Admetrics is a data analytics company that specializes in providing advanced metrics and insights for optimizing advertising performance. Their platform offers tools for A/B testing, conversion tracking, and multi-channel attribution, enabling businesses to make data-driven decisions and enhance their marketing strategies. Using machine learning and statistical models, Admetrics helps organizations improve return on ad spend (ROAS) and campaign effectiveness. Their services cater to advertisers seeking to understand and improve the impact of their marketing efforts.