InContext Solutions is a pioneering provider of 3D simulation software and virtual reality (VR) solutions specifically tailored for the retail sector. Their cutting-edge technology platform, ShopperMX™, enables retailers and manufacturers to collaborate and test in-store concepts virtually before executing them in physical stores. This innovative approach not only saves time and resources but also provides data-driven insights that help enhance shopping experiences, optimize store layouts, and improve product placement.InContext Solutions supports its clients by providing comprehensive services ranging from virtual store simulations and shopper behavior analytics to VR-driven market research and visual merchandising solutions. Their tools aim to redefine the way companies plan and execute retail strategies, making the process more efficient, cost-effective, and data-centric.