Personal Capital is a comprehensive personal finance and wealth management company that offers a suite of financial tools and advisory services designed to help individuals manage their finances more effectively. The platform provides free financial software that integrates and tracks all of a user's financial accounts, including bank accounts, credit cards, and investments, offering a real-time, comprehensive view of their financial health. Personal Capital also provides personalized wealth management services for those with higher net worth, featuring access to financial advisors for tailored investment strategies. The company emphasizes a data-driven approach to personal finance and investment management.