I really like how easy it is to install Trackingplan, especially on Android and iOS since some of our clients use these platforms. I also appreciate the centralized dashboard where I can quickly check the overall health status of the website and get a detailed breakdown of every single event to ensure we are tracking everything correctly. Additionally, the initial setup, particularly for the web, is very straightforward.

Since implementing Trackingplan, we haven’t experienced any tracking regressions. The tool is user-friendly and genuinely helps us maintain a very high level of data quality. The customer team’s availability has also made the collaboration smooth and easy.

We used Trackingplan as a pilot project with one of our main clients, with multiple data streams active and several analytics tracking issues, especially along a very complex multi-step funnel. Trackingplan has proven to be extremely useful for quickly identifying and fixing tracking problems, such as missing events, missing parameters, or incorrectly populated variables. Thanks to its native reports and visualizations, it is often easy to understand the root cause of an issue without spending hours on manual debugging and testing. It significantly speeds up the analysis and troubleshooting process and gives a clear, structured view of what is actually being sent to analytics platforms. Additionally, the support team is very responsive, and the platform is continuously improving with frequent updates and new features.