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DataHawk Reviews & Product Details

DataHawk is an eCommerce analytics and data intelligence platform designed specifically for Amazon and Walmart sellers looking to gain a competitive edge in the marketplace. Our platform empowers brands, agencies, and private label sellers to make smarter, data-driven decisions through intuitive dashboards, clean and actionable data, and powerful automation tools. At the heart of DataHawk is our commitment to simplifying eCommerce performance tracking and optimization. We bring together SEO analytics, sales tracking, product monitoring, market research, and financial intelligence into one unified platform. With DataHawk, users can track organic keyword rankings, monitor competitor performance, forecast sales trends, and uncover deep insights into product performance — all with minimal setup and no coding required. Our proprietary data models and AI-powered tools help eCommerce professionals identify growth opportunities, optimize their advertising and content strategies, and protect their market position. Whether you're scaling an Amazon FBA operation or managing a multi-brand portfolio across Walmart Marketplace, DataHawk delivers the analytical foundation you need to boost revenue and streamline operations. Once curated, your data is securely hosted in leading cloud data warehouses such as Snowflake, BigQuery, or Databricks, giving you programmatic access and the flexibility to use your data how and where you want it. Combined with our intuitive dashboards, alerting tools, and visualization templates, teams can explore trends, monitor KPIs, benchmark competitors, and forecast sales. Key benefits include automated reporting, customizable alerts, multi-account data aggregation, and seamless integrations with popular platforms such as Amazon Advertising API, Seller Central, and Walmart Seller Center. These integrations ensure real-time visibility into campaign performance, inventory levels, pricing changes, and customer behavior. DataHawk is trusted by eCommerce professionals and enterprise-level organizations worldwide. Our customers rely on us for competitive benchmarking, share-of-voice tracking, profitability analysis, and operational efficiency improvements. Our UI and data visualization templates on Power BI and Looker Studio make it easy for both analysts and business leaders to act quickly and confidently. Founded with the mission to democratize eCommerce intelligence, DataHawk continuously evolves to meet the growing needs of modern online sellers. Our team of data scientists, engineers, and eCommerce experts works to ensure our users stay ahead in an ever-changing digital landscape. Whether you're launching a new product, optimizing your retail media spend, or reporting on marketplace performance to stakeholders, DataHawk gives you the insights and automation needed to move faster, smarter, and more profitably.

Seller

DataHawk

Discussions

DataHawk Community

Languages Supported

English

Overview by

Othmane Sghir (CEO at DataHawk - eCommerce Business Management Platform)

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Perceived Cost

$$$$$

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Top-Rated Alternatives

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DataHawk Integrations

(1)

Integration information sourced from real user reviews.

DataHawk Media

DataHawk Demo - eCommerce Data, Simplified and Automated

DataHawk empowers brands with ready-to-use and fully customizable KPIs and dashboards that go way beyond traditional reporting, while simplifying data management and workflows.

Measure Your Performance Baseline - Search & Content Evaluate visibility and search performance. - Product & Segment Monitor product data and understand business dynamics. - Advertising & Finances Better insights into your sales and advertising data.

Store, Export, and Visualize Data - Data Collection & Storage Save time collecting data and preventing data loss. - Data Exports Export your data or access it in a managed cloud warehouse. - BI Integrations & Data Viz Build dashboards anywhere you want to fit your needs.

Stay Alerted and Get Recommendations - Alerts on Events Receive alerts and prevent loss in revenues. - Insights & Recommendations Get smart AI insights and recommendations. - Anomalies Detection Detect anomalies on performance metrics.

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Verified User in Retail

Mid-Market (51-1000 emp.)

6/30/2022

"Help with Amazon Rankings"

5/5

What do you like best about DataHawk?

The possibility of tracking and monitoring things daily and also the ability to integrate the data with other tools, such as power BI and Google sheets. Review collected by and hosted on G2.com.

What do you dislike about DataHawk?

Sometimes the tool could be a bit confusing when you start to use and some of the articles available in the blog/FAQ sometimes are not enough. Review collected by and hosted on G2.com.

Verified User in Retail

Small-Business (50 or fewer emp.)

5/5/2022

"The ultimate Amazon/Walmart Seller Tool and UX"

5/5

What do you like best about DataHawk?

I love the user experience of DH, it's unlike any other Amazon Seller tool we've used. It's a bit overwhelming at first, but after while it's seriously effective Review collected by and hosted on G2.com.

What do you dislike about DataHawk?

It's sometimes difficult to know how/when to act on valuable insights, although DH has recently released tonnes of advice and features that help with this! Mobile app would also be an excellent addition Review collected by and hosted on G2.com.

Hachim B.

Head of Performance Marketing - Amazon SEA/SEO

Mid-Market (51-1000 emp.)

1/6/2022

"One of the Best Amazon Tool"

5/5

What do you like best about DataHawk?

Datahawk's ability to collect information on each Amazon listing is Amazing. It allows you to spy on competitors by showing what they changed and when. Excellent support and the app is easy to use. Review collected by and hosted on G2.com.

What do you dislike about DataHawk?

PPC Data and more integrations are needed. It would also be nice to have a mobile app Review collected by and hosted on G2.com.

Spencer S.

E-Commerce Account Coordinator

Small-Business (50 or fewer emp.)

7/15/2021

"Automate PDP tracking, Leverage Competitive Market Analysis Tools and TONS of performance metrics"

4/5

What do you like best about DataHawk?

The fully customizable projects and tracking automation features significantly enhance new product launch projects and PDP performance management. Review collected by and hosted on G2.com.

What do you dislike about DataHawk?

In your DH projects, The default Best Sellers Rank for every ASIN draws from the Top Tier product category, which doesn't accurately reflect the most important product ranking. With how overpopulated Top general categories are in Amazon. List rankings should indicate the product's most specific category as to track rank performance against other category-specific ASINs.

I would also like to see more robust sales analytics tools and customizable reports. Review collected by and hosted on G2.com.

What problems is DataHawk solving and how is that benefiting you?

DH eliminates the use of multiple google sheet tracking docs, automates tracking and notification tasks, and helps confirm the key formula required for your listings to succeed in the Amazon ecosystem.

DH enables you to truly understand and pull data-driven evidence from the Amazon market to create + manage the most effective products on Amazon. Review collected by and hosted on G2.com.

John B.

Marketing Director

Mid-Market (51-1000 emp.)

12/22/2021

"Great tool for understanding amazon analytics and competitor metrics"

5/5

What do you like best about DataHawk?

Competitor metrics and keyword reasearch Review collected by and hosted on G2.com.

What do you dislike about DataHawk?

A la carte pricing is nice because you only pay for what you need, but some features get expensive quickly. Review collected by and hosted on G2.com.

Dr. Melvin J. W.

Senior Pastor & Business Administrator

Small-Business (50 or fewer emp.)

5/27/2020

"DataHawk's Advantage: Getting an Eye on the Competition."

4.5/5

What do you like best about DataHawk?

What appeared fascinating, yet daunting, in the beginning has become an everyday staple for me. I love the site and the information I can glean - I am still rather new at this interpretation stuff with DataHawk. But after a month and a half I have unlocked a lot of keywords surrounding my product, which helps me to feel like I am truly following my book. I like what I see and even what I cannot. DataHawk has a very interesting and helpful site; it allows me to keep an eye on my competition. And by staying in stride with my competition, I can eventually gain more from my product. Using DataHawk's site is a must for me. Review collected by and hosted on G2.com.

What do you dislike about DataHawk?

Interpreting all that is on the site takes a while to understand, even rather minimally. But it's life in commerce, as it takes time to understand it all. Review collected by and hosted on G2.com.

What problems is DataHawk solving and how is that benefiting you?

What I am trying to solve is understanding how well my book is performing/selling on Amazon's various sites. I have eleven projects going right now, and I am gratefully fascinated to watch all of them. It's too early to say what advantage I have realized. But if the keywords are anyways meaningful, and they are, I have learned how to talk about my book and tell others how to find it. Review collected by and hosted on G2.com.

Fernando T.

Brand Manager Luuna & Nooz USA

Small-Business (50 or fewer emp.)

7/30/2021

"Has some great and unique functionalities but needs more data"

4/5

What do you like best about DataHawk?

Lower-level category ranking, e.g., "beds" rather than "home & living". I also really like knowing the price ranges and ratings needed to rank in the first page of results.

I also really really like being able to track which keywords I rank for organically and through sponsored ads Review collected by and hosted on G2.com.

What do you dislike about DataHawk?

it doesn't show enough data for Amaazon Mexico and the product research tool is not available at the moment Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

10/22/2021

"Great tool for Amazon Optimisation"

4/5

What do you like best about DataHawk?

Datahawk is great for tracking the metrics of Amazon listings all in one place. I have used multiple Amazon tools in the past and datahawk is by far the best. Review collected by and hosted on G2.com.

What do you dislike about DataHawk?

The reporting is not named, so when exporting multiple reports, it is hard to determine which email refers to what client or project. Review collected by and hosted on G2.com.

James H.

Owner

Small-Business (50 or fewer emp.)

9/19/2021

"Unique Data Aggregator & Essential for Tracking Product Metrics"

4/5

What do you like best about DataHawk?

The software has the ability to track data metrics not available on other platforms. Review collected by and hosted on G2.com.

What do you dislike about DataHawk?

The cost per ASIN is a little high but if used effectively, it is worth it. Review collected by and hosted on G2.com.

Verified User in Retail

Small-Business (50 or fewer emp.)

1/11/2022

"QUITE HELPFUL FOR PRODUCT RANK TRACKING"

5/5

What do you like best about DataHawk?

IT IS PRETTY HELPFUL IN PRODUCT TRACKING AS IT SAVES TIME AND ALSO GIVES QUITE A FEW INSIGHTS IN ORDER TO MAKE THE PRODUCT RANKING BETTER THROUGH VARIOUS INPUTS. Review collected by and hosted on G2.com.

What do you dislike about DataHawk?

IT TAKES A LOT OF TIME TO PROCESS AND SHOWCASE DATA AT TIMES WHICH AFFECTS THE WORKFLOW. Review collected by and hosted on G2.com.