GavelGrow is the marketing platform built exclusively for U.S. law firms — a self-serve SaaS ($79–$599/mo with Enterprise custom; 7-day free trial, no credit card) that consolidates lead tracking, call tracking, intake automation (SMS + email under 60 seconds), case management, Google Ads sync, and benchmarks from 500+ firms into one tool. Replaces the typical stack of CallRail + Clio Grow + AgencyAnalytics. For firms that prefer growth managed end-to-end, an optional done-for-you agency engagement ($10K+/mo retainer) runs Google Ads, Local Service Ads, Meta Ads, SEO, CRO, and intake optimization on top of the platform. Founded in 2015 by Abram Ninoyan, a performance marketer with 15+ years scaling paid acquisition and intake systems for U.S. legal practices. Trusted by 500+ firms.