Performa Sports is a sports analytics company that offers a cloud-based platform to support performance analysis for coaches and teams. The platform enables users to capture, analyze, and share data in real time, facilitating better decision-making and improving team performance. It provides tools for video analysis, statistical breakdowns, and data visualization to help coaches and players gain insights into their game. The software is designed to be user-friendly, catering to different levels of technical proficiency among sports professionals.