### Contents

- [**Glossary Terms**](#resources-glossary_terms)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

# Market Research Companies Resources

##### Glossary Terms, Discussions, and Reports to expand your knowledge on Market Research Companies

Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find [feature definitions](#resources-glossary_terms), [discussions](#resources-discussions) from users like you, and [reports](#resources-reports) from industry data.

[ContentsExpand/Collapse Contents](#)
- [**Glossary Terms**](#resources-glossary_terms)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

## Market Research Companies Glossary Terms

[![User Persona](https://learn.g2.com/hubfs/G2CM_GI642_Glossary_Article_Images-%5Buser_persona%5D_V1b.png "User Persona")](https://www.g2.com/glossary/user-persona-definition)

[User Persona](https://www.g2.com/glossary/user-persona-definition)

User personas are profiles representing a target user audience of a product or service. Learn how businesses can use personas to improve user experience.

by Holly Landis

[![Buyer Persona](https://learn.g2.com/hubfs/G2CM_GI596_Glossary_Article_Images_%5Bbuyer_persona%5D_V1a.png "Buyer Persona")](https://www.g2.com/glossary/buyer-persona-definition)

[Buyer Persona](https://www.g2.com/glossary/buyer-persona-definition)

Buyer personas are fictional profiles created using customer data to help marketers focus their messaging. Learn about creating and using buyer personas.

by Holly Landis

## Market Research Companies Discussions

0

Question on: CIENCE
[Which industries do you work with?](/discussions/which-industries-do-you-work-with)

CIENCE has served hundreds of b2b clients across more than 130 different industries, running targeted outbound campaigns for startups looking for their first client to boutique firms to Fortune 500 companies, and everything in-between. 

Answered: Christina Pigol on October 17, 2019

Agricultural Farm Harvesting and Processing Business

Answered: Chip Smith on December 6, 2021

[See more answers (1)](javascript:void(0);)

[Your answer](/discussions/which-industries-do-you-work-with/comments/new?remote=true)

0

Question on: CIENCE
[How many leads can you generate?](/discussions/how-many-leads-can-you-generate)

Dozens upon Dozens

Answered: Chip Smith on December 6, 2021

Our researchers generate up to 770 leads monthly, which can vary depending on the additional data points required for each lead. 

Answered: Christina Pigol on October 17, 2019

[See more answers (1)](javascript:void(0);)

[Your answer](/discussions/how-many-leads-can-you-generate/comments/new?remote=true)

0

Question on: CIENCE
[What do your services cost?](/discussions/what-do-your-services-cost)

We work as a service with a monthly subscription and our pricing is structured around the calculated cost per appointment. Check out our calculator here: https://cience.com/price-of-lead/

Answered: Christina Pigol on October 17, 2019

[Your answer](/discussions/what-do-your-services-cost/comments/new?remote=true)

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## Market Research Companies Reports

Grid® Report for Market Research Services

Summer 2026

G2 Report: Grid® Report

Grid® Report for Market Research Services

Spring 2026

G2 Report: Grid® Report

Grid® Report for Market Research Services

Winter 2026

G2 Report: Grid® Report