### Contents

- [**Articles**](#resources-articles)
- [**Glossary Terms**](#resources-glossary_terms)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

# Product Analytics Software Resources

##### Articles, Glossary Terms, Discussions, and Reports to expand your knowledge on Product Analytics Software

Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find [articles](#resources-articles) from our experts, [feature definitions](#resources-glossary_terms), [discussions](#resources-discussions) from users like you, and [reports](#resources-reports) from industry data.

[ContentsExpand/Collapse Contents](#)
- [**Articles**](#resources-articles)
- [**Glossary Terms**](#resources-glossary_terms)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

## Product Analytics Software Articles

[![G2 Launches New Attribute for Its Heatmap Tools Category](https://learn.g2.com/hubfs/Heatmap%20tools%20G2.jpg "G2 Launches New Attribute for Its Heatmap Tools Category")](https://www.g2.com/articles/g2-launches-new-attribute-for-heatmap-tools)

[
### G2 Launches New Attribute for Its Heatmap Tools Category
](https://www.g2.com/articles/g2-launches-new-attribute-for-heatmap-tools)
In this growing competitive digital world, where companies compete for user attention and time, tracking website traffic is essential for businesses to collect the necessary data to understand how visitors interact with their websites. Capturing how potential customers navigate a website has been an integral part of heatmap tools. These tools are important for usability testing to optimize websites and engage visitors.

[
 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

](https://learn.g2.com/author/alanna-iwuh)

by Alanna&nbsp;Iwuh

## Product Analytics Software Glossary Terms

[![User Segmentation](https://learn.g2.com/hubfs/User%20segmentation.png "User Segmentation")](https://www.g2.com/glossary/user-segmentation-definition)

[User Segmentation](https://www.g2.com/glossary/user-segmentation-definition)

User segmentation is the action of separating different users into specific groups, or segments, based on common characteristics.

by Victoria Blackwell

[![Product Critique](https://learn.g2.com/hubfs/G2CM_GI669_Glossary_Article_Images_%5Bproduct_critique%5D_V1b.png "Product Critique")](https://www.g2.com/glossary/product-critique-definition)

[Product Critique](https://www.g2.com/glossary/product-critique-definition)

A product critique is a detailed evaluation of a product’s usability and design. Learn what’s involved, why to conduct one, and the best practices.

by Kelly Fiorini

[![Click-through Rate](https://learn.g2.com/hubfs/G2CM_GI571_Glossary_Article_Images_%5BClick_Through_Rate%5D_V1b.png "Click-through Rate")](https://www.g2.com/glossary/click-through-rate-definition)

[Click-through Rate](https://www.g2.com/glossary/click-through-rate-definition)

Click-through rate measures the percentage of users who see a call to action button and click on it. Learn how you can improve a site's click-through rate.

by Holly Landis

[![In-app Notifications](https://learn.g2.com/hubfs/G2CM_GI123_Glossary_Article_Images-%5BIn-app_Notifications%5D_V1a.png "In-app Notifications")](https://www.g2.com/glossary/in-app-notifications-definition)

[In-app Notifications](https://www.g2.com/glossary/in-app-notifications-definition)

In-app notifications are messages that pop up when opening an application. They increase app usage, retention, and lifetime value. Discover how.

by Sagar Joshi

## Product Analytics Software Discussions

0

Question on: Toonimo
[Could we segment certain walkthroughs to different users?](/discussions/features-efb9eeb7-cacc-44a3-9759-016af4205a3b)

Features

Yes, Toonimo uses a smart segmentation engine that allows you to segment the right walkthrough to the right user based on custom parameters such as job position, location, etc. 

Answered: Adi Chemoul on October 17, 2019

[Your answer](/discussions/features-efb9eeb7-cacc-44a3-9759-016af4205a3b/comments/new?remote=true)

0

Question on: Toonimo
[Do you need a developer to build a walkthrough?](/discussions/technical-6e0b755d-08e6-4360-a214-476446a84b4a)

Technical

NO, Toonimo's WYSIWYG editor is innovative and simple; Anyone ranging from manager to content writer will easily be able to build powerful walkthroughs

Answered: Adi Chemoul on October 17, 2019

[Your answer](/discussions/technical-6e0b755d-08e6-4360-a214-476446a84b4a/comments/new?remote=true)

0

Question on: Toonimo
[What platforms does Toonimo support?](/discussions/general-0f5a6b89-e086-41a6-88c5-bd9fb77085cb)

General

Toonimo supports all platforms, ranging from Salesforce, Microsofts Dynamics, Oracle, Sap to custom platforms. 

Answered: Adi Chemoul on October 17, 2019

[Your answer](/discussions/general-0f5a6b89-e086-41a6-88c5-bd9fb77085cb/comments/new?remote=true)

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## Product Analytics Software Reports

Mid-Market Grid® Report for Product Analytics

Summer 2026

G2 Report: Grid® Report

Grid® Report for Product Analytics

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Product Analytics

Summer 2026

G2 Report: Grid® Report

Momentum Grid® Report for Product Analytics

Summer 2026

G2 Report: Momentum Grid® Report

Small-Business Grid® Report for Product Analytics

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Product Analytics

Spring 2026

G2 Report: Grid® Report

Small-Business Grid® Report for Product Analytics

Spring 2026

G2 Report: Grid® Report

Mid-Market Grid® Report for Product Analytics

Spring 2026

G2 Report: Grid® Report

Grid® Report for Product Analytics

Spring 2026

G2 Report: Grid® Report

Momentum Grid® Report for Product Analytics

Spring 2026

G2 Report: Momentum Grid® Report