I appreciate Brand24 as a powerful tool for monitoring brand presence and online conversations. It provides valuable social listening reports and insights into how my brand is positioned compared to competitors.

I also really like the user experience of the platform. The alerts, reporting features, and AI-powered insights are particularly useful. Being able to analyze my brand’s visibility, reputation, and market position with the AI assistant helps me quickly identify trends and opportunities.

Overall, Brand24 is an intuitive and valuable solution for brand monitoring and competitive analysis. Review collected by and hosted on G2.com.

Everything is working as expected and I have not encountered any issues. Review collected by and hosted on G2.com.

I like how easy Brand24 is to use and how quickly it delivers real-time insights. The alerts and sentiment analysis are especially helpful for reacting fast and making better communication decisions. The alerts notify us instantly when new mentions appear, so we can react quickly to both positive and negative feedback. Sentiment analysis helps us prioritize responses and understand the overall tone of conversations, which is especially valuable during campaigns. The initial setup was very easy and quick. Review collected by and hosted on G2.com.

Sometimes the sentiment analysis isn't fully accurate, especially with more nuanced or contextual mentions. Filtering results could be more precise. It would be helpful if sentiment analysis better understood context, irony, or more complex language, especially in Polish. More advanced filtering options like easier exclusion of irrelevant mentions, improved keyword precision, and smarter grouping of similar results would also make the tool more efficient in daily use. Review collected by and hosted on G2.com.

What I value most about Brand24 is its incredible accuracy in real-time monitoring. The sentiment analysis is spot on, allowing me to gauge public perception instantly. It’s an intuitive tool that turns massive amounts of data into actionable insights without the usual headache. Review collected by and hosted on G2.com.

Honestly, there isn't much to dislike. If I had to pick something, it would be the slight learning curve for the more advanced analytics features, but their customer support usually clears things up pretty quickly. Review collected by and hosted on G2.com.

What I value most about Brand24 is its ability to "make the invisible visible" across hundreds of small, local communities in Poland. Our foundation (Gotowi na Przyszłość) operates the Równać Szanse" program, which supports youth projects in towns with fewer than 20,000 inhabitants.

Monitoring the real impact of these decentralized activities used to be a manual nightmare.

Brand24’s real-time alerts and cross-platform monitoring allow us to catch what we call "Moments of Power" - instances where young people share their authentic success stories. Instead of manually searching for mentions in over 100 different locations, the dashboard aggregates everything.

Before Brand24, we relied on manual reporting. Now, the PDF reports and AI-driven insights save us hours every month when preparing impact summaries.

The pace of development is also mind-blowing. It’s rare to see a software team move this fast. As an organization focused on the "future-readiness" of youth, we deeply appreciate a partner that evolves just as quickly as the digital landscape does.

In addition, great people work there, who take excellent care of their clients and build nice, partnership-based relationships. Review collected by and hosted on G2.com.

Honestly, I haven't encountered any significant pain points or features that I dislike so far. The tool is very intuitive, and whenever I feel like something could be improved, the team usually rolls out an update or a new AI feature before I even have the chance to complain. If I were to nitpick, the sheer volume of data can be overwhelming at first, but the filtering options and AI summaries do a great job of handling it. It’s hard to find flaws in a tool that evolves as fast as Brand24. Review collected by and hosted on G2.com.

What I like most about Brand24 is that it shows brand mentions from places I would never think to check manually. After using it for some time, I realized our product was being discussed on forums and small websites that were completely off our radar. It pulls everything into one dashboard, which saves a lot of time compared to searching manually. The sentiment insights and alerts are actually helpful because they highlight how people are talking about the product in real conversations. Review collected by and hosted on G2.com.

The things I don't like are the UI and UX, where I feel it's a bit cluttered. and can be cleaner and user-friendly by handleing it smartly.

rest few of the mentions are just on words which is not relevent to brand and product and totally have different meaning still it holds in my stats; which somewhere dilute the accuracy of the analytics. Review collected by and hosted on G2.com.

I really like how actionable the data from Brand24 is. The service helps me measure sentiment and identify potential influencers or people already using products from the companies we work with. It's great for tracking campaign impact, seeing if there's any lift in who's talking about the product or service we're marketing. Generally, it provides strong insights by comparing our clients against competitors, which helps in building content strategies, PR campaigns, and paid media plans. I also find the platform easy to navigate, which is super helpful when managing multiple brands that want quick communication. The setup was super easy, and we were able to get actionable information on day one. The Brand24 team is super helpful and regularly emails us. They even offer biweekly training seminars, which we appreciate. Overall, the experience with Brand24 is straightforward, with a lot of information coming out regularly, which is something I really like. Review collected by and hosted on G2.com.

I guess, how many keywords are offered. It's kind of hard to maybe include all of the relevant keywords for your brand plus the keywords that you'd need to monitor against competitors and stuff like that, to monitor the actual space as a whole. You can get more. You just have to pay for them. For us as an agency, it's probably fine. This would be probably harder, if you're a smaller company, it might be, like, more of an impactful expense. But, yeah, a few more keywords would be helpful. Review collected by and hosted on G2.com.

I love that Brand24 is capable of providing useful information and data about my organization's brand and the effectiveness of the brand. This data is compiled into reports that can be later used to enhance marketing strategies. Then Brand24 is easy to use with the click of a button and in real time you are able to receive the data. Review collected by and hosted on G2.com.

The amount of data generated can be a bit overwhelming at times. However, once you know exactly what you are trying to accomplish, you can narrow down the data and work with what mostly aligns with your goal. Review collected by and hosted on G2.com.

What I like best about Brand24 is how easy it is to monitor mentions across the web and social media in real time. The dashboard is clean and intuitive, and the sentiment analysis is surprisingly accurate. I love being able to track not only direct brand mentions, but also related keywords and competitors, it gives me a full picture of how our brand is perceived online. The alerts and reports are extremely helpful for staying ahead of trends and potential issues. Review collected by and hosted on G2.com.

The data from some social platforms can be limited due to API restrictions, and historical data access is restricted in the lower-tier plans. Also, while the interface is clean, it could benefit from a bit more customization when it comes to filtering and visualizing large amounts of data. That said, it still delivers great value overall. Review collected by and hosted on G2.com.

The option to create daily, weekly, or monthly reports with artificial intelligence seems fundamental to me because it helps me cross-reference the data. This aspect is mainly useful because it allows me to save time and synthesize the large amount of available data. Additionally, I can deliver strategic reports to the communication team more efficiently. Review collected by and hosted on G2.com.

Perhaps, if I had to find a negative point, it would be that it would need more training or more ideas on how to make the most of the tool. I would like there to be guidance to tell me what I should do, which could be useful. Review collected by and hosted on G2.com.

B24 is easy to set up, easy to use & pulls all key insights I need to make brand & PR/marketing decisions. I love the AI Assistant for drilling down into coverage & customising reports for clients. Review collected by and hosted on G2.com.

Not a dislike, more a 'like to have' - reports with photo thumbnails & links to specific articles. Review collected by and hosted on G2.com.