# What platform provides analytics on content performance?

<p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">Hi all! Opening a discussion around <a class="a a--md" elv="true" href="https://www.g2.com/categories/web-content-management">web content management platforms</a> that not only manage content but also provide analytics on content performance. Curious which solutions actually give the clearest insights into what’s working and where to improve.</p><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">Here are five platforms frequently mentioned in the space:</p><ol>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/hubspot-content-hub/reviews"><strong>HubSpot Content Hub</strong></a> – Built-in reporting and dashboards that tie content performance directly to leads and revenue. Does it give enough depth for enterprise-level analytics?</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/webflow/reviews"><strong>Webflow</strong></a> – Provides site-level analytics and integrates with Google Analytics. How well does it capture content engagement beyond design metrics?</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/sanity/reviews"><strong>Sanity</strong></a> – Flexible headless CMS with APIs that connect to external analytics tools. Is it powerful enough out of the box, or do you need heavy customization?</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/wordpress-org/reviews"><strong>WordPress.org</strong></a> – Supports analytics through plugins like Jetpack or Google Analytics. Is it reliable for scaling content insights in larger organizations?</li>
</ol><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true"></p><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">Would love feedback from teams using any of these platforms:</p><ul>
<li>Which one gave you the clearest content performance insights?</li>
<li>How easy was it to set up dashboards and reporting?</li>
<li>Any surprises — good or bad — when it came to analytics depth?</li>
</ul><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true"></p>

##### Post Metadata
- Posted at: 8 months ago
- Author title: Content Marketing Specialist
- Net upvotes: 1


## Comments
### Comment 1

&lt;p&gt;For those of you using built-in analytics versus third-party integrations (like Google Analytics ), did you feel one gave you a clearer picture of actual content engagement and ROI? Or do most teams end up relying on a mix of both?&lt;/p&gt;

##### Comment Metadata
- Posted at: 8 months ago
- Author title: Content Marketing Specialist





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