# Best Market Research Companies - Page 14

## How Many Market Research Companies Products Does G2 Track?

**Total Products under this Category:** 346

### Category Stats (Jul 2026)

- **Average Rating:** 4.57/5 (↑0.02 vs Jun 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Fortune Business Insights (+2.96%) - Among all products in this category, Fortune Business Insights recorded the largest rating increase compared to last month

_Last updated: July 31, 2026_

## How Does G2 Rank Market Research Companies Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 1,200+ Authentic Reviews
- 346+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Market Research Companies
 ![G2 Grid® for Market Research Companies plotting products by satisfaction and market presence](https://www.g2.com/categories/market-research-services/grids.png?focus%5B%5D=140199&focus%5B%5D=161117&focus%5B%5D=7176&focus%5B%5D=25389&focus%5B%5D=7175&focus%5B%5D=68256&focus%5B%5D=129463&focus%5B%5D=38123)

Highlighted products: Datamam, CrawlNow, Euromonitor International Passport, Kantar Media, Mintel, Kai Analytics, Dynata Services, and CIENCE.

Underlying data: [Grid® JSON](https://www.g2.com/categories/market-research-services/grids.json?focus%5B%5D=datamam&focus%5B%5D=crawlnow&focus%5B%5D=euromonitor-international-passport&focus%5B%5D=kantar-media&focus%5B%5D=mintel&focus%5B%5D=kai-analytics&focus%5B%5D=dynata-services&focus%5B%5D=cience)

**Sponsored**

### Leadium

Leadium is a boutique, 100% US-based B2B outbound sales development agency. Founded in 2016, we run managed, outsourced SDR programs across cold calling, email, and LinkedIn that book qualified meetings on your calendar. We're founder-led by design. You work directly with the people who run the company, not a junior account manager juggling 20 logos. Every client gets a dedicated, US-based SDR who learns your business, your ICP, and your value proposition, and represents you like an internal hire. Calls are recorded, transcribed, and reviewed weekly, so you hear exactly what your market is saying and we adjust in real time. We cap our active client roster on purpose. Quality outbound can't be mass-produced, so we keep the team small, US-based, and focused on a limited number of engagements. All data and work product is 100% yours. What we do: - Managed outbound SDR programs (cold calling, email, LinkedIn) - ICP definition and target account list building - Contact data enrichment - Qualified meeting and appointment generation - Email infrastructure and deliverability setup - Outbound strategy and messaging Track record: since 2016 we've built over $1 billion in qualified pipeline across 1,500+ organizations, contributed to 89 acquisitions, and supported clients who've raised $6.5B+ and reached 5 IPOs. Leadium is NGLCC-certified (LGBTBE) and consistently rated among the top sales development agencies by Clutch, GoodFirms, and Inc. 5000. Pricing is flat and month-to-month, starting at $3,500/month for a dedicated cold-calling SDR, with no hidden fees. Want US-based outbound, founder-level attention, and a rep who actually learns your business? Let's talk.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=1702&secure%5Bchosen_at%5D=2026-07-31T09%3A57%3A39Z&secure%5Bdisplayable_resource_id%5D=1377&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=neighbor_category&secure%5Bplacement_resource_ids%5D%5B%5D=1377&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=40611&secure%5Bresource_id%5D=1702&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarket-research-services%3Fpage%3D14&secure%5Btoken%5D=2a3967d9d20deba506bd5796e65ef897751ec512fc3d8e8533db9c42bb1ebbc0&secure%5Burl%5D=https%3A%2F%2Fleadium.com%2F%3Futm_source%3Dg2%26utm_medium%3Dcpc%26utm_campaign%3Dg2-clicks-test&secure%5Burl_type%5D=custom_url)

### [LaunchPoly](https://www.g2.com/products/launchpoly/reviews)

LaunchPoly a discovery platform for Polymarket tools and prediction market applications. What you'll find: - Trading Bots - Automated trading and copy-trading tools - Analytics - Market data, charts, and insights - Portfolio Trackers - Track your positions and P&L - Alerts - Price alerts, whale tracking, and notifications - Arbitrage - Find mispriced odds across markets - APIs & Data - Developer tools and data feeds

#### Who Is the Company Behind LaunchPoly?

- **Seller:** [LaunchPoly](https://www.g2.com/sellers/launchpoly)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Leatherhead Food Research](https://www.g2.com/products/leatherhead-food-research/reviews)

Leatherhead Food Research provides expertise and support to the global food and beverage sector. They provide practical solutions that cover all stages of a productlife cycle from consumer insight, ingredient innovation and sensory testing to food safety consultancy and global regulatory advice.

#### Who Is the Company Behind Leatherhead Food Research?

- **Seller:** [Science Group](https://www.g2.com/sellers/science-group)
- **Year Founded:** 1919
- **HQ Location:** Epsom, GB
- **Twitter:** @leatherheadfood  
4,101 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=07b935cc18ba19d67768bc48e293005c18ea862b78141623dc3825c12c4da06d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F40730&secure%5Burl_type%5D=linkedin_company_website)  
90 employees on LinkedIn®

### [Lessburn](https://www.g2.com/products/lessburn/reviews)

Growth-oriented Digital Marketing & SEO Agency with a strong inclination towards optimized revenue generation strategy fueled with powerful Business Information Services to drive excellent Return on Investment.

#### Who Is the Company Behind Lessburn?

- **Seller:** [lessburn](https://www.g2.com/sellers/lessburn)
- **Year Founded:** 2017
- **HQ Location:** Coimbatore, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f6bdd478abd91c2b28ee0b602c1fc4bd3cc79913a79e3950669e9147bc455dfd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flessburn&secure%5Burl_type%5D=linkedin_company_website)  
359 employees on LinkedIn®

### [LIQUID](https://www.g2.com/products/liquid-branding-and-communications-liquid/reviews)

LIQUID’s brand communications are dedicated to driving sales and winning market share. We are experts in strategic branding, digital branding, and online marketing communications. As a branding, advertising and digital marketing agency, LIQUID has been responsible for some of the most successful brands and advertising campaigns around the region. We have a strong track record of working in the B2B sector including software, manufacturing, pharmaceutical and industrial solutions.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1

#### Who Is the Company Behind LIQUID?

- **Seller:** [LIQUID Branding and Communications](https://www.g2.com/sellers/liquid-branding-and-communications)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=101e3c6c6dd7dfb015fd46224e8cf693f6a67d0d3a4c78be6d912f5ec5644ef4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fliquid-branding-communications%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### What Are Recent G2 Reviews of LIQUID?

**["Excellent marketing support and strategy"](https://www.g2.com/survey_responses/liquid-review-8829110)**

**Rating:** 4.5/5.0 stars

_— Daniel C._

[Read full review](https://www.g2.com/survey_responses/liquid-review-8829110)

### [Liquorice](https://www.g2.com/products/liquorice-4d8f6920-82a9-4dfe-b926-8cc8641c9fe1/reviews)

We are an agency of creatives, strategists and digital experts working together to create smarter brands.

#### Who Is the Company Behind Liquorice?

- **Seller:** [Liquorice](https://www.g2.com/sellers/liquorice)
- **Year Founded:** 2009
- **HQ Location:** Fitzroy, AU
- **LinkedIn® Page:** [au.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d2633868618401b348fc4508a7200398c06774bde6e2515744c53bae95e354ec&secure%5Burl%5D=https%3A%2F%2Fau.linkedin.com%2Fcompany%2Fliquorice-studio&secure%5Burl_type%5D=linkedin_company_website)  
19 employees on LinkedIn®

### [LookLook](https://www.g2.com/products/looklook/reviews)

LookLook is an entirely new type of end-to-end platform that conducts hybrid qual/quant research in the form of in-depth conversations. No bots or AI allowed. We curate highly qualified participants with a specialization in high-net worth women and engage them in highly intimate one-on-one asynchronous conversations or Reddit-style Group Chats that inspire organic person-to-person interactions and collaborative ideation. LookLook attracts top talent in writing, research, strategic analysis, film editing, and creative thinking. Our approach to insights is driven by a passion for revealing truths hidden in plain sight. We believe research should never be boring. By designing topics and questions to be highly human (not rigid) and fun, we generate incredible levels of engagement from participants, harnessing extraordinary insights. We believe in breaking the barriers between qualitative and quantitative research, focusing on meaningful samples and uncovering the “why” behind behavior. We apply our knowledge to a wide range of industries, spanning from food and drink to beauty and wellness, technology, automotive, and beyond. Our rich network of luxury buyers, Gen Z, millennials, moms, and more ensures best-in-class respondents for insightful research. With a global workforce and local-language moderators, we engage participants from around the world, including Chinese luxury buyers through our WeChat mini program. With our elastic approach, clients have full access to our platform for hands-on involvement, but our experienced team handles every step of the research process, delivering comprehensive multimedia reports with actionable recommendations. At LookLook, we are continuously discovering new uses for our platform, making us the go-to choice for Fortune 500 companies across industries, from leading luxury houses to tech giants.

#### Who Is the Company Behind LookLook?

- **Seller:** [LookLook](https://www.g2.com/sellers/looklook)
- **Year Founded:** 2010
- **HQ Location:** New York, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=89baf032b3b3ebcd9d81ba0c570be9827da879db5ac35210ac892c1312121801&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flooklook-app%2F&secure%5Burl_type%5D=linkedin_company_website)  
24 employees on LinkedIn®

### [Lumina Intelligence](https://www.g2.com/products/lumina-intelligence/reviews)

Lumina Intelligence is a leading provider of expert market insight across the UK food and drink industry, trusted by major suppliers, operators, retailers, and wholesalers. We empower decision-makers with the data and analysis they need to drive commercial growth in an ever-changing marketplace. Combining advanced data science with deep industry expertise, we deliver granular insights on eating out, on-the-go, wholesale, convenience retail, and the broader food ecosystem—from ingredients and innovation to regulatory and consumer trends. Whether you're shaping your category strategy, optimising product listings, identifying new growth opportunities, or benchmarking performance, Lumina Intelligence equips your teams with unrivalled intelligence.

#### Who Is the Company Behind Lumina Intelligence?

- **Seller:** [Lumina Intelligence](https://www.g2.com/sellers/lumina-intelligence)
- **Year Founded:** 2018
- **HQ Location:** Crawley, GB
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f3bb5ba65d31863b7420875a818047f61508bfdd99f62be492b70f7818270fa5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flumina-intelligence&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Mantheos](https://www.g2.com/products/mantheos/reviews)

Our Data Solutions provide companies worldwide with the wealth of people, company and social data from public web sources and professional social networks.

#### Who Is the Company Behind Mantheos?

- **Seller:** [Mantheos](https://www.g2.com/sellers/mantheos)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Mantis Research Services](https://www.g2.com/products/mantis-research-services/reviews)

Market Research Services

#### Who Is the Company Behind Mantis Research Services?

- **Seller:** [Mantis Research](https://www.g2.com/sellers/mantis-research)
- **Year Founded:** 2017
- **HQ Location:** Troy, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=799b44d936e3d29af5d1eb7b05d5d069fcfd4412ddcad23ba6836c58543c54e1&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmantis-research&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Mappit](https://www.g2.com/products/mappit/reviews)

The zeitgeist of Earth, on a map. AI agents sweep the world's cities around the clock and pin what's happening onto an interactive, time-aware map. Trending stories are scoped globally, to the map viewport, and subscribed locations. Subscribing users can add their own pins to the map including images, multimedia and event information. Pin to create memories and share. Optional overlays include S&P 500, Today in History, wildfires, earthquakes, air quality & public sentiment blooms. Mappit's chatbot is Marco. He knows all about current events and where they are happening. His memory grows every day as the story corpus expands. Users can filter the map by date to see how the world looked in the recent past. And they can search for stories and locations, even specify date ranges in their search queries and chats and Mappit will pull them together. Mappit - Every place has a story. Tags: AI Agents, AI Business Data Analysis, AI Chatbot Tools, Analytics, News Target Audience: Urban explorers, Journalists, media, Researchers, analysts, Businesses, marketers, Travelers, and, expats. Features: • Live World Map: Shows you what is trending globally in real time through AI agents. • Custom Pins: Lets you post your own photos, events, and memories directly onto the map. • Data Overlays: Layers extra info like weather, natural disasters, and market trends over your view. • Marco Chatbot: A smart assistant that answers your questions about what is happening and where. • Time Slider: Allows you to browse the map to see how events looked in the past. • Smart Search: Helps you find specific stories or locations by date and keyword.

#### Who Is the Company Behind Mappit?

- **Seller:** [Mappit](https://www.g2.com/sellers/mappit)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [MarketForce](https://www.g2.com/products/marketforce/reviews)

Market Force helps multi-unit organizations improve performance at each location. We do this by delivering a turn-key suite of solutions for Employee Engagement, Operational Excellence, and Customer Experience Management. We then deploy predictive Analytics, apps and reporting Technology to help our clients focus on what matters most to drive growth and profitability. Our integrated services offering saves our clients both time and money while delivering a simplified approach to performance management.

#### Who Is the Company Behind MarketForce?

- **Seller:** [Market Force Information](https://www.g2.com/sellers/market-force-information)
- **Year Founded:** 2005
- **HQ Location:** Peachtree Corners, Georgia, United States
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1e254a066d4179181b77f8bbc14f76df0e9291e65be2be8a3f81324325ea6058&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmarket-force-information&secure%5Burl_type%5D=linkedin_company_website)  
610 employees on LinkedIn®

### [Marketing Strategy](https://www.g2.com/products/kreber-marketing-strategy/reviews)

Kreber provides an array of marketing services for B2B and B2C clients including: Branding and Campaign Creative, Strategic Planning, Video Production and Editing, Photography, CGI, Website development, Apps, Email, Lead Nuturing, Enterprise Portals, AR/VR, and Paid Search & Social Campaigns. Certified Google Partner.

#### Who Is the Company Behind Marketing Strategy?

- **Seller:** [kreber](https://www.g2.com/sellers/kreber)
- **Year Founded:** 1905
- **HQ Location:** Columbus, US
- **Twitter:** @krebercreative  
434 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=62d4239aa504484af165448e352a83e41d716c4d591fea0b8cd0ea7df006ed52&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fkreber&secure%5Burl_type%5D=linkedin_company_website)  
144 employees on LinkedIn®

### [Marketing Systems Group](https://www.g2.com/products/marketing-systems-group/reviews)

Marketing Systems Group provides products and services designed for the survey research industry.

#### Who Is the Company Behind Marketing Systems Group?

- **Seller:** [Marketing Systems Group](https://www.g2.com/sellers/marketing-systems-group)
- **Year Founded:** 1987
- **HQ Location:** HORSHAM, US
- **Twitter:** @MarketingSysGrp  
548 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=dab18e7568fcdc034f94d96bb6a49d8ef5bc7a9cf8d7c5b8ae0a5cc0c98d0b98&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmarketing-systems-group%2F&secure%5Burl_type%5D=linkedin_company_website)  
57 employees on LinkedIn®

### [Marketintelo](https://www.g2.com/products/marketintelo/reviews)

Market Intelo provides global enterprises as well as medium and small businesses with unmatched quality of “Market Research Reports” and “Industry Intelligence Solutions”. Market Intelo has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain. Our key analysis segments, though not restricted to the same, include market entry strategies, market size estimations, market trend analysis, market opportunity analysis, market threat analysis, market growth/fall forecasting, primary interviews, secondary research & consumer surveys. With constant database update and enhanced research techniques followed by our panel consultants, we keep our clients updated on business mix offering a comprehensive approach to understand their needs and also providing strategic objective insights.

#### Who Is the Company Behind Marketintelo?

- **Seller:** [Marketintelo](https://www.g2.com/sellers/marketintelo)
- **Year Founded:** 2015
- **HQ Location:** Ontario, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0f5a2bb3835976d377fae8073e7f7d019d6ada1c191f75ea8882021dad79684f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmarket-intelo%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Market Research Future](https://www.g2.com/products/market-research-future/reviews)

Market Research Future is a leading provider of industry analysis reports and business consulting services catering to sectors such as healthcare, technology, chemicals, and automotive, among others. The company offers tailored solutions by leveraging big data and artificial intelligence to provide innovative insights that empower clients to gain competitive advantages. They promote collaborative partnerships built on trust and mutual respect, ensuring that they exceed clients' expectations with high-quality research findings. Their focus on long-term value realization helps clients identify growth opportunities and mitigate risks in dynamic business environments.

#### Who Is the Company Behind Market Research Future?

- **Seller:** [Market Research Future](https://www.g2.com/sellers/market-research-future)
- **Year Founded:** 2015
- **HQ Location:** New York, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=20e933ee1fbcea840e28203fe87994c3f2f77c671afa08b9ba4c0f942cfd9956&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmarket-research-future%2F&secure%5Burl_type%5D=linkedin_company_website)  
621 employees on LinkedIn®

- [‹ Prev‹ Prev](/categories/market-research-services?order=g2_score&page=13#product-list)
- [1](/categories/market-research-services?order=g2_score#product-list)
- [2](/categories/market-research-services?order=g2_score&page=2#product-list)
- …
- [10](/categories/market-research-services?order=g2_score&page=10#product-list)
- [11](/categories/market-research-services?order=g2_score&page=11#product-list)
- [12](/categories/market-research-services?order=g2_score&page=12#product-list)
- [13](/categories/market-research-services?order=g2_score&page=13#product-list)
- 14
- [15](/categories/market-research-services?order=g2_score&page=15#product-list)
- [16](/categories/market-research-services?order=g2_score&page=16#product-list)
- [17](/categories/market-research-services?order=g2_score&page=17#product-list)
- [18](/categories/market-research-services?order=g2_score&page=18#product-list)
- …
- [23](/categories/market-research-services?order=g2_score&page=23#product-list)
- [24](/categories/market-research-services?order=g2_score&page=24#product-list)
- [Next ›Next ›](/categories/market-research-services?order=g2_score&page=15#product-list)

Spotlight Categories

[Audit Management Software Solutions](https://www.g2.com/categories/audit-management)

[Corporate Performance Management (CPM) Software](https://www.g2.com/categories/corporate-performance-management-cpm)

[Product Analytics Software](https://www.g2.com/categories/product-analytics)

[VoIP Providers](https://www.g2.com/categories/voip)

[Revenue Operations & Intelligence (RO&I) Software](https://www.g2.com/categories/revenue-operations-intelligence-ro-i)

Similar Categories

- [Affiliate Marketing Agencies](/categories/affiliate-marketing-agencies)
- [Amazon Marketing Services](/categories/amazon-marketing-services)
- [Analyst Relations (AR) Agencies](/categories/analyst-relations-ar-agencies)
- [Brand Advocacy Services](/categories/brand-advocacy-services)
- [Branding Agencies](/categories/branding-agencies)

- [Event Management Services](/categories/event-management-services)
- [Inbound Marketing](/categories/inbound-marketing)
- [Lead Generation Services](/categories/lead-generation-services)
- [Marketing Analytics Services](/categories/marketing-analytics-services)
- [Marketing Automation Consulting](/categories/marketing-automation-consulting)

- [Marketing Strategy](/categories/marketing-strategy)
- [Other Marketing Services](/categories/other-marketing-services)
- [Outbound Marketing](/categories/outbound-marketing)
- [PR Firms](/categories/pr-firms)
- [Reputation Management Services](/categories/reputation-management-services)

[Browse Market Research Services Themes](/categories/market-research-services/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated October 3, 2024

Market research services perform in-depth research and reporting into a variety of markets. These companies also analyze market activity to provide businesses with custom market insight and new perspectives into their own marketing campaigns. Insights are showcased via reports, infographics, and ad-hoc deliverables. Market research providers typically incentivize a consumer panel of market research participants to help gain market-related insights. Consumer participants provide insight into a marketplace by sharing what marketing efforts they’ve observed, their opinion on marketing efforts, and their personal information, such as demographics, location, and age. Technology companies can utilize [technology research services](https://www.g2.com/categories/technology-research) for tech-related insights.

Business can utilize the expertise provided by market research companies to gain competitive knowledge, obtain relevant market research reports, and obtain a general understanding of their market.

To qualify for inclusion in the Market Research Services category, a services provider must:

- Provide custom market research
- Write and distribute market research reports

Show More