List rankings should indicate the product's most specific category as to track rank performance against other category-specific ASINs.

I would also like to see more robust sales analytics tools and customizable reports.

**What problems is DataHawk solving and how is that benefiting you?**

DH eliminates the use of multiple google sheet tracking docs, automates tracking and notification tasks, and helps confirm the key formula required for your listings to succeed in the Amazon ecosystem.

DH enables you to truly understand and pull data-driven evidence from the Amazon market to create + manage the most effective products on Amazon.

  ### 15. Great tool for understanding amazon analytics and competitor metrics

**Rating:** 5.0/5.0 stars

**Reviewed by:** John B. | Marketing Director, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 22, 2021

**What do you like best about DataHawk?**

Competitor metrics and keyword reasearch

**What do you dislike about DataHawk?**

A la carte pricing is nice because you only pay for what you need, but some features get expensive quickly.

**What problems is DataHawk solving and how is that benefiting you?**

We use datahawk to find gaps in our amazon ads campaigns, improve product detail pages, and keep tabs on competitors in our market.

  ### 16. DataHawk's Advantage: Getting an Eye on the Competition.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Dr. Melvin J. W. | Senior Pastor & Business Administrator, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 27, 2020

**What do you like best about DataHawk?**

What appeared fascinating, yet daunting, in the beginning has become an everyday staple for me. I love the site and the information I can glean - I am still rather new at this interpretation stuff with DataHawk. But after a month and a half I have unlocked a lot of keywords surrounding my product, which helps me to feel like I am truly following my book. I like what I see and even what I cannot. DataHawk has a very interesting and helpful site; it allows me to keep an eye on my competition. And  by staying in stride with my competition, I can eventually gain more from my product. Using DataHawk's site is a must for me.

**What do you dislike about DataHawk?**

Interpreting all that is on the site takes a while to understand, even rather minimally. But it's life in commerce, as it takes time to understand it all.

**What problems is DataHawk solving and how is that benefiting you?**

What I am trying to solve is understanding how well my book is performing/selling on Amazon's various sites. I have eleven projects going right now, and I am gratefully fascinated to watch all of them. It's too early to say what advantage I have realized. But if the keywords are anyways meaningful, and they are, I have learned how to talk about my book and tell others how to find it.

  ### 17. Has some great and unique functionalities but needs more data

**Rating:** 4.0/5.0 stars

**Reviewed by:** Fernando T. | Brand Manager Luuna & Nooz USA, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 30, 2021

**What do you like best about DataHawk?**

Lower-level category ranking, e.g., "beds" rather than "home & living". I also really like knowing the price ranges and ratings needed to rank in the first page of results. 
I also really really like being able to track which keywords I rank for organically and through sponsored ads

**What do you dislike about DataHawk?**

it doesn't show enough data for Amaazon Mexico and the product research tool is not available at the moment

**What problems is DataHawk solving and how is that benefiting you?**

Knowing how my Amazon listings are improving day-to-day

  ### 18. Great tool for Amazon Optimisation

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 22, 2021

**What do you like best about DataHawk?**

Datahawk is great for tracking the metrics of Amazon listings all in one place. I have used multiple Amazon tools in the past and datahawk is by far the best.

**What do you dislike about DataHawk?**

The reporting is not named, so when exporting multiple reports, it is hard to determine which email refers to what client or project.

**What problems is DataHawk solving and how is that benefiting you?**

Datahawk is great to for helping us keep on track of our clients products organic listings.

  ### 19. Unique Data Aggregator & Essential for Tracking Product Metrics

**Rating:** 4.0/5.0 stars

**Reviewed by:** James H. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 19, 2021

**What do you like best about DataHawk?**

The software has the ability to track data metrics not available on other platforms.

**What do you dislike about DataHawk?**

The cost per ASIN is a little high but if used effectively, it is worth it.

**What problems is DataHawk solving and how is that benefiting you?**

Using the software to track success of listing optimization projects for my clients.

  ### 20. QUITE HELPFUL FOR PRODUCT RANK TRACKING

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 11, 2022

**What do you like best about DataHawk?**

IT IS PRETTY HELPFUL IN PRODUCT TRACKING AS IT SAVES TIME AND ALSO GIVES QUITE A FEW INSIGHTS IN ORDER TO MAKE THE PRODUCT RANKING BETTER THROUGH VARIOUS INPUTS.

**What do you dislike about DataHawk?**

IT TAKES A LOT OF TIME TO PROCESS AND SHOWCASE DATA AT TIMES WHICH AFFECTS THE WORKFLOW.

**What problems is DataHawk solving and how is that benefiting you?**

IT GIVES INSIGHTS ABOUT THE PRODUCT LISTING WHICH HELPS TO IMPROVE THE VISIBLITY.

  ### 21. Super tool to monitor ASINs launch and perfromances

**Rating:** 4.0/5.0 stars

**Reviewed by:** Raphael s. | COO and founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 27, 2021

**What do you like best about DataHawk?**

I like monitoring my organic ranking in the search results for some kewyords. I also use it to monitor the impact of my product pages optimizations on the SEO.
I also like the export listing, to get all the informations (title, Bullet point, Product description, buybox winner etc...) , we use it for an ASIN set and we can analyze a listing quality quickly.

**What do you dislike about DataHawk?**

Datahawk is a little bit complex, there are a lot  of Data but it is difficult to get a report beautiful and ready to send to the customer. (we are an angency). Or we need to pay if we want to get better reports
Also, wa cannot do bid management on the SEA part.

**What problems is DataHawk solving and how is that benefiting you?**

I check my position for some kewyords, and then i optimize the details page implementing more keywords, and i  Ican see the effect on the search results. 

I also like the alert, we use them to monitor our BB (if we keep the BB or not) , we also use the alerts to check if we enter in the top 10 in a specific browse node or if our price drops.

  ### 22. The best solution for tracking changes, trends, and placements on Amazon

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joshua A. | Vice President, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2021

**What do you like best about DataHawk?**

There are many things, but I really like that DataHawk tracks changes to listings. This is very helpful when optimizing a listing for SEO on Amazon, as we can see what was changed, when it changed, and how the change impacted our keyword ranking.

**What do you dislike about DataHawk?**

I would like it if there was a way to simply view products without having to go into a project. The projects feature is great, and it helps a lot with segmentation. However, there are times when I have to remember which project I placed a product in. This can be a little confusing.

**What problems is DataHawk solving and how is that benefiting you?**

The main benefit we are seeing is understanding where our products are ranking organically over time and what is impacting that ranking. This was tough before because we could see changes to rank, but it was difficult to track what was causing those changes. 

With DataHawk, I can set up projects with products that we have not yet optimized in a separate project from those that we have. I move a product to the optimized project once we have completed our initial SEO work, and I can track the organic placement from there. As I mentioned above, the projects feature is great for segmentation! That said, it does create an extra step when going to review the performance of a single specific product.

  ### 23. DataHawk makes managing our Amazon business SO EASY!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Laurie C. | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 08, 2021

**What do you like best about DataHawk?**

Their platform is also very easy to navigate and understand and more robust than platforms I’ve seen with other partners. The reports they produce are excellent, we’re able to pull very detailed trends on our keywords, rankings, product listings, ad performance and competition. It allows us to proactively dig into our account and easily identify any issues or successes we’re seeing.

**What do you dislike about DataHawk?**

We have limited bandwidth and sometimes it takes longer to find the data I need only because I'm not as familiar with what exactly I'm looking for. Saying that, the team at DataHawk is very responsive and willing to help

**Recommendations to others considering DataHawk:**

They helped us understand the complexities of Amazon’s algorithms to optimize our product listings, and provided robust keyword research to inform our advertising strategy. They also helped us elevate our brand to position us for success. I would highly recommend DataHawk to anyone looking for a professional team to help grow their Amazon business!

**What problems is DataHawk solving and how is that benefiting you?**

We don't have the internal bandwidth to effectively manage and grow our Amazon business. We needed a partner that understood our business and would help us reach our revenue targets quickly. The team is incredibly responsive and consultative to help teach us along the way.

  ### 24. Exactly what I was looking for

**Rating:** 4.5/5.0 stars

**Reviewed by:** Scott M. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 22, 2021

**What do you like best about DataHawk?**

I love that data collection from Amazon is automated.

**What do you dislike about DataHawk?**

My only wish is that data was collected hourly rather than daily, since Amazon rankings update hourly, though I realized our particular use case may be quite bespoke.

**Recommendations to others considering DataHawk:**

While I'm sure DataHawk is useful for much more than we're using it for (based on all the available features), I can specifically attest to its value if you're selling on Amazon and are looking for automated capture and analysis of Amazon data.

**What problems is DataHawk solving and how is that benefiting you?**

We're tracking the performance of our book promotions. Previously, we'd have to check Amazon manually and note the rankings, by category, in an Excel spreadsheet. Now it's automated with DataHawk.

  ### 25. Excellent service and superior SaaS technology

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 27, 2021

**What do you like best about DataHawk?**

DataHawk has proven to be a valuable SaaS tool for T2 Tea's Amazon marketplace in various regions. The ability for Datahawk to integrate, scale, and customise data functionality has been a highlight for our vast range of catalogs. 

The service we received has been exceptional, with great flexibility in customizing the dataset.

**What do you dislike about DataHawk?**

Death by data, would require time and effort to truly benefit from the platform.

**What problems is DataHawk solving and how is that benefiting you?**

We are trying to consolidate and understand our positioning on Amazon markets. Datahawk has been very beneficial in understanding competitors and how they perform in the relevant categories/markets.

  ### 26. Decent analytics

**Rating:** 3.5/5.0 stars

**Reviewed by:** Lucy S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 30, 2020

**What do you like best about DataHawk?**

- keyword research tool is great, lets you find new untapped keywords
- easily create campaigns with only ASIN numbers
- Rank tracker is a bit slow but does the job fairly well
- the PPC tool is one i found very helpful before creating advertising campaigns
-beautiful interface with clean analytics reports
- alerts are useful if you're serious
- free user option available

**What do you dislike about DataHawk?**

- I don't like the dark theme, the interface is clean but I would prefer a dark theme
-if you are serious, you need to go for at least the professional plan, which is costly

**Recommendations to others considering DataHawk:**

Datahawk has some serious analytics that could help your amazon business succeed. the free option is a great opportunity for you to know what the platform is all about before committing for a premium plan.

**What problems is DataHawk solving and how is that benefiting you?**

Datahawk is an online analytics tool for amazon similar to google analytics for google. it lets you do keyword research, find market trends, keep track of product ranking and so on.

  ### 27. Very useful tool to keep tracking of all my Amazon brands. The most complete out there.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Sporting Goods | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 21, 2021

**What do you like best about DataHawk?**

Bulk actions and data for all my listings

**What do you dislike about DataHawk?**

Price, expensive for accounts with many asins

**What problems is DataHawk solving and how is that benefiting you?**

Big business overview

  ### 28. Amazing Analytics Tools

**Rating:** 4.5/5.0 stars

**Reviewed by:** Pier-Olivier D. | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 28, 2020

**What do you like best about DataHawk?**

If you need help with the SEO of Amazon Data Hawk is the perfect tool for that you can access easily many statistics about your presence on Amazon pages and your ranking on keywords. It helps you guide your listing creations and your advertising management. Also, the customer service is quite nice they are here to help you!

**What do you dislike about DataHawk?**

It could be nice to have the opportunity to check categories on the app and not only keywords and products.

**What problems is DataHawk solving and how is that benefiting you?**

We are able to easily monitors our reviews with the alert system of Data Hawk. It helps our clients to do good customer service within Amazon. Whenever we have an alert on critical reviews we are able to rapidly communicate with the customer and have more information!

  ### 29. Best in class over all others we have tried, Dynamic pricing based on need, Awesome Interface

**Rating:** 5.0/5.0 stars

**Reviewed by:** David S. | CTO / Partner , Small-Business (50 or fewer emp.)

**Reviewed Date:** April 07, 2021

**What do you like best about DataHawk?**

Dynamic billing based on need, clear intuitive yet powerful interface for all data points we are looking for to manage our Amazon marketplace

**What do you dislike about DataHawk?**

Nothing at this point, been an active user for about 45 days

**What problems is DataHawk solving and how is that benefiting you?**

Understanding Ad and Click Thru, what works what does not. Product research, best selling, monitoring buy box, keywords, and financial data

  ### 30. Great SEO Dashboard and tracking tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** ★Sergio A. | SEO Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 19, 2020

**What do you like best about DataHawk?**

The keyword tracking tool is visually great and allow me to quickly assess the SEO performance

**What do you dislike about DataHawk?**

Not compatible for all the screen resolutions but I highlighted this today and they are working on it already,

**Recommendations to others considering DataHawk:**

Worth giving it a try.

**What problems is DataHawk solving and how is that benefiting you?**

The main problem for me was to track my keywords effectively and to export a decent report. Data Hawk has quite a comprehensive report that works for our needs and save us a lot of time.

  ### 31. Great tool, easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Trish C. | Manager, SEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 19, 2020

**What do you like best about DataHawk?**

deep dive into competition products and analysis

**What do you dislike about DataHawk?**

I wish smaller plans allowed for more keywords

**What problems is DataHawk solving and how is that benefiting you?**

I like the graphs/dashboards. They make it easy to show clients how their listings are doing

  ### 32. Easy to use and  to get key information

**Rating:** 4.0/5.0 stars

**Reviewed by:** Francesco d. | Senior Consultant, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 02, 2019

**What do you like best about DataHawk?**

The information are vey well organized in different pages and views connected  among them
Very easy to navigate and to read information organized in graphical format
I like the way you can extend your projects adding new ASIN and keywords to track, thanks to the way the tool let you submit queries and identify relevant entities to track
I appreciate the freemium approachand the possibility to test the tool for 14 days with almost all the needed features
the support reacts promptly via e-mail and I also had the opportunity to interact  in real time during some setting activities with specific requests and precise answers

**What do you dislike about DataHawk?**

The sales extimations are based on parameters than don't are so relevant in some segments (e.g. reviews) and the figures presented are in my understanding not very reliable
This is probably due to the lack of a historical database like other tools provide and that the extimation is based only on data recorded only after the setting of the project

**Recommendations to others considering DataHawk:**

Very good product; test it free
Even if this version has few limitations compared to the paid one you can evaluate the largest part of the features and the very good user interface and interaction

**What problems is DataHawk solving and how is that benefiting you?**

I support customers who need to understant the competitive scenario in specific segments of the marketplace 

  ### 33. Excellent Well Designed Product

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 20, 2020

**What do you like best about DataHawk?**

The product is designed around an objective outcome features are in sync with what a business or brand would need to enable their business without too much complexity

**What do you dislike about DataHawk?**

Needs to cover more marketplaces and possibly better data export features for offline segmentation

**Recommendations to others considering DataHawk:**

Better data export and segmentation features

**What problems is DataHawk solving and how is that benefiting you?**

Product Performance, Category Insight, Deeper Listing Level Insights

  ### 34. good experience using DataHawk after trying several other similar tools for Amazon sellers

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 14, 2020

**What do you like best about DataHawk?**

quality and depth of information provided

**What do you dislike about DataHawk?**

menu structure, not always intuitive, sometimes need to click several times to find what is needed

**What problems is DataHawk solving and how is that benefiting you?**

insight into selling on Amazon

  ### 35. Good Tools for Binnner

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Entertainment | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 03, 2019

**What do you like best about DataHawk?**

This is a good start for newcomers. We use this tool to easily track competitors and our keyword rankings, track changes in competitors and keyword rankings and make targeted adjustments in a timely manner. This tool has helped us a lot, although the price is not cheap, it is still very useful for our small team, I recommend it to all Amazon sellers.

PS: His selection function is very general, I mainly use his tracking keyword function.

**What do you dislike about DataHawk?**

His research function is very general, I mainly use his tracking keyword function.

**Recommendations to others considering DataHawk:**

We use this tool to easily track competitors and our keyword rankings, track changes in competitors and keyword rankings, and make targeted adjustments in a timely manner. This tool has helped us a lot, although the price is not cheap, but it is still very useful for our small team, I recommend it to all Amazon sellers.

**What problems is DataHawk solving and how is that benefiting you?**

no problem works great

  ### 36. Great product that covers international marketplaces

**Rating:** 4.5/5.0 stars

**Reviewed by:** Daniel R. | Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 23, 2020

**What do you like best about DataHawk?**

End to end management of Amazon listings

**What do you dislike about DataHawk?**

Low number of tracked keywords limits the insights

**Recommendations to others considering DataHawk:**

Get advice from their account managers since it speeds up the onboarding process and the value you will get out of the tool

**What problems is DataHawk solving and how is that benefiting you?**

Able to track and manage ASINs across multiple marketplaces inc those otherwise not available in other tools.

  ### 37. Amazon marketing without Datahawk is like hunting blindfolded 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shlomo G. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 06, 2019

**What do you like best about DataHawk?**

I have used all of the competition there isn't a competitive interface for approaching search index data. 

**What do you dislike about DataHawk?**

Lack of PPC integration in order to compare search growth with PPC spend. 

**What problems is DataHawk solving and how is that benefiting you?**

It allows your brand to see organic search index which is the source of revenue for product listings on Amazon.

  ### 38. Great Solution for SME's

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 17, 2020

**What do you like best about DataHawk?**

Responsive team members, friendly tool, affordable pricing, informative keyword insights and largely reliable reports (give or take information on a couple of fields)

**What do you dislike about DataHawk?**

Data reliability of estimated sales & issues reporting correct buybox owners

**What problems is DataHawk solving and how is that benefiting you?**

Bespoke solutions customised around client needs

  ### 39. I really enjoy using this for my agency.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 30, 2020

**What do you like best about DataHawk?**

We're working on tracking numerous skus across various brands under one agency and this tool really helps us in the launch arena for metric tracking.

**What do you dislike about DataHawk?**

Extremely pricey. $100 for API? Feels a bit like a rip off.

**What problems is DataHawk solving and how is that benefiting you?**

Data tracking for Amazon launches.

  ### 40. Great Tool For Amazon Analysis

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 05, 2020

**What do you like best about DataHawk?**

DataHawk provides great insights into our own and our competitor Amazon accounts.

**What do you dislike about DataHawk?**

The data is the best but sometimes not intuitive layout.

**What problems is DataHawk solving and how is that benefiting you?**

Better insight into our Amazon account.

  ### 41. Really helpful for research and analytics

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jennifer G. | Sales & Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 12, 2019

**What do you like best about DataHawk?**

I track price, review and BSR changes and get alerts every day in my inbox. I can track competition and can see what is going on with their products. Like the new alerts about news and changes a lot. 

**What do you dislike about DataHawk?**

There is nothing really I dislike, I think the color scheme is a bit like old school coding

**What problems is DataHawk solving and how is that benefiting you?**

Tracking and monitoring changes more easily. As well researching when we are about to launch a new product on keywords and competition. 

  ### 42. Rather in-depth tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Electronics | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 15, 2019

**What do you like best about DataHawk?**

This is the best Amazon seller tool I've seen for in-depth ranking and competitor analysis.  It is incredibly comprehensive...a ton of thought went into designing a tool that can either keep you at the top of your Amazon selling game or get you to that level. Job well done. 

**What do you dislike about DataHawk?**

there is nothing I dont like. I do not know why I have to dislike something. 

**Recommendations to others considering DataHawk:**

Get a live tour of the software before starting. It has a ton of capabilities they should explain to you. 

**What problems is DataHawk solving and how is that benefiting you?**

Keyword ranking and staying ahead/aware of the competition/ 

  ### 43. Awesome UI, Best Product Tracker On The Market

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Market Research | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 11, 2019

**What do you like best about DataHawk?**

Very nice user interface that makes this software really simple to use and learn. Very good customer support as well.

**What do you dislike about DataHawk?**

Can get a bit pricey, but at the end of day well worth it. 

**What problems is DataHawk solving and how is that benefiting you?**

Helps me plan my PPC campaigns as I can research searchterms and track them against my product. This helped me cut down the cost of these campaigns.

  ### 44. Easy to use

**Rating:** 3.5/5.0 stars

**Reviewed by:** Nicholas B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 21, 2018

**What do you like best about DataHawk?**

Datahawk is really easy to use. you just have to sign up and add your project, you're good to go. basically, there are two options available for you to get information from Amazon. they are keywords and product ids. you can add keywords and get an insight of the search engine data, the CPC if you want to advertise and the competition. the products tab help you add products easily using their ASIN numbers and keep track of it to get the insider trading data. this is extremely useful if you want to know how your competitors are doing. the pricing is really good, there is even a free plan available which lets you add up to 5 keywords and 5 products and keep track of them. even the premium plans are affordable starting at just $19 per month. I only used the tool for keyword research for affiliate marketing and I found this tool really helpful. it supports all the Amazon websites from the US, UK and much more if you want to focus on a  particular one.

**What do you dislike about DataHawk?**

the product research needs improvement. 

**Recommendations to others considering DataHawk:**

well, you can try the service for free up to 5 keywords, so if you're interested, take advantage of it.

**What problems is DataHawk solving and how is that benefiting you?**

Datahawk is a website from which you can get insight into amazon marketplace products to see which ones are getting more sales and trending and how tough the marketplace is. this is a great tool to select a niche for selling products or even for just getting insight into your competitors. you can also get search engine data based on keywords and which can be used to later optimize your product titles.

  ### 45. Great product with more features coming

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ryan M. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2018

**What do you like best about DataHawk?**

In general, we really like the DataHawk. It ability to track a lot of different products across multiple marketplaces is a key differentiator for us. We also like the use of graphical data.

**What do you dislike about DataHawk?**

The way that they data is organized can be a little confusion until you get used to it. The reports are still a work in progress.

**Recommendations to others considering DataHawk:**

Give it a try

**What problems is DataHawk solving and how is that benefiting you?**

Tracking critical keyword ranking performance for our products as well as our competitors.

  ### 46. The best Amazon analytics tool I've used... by far  Found on: https://www.webretailer.com/profiles/d

**Rating:** 4.5/5.0 stars

**Reviewed by:** Angela F. | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 13, 2018

**What do you like best about DataHawk?**

This is the most robust and cost effective Amazon analytics tool I've come across and I've used multiple in the past. I had to cancel my subscription with my previous provider because they separated the vendor and seller platforms and as a result, we lost all of our data on the vendor side. (we are a hybrid vendor/seller). One of the biggest requirements we had is a manual upload of ASINs to track instead of a direct API. This is also the only tool I've come across that allows for export of the data, which is very powerful. Our entire ecomm and product marketing team uses this tool for research, analytics, and performance tracking. I've also recommended this tool to our sister company's ecomm team.

**What do you dislike about DataHawk?**

I think the on-page SEO analyzer can be more robust, compared to previous tools I've used. Currently it's pretty broad.

**What problems is DataHawk solving and how is that benefiting you?**

ranking, keyword indexing, logging content optimization activity, historical daily list price, buy box.

  ### 47. Great Insights

**Rating:** 4.0/5.0 stars

**Reviewed by:** Nevin P. | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 19, 2018

**What do you like best about DataHawk?**

There is a free plan available which gives everyone a chance to try their service before paying for expensive plans. the customer support is absolutely fantastic, they are online all the time and replies very quickly, more than that they know what they are talking about and the replies are absolutely satisfactory for me. Now coming to the features the main tools of the website include a product research tool and a keyword research tool. the product research tool is very easy to work with, all you have to do is find the ASIN of the product you want to track and add it, the app will automatically grab the data for you about that product and similar products if you want. i have to say there is some serious insight in the data, its not normal search volume and review stats but also the sales insight to the product. the keyword tool is also similar that find search metrics on Amazon for the given keyword and ranking of products for the given keyword. if you're an amazon seller this tool is absolutely worth it. the premium pricing is very affordable. the dashboard is dark and beautiful, the analytics are shown alongside graphs so its very easy to compare it.

**What do you dislike about DataHawk?**

the free plan and rookie plan are very limted, if you want to get into market research, you have to pay for expensive packages. some of the keyword with search data can take upto hours to get analysed.

**Recommendations to others considering DataHawk:**

if youre an amazon seller or thinking about becoming one this is a great tool for you. basically you get a free account there so there's no loss for you in trying the platform.

**What problems is DataHawk solving and how is that benefiting you?**

Datahawk is a service which allows you to get product insights from Amazon websites and the search data from the same platform. this data includes everything you want if you're an amazon seller.

  ### 48. Below average analytics tool for Amazon

**Rating:** 1.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 13, 2018

**What do you like best about DataHawk?**

What I liked best was that it was affordable at a cheap monthly rate and the UI looks sleek and modern.

**What do you dislike about DataHawk?**

When I trialed the software there were certain features of the software that I liked, which is why I went with the subscription but after purchasing it they removed the features and functionality that I liked without any explanation. One day after I logged in, certain widgets are gone.

**What problems is DataHawk solving and how is that benefiting you?**

keyword ranking analysis, buybox analysis and 3p sellers on Amazon.com and Amazon.co.uk.

**Official Response from Othmane Sghir:**

> Hello,

We thank you for your feedback. While we understand your frustration on the single chart we removed and which you're referring to, it was only to replace it with an even better reporting table and chart, which you may have missed seeing.

We're striving to optimize continuously our product to help our users grow, and this entails constant product updates - and always for the benefit of our end users.

We also do have an open Feedback and Features Request section where we openly collect your suggestions.

Kind regards,
Othmane

  ### 49. DataHawk - My POV from Marketing and Development

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shawn P. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 02, 2018

**What do you like best about DataHawk?**

I love the evolution of the app, the folks over at DataHawk are amazing, they are open to insight and updates and then they ACT ON IT! The tool has been awesome for driving decisions fast and with the right data. 

**What do you dislike about DataHawk?**

My only dislike is the limitation of keywords, but that's because I'm a bit greedy hahah 

**Recommendations to others considering DataHawk:**

See if they have an update map,  you'll be suprised at how active they are at making sure they deliver the best options to their users. 

**What problems is DataHawk solving and how is that benefiting you?**

We wanted to create a focused keyword strategy along with that we wanted to make sure our product roadmap aligned with the industry and sales demand, it's been transformative in doing just that. 


  ### 50. Glad I made the switch

**Rating:** 5.0/5.0 stars

**Reviewed by:** Matt B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 26, 2018

**What do you like best about DataHawk?**

I've used 2 other like products in the past, and this beats them both by far.

**What do you dislike about DataHawk?**

Very little if anything.  Always small tweaks that could enhance, but nothing of substance imo.

**Recommendations to others considering DataHawk:**

Yes

**What problems is DataHawk solving and how is that benefiting you?**

Keyword and Product tracking for my 40 live listings on Amazon.


## DataHawk Discussions
  - [What is analytics in AWS?](https://www.g2.com/discussions/what-is-analytics-in-aws)
  - [What data does Amazon give to sellers?](https://www.g2.com/discussions/what-data-does-amazon-give-to-sellers)
  - [How much does Sellics cost?](https://www.g2.com/discussions/how-much-does-sellics-cost)
  - [How do you use DataHawk?](https://www.g2.com/discussions/how-do-you-use-datahawk)

- [View DataHawk pricing details and edition comparison](https://www.g2.com/products/datahawk/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-13+17%3A04%3A42+-0500&secure%5Bsession_id%5D=697e7e74-4cdf-4880-9421-7a1b7fae5965&secure%5Btoken%5D=22349b6f3b772eeeb1357b4e674a79c34a469c6a94598e336b748c1e0319eb84&format=llm_user)
## DataHawk Integrations
  - [Visual Studio](https://www.g2.com/products/visual-studio/reviews)

## DataHawk Features
**Integration**
- Import
- Export
- APIs

**Agentic AI - Online Marketplace Optimization Tools**
- Cross-system Integration
- Natural Language Interaction

## Top DataHawk Alternatives
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  - [Helium 10](https://www.g2.com/products/helium-10/reviews) - 4.1/5.0 (176 reviews)
  - [Sellics](https://www.g2.com/products/sellics/reviews) - 4.3/5.0 (23 reviews)

