E-Commerce Personalization Software Resources
Articles, Glossary Terms, Discussions, and Reports to expand your knowledge on E-Commerce Personalization Software
Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find articles from our experts, feature definitions, discussions from users like you, and reports from industry data.
E-Commerce Personalization Software Articles
Highlights From the G2 Fall 2022 E-Commerce Reports
The e-commerce software market experienced significant changes in the past quarter caused by market corrections, changes in buyer behavior, and supply chain challenges. To understand how these changes impacted users, I analyzed the most recent G2 e-commerce reports data for fall 2022.
by Gabriel Gheorghiu
A Better Future for Digital Storefronts with E-Commerce Personalization
The COVID-19 pandemic brought about changes to many industries, including one of the most sought-after ones, the retail sector. From suppliers, manufacturers, distributors, wholesalers, and retailers to consumers, everyone was exposed to the vulnerabilities and consequences of the pandemic. Amidst this health and economic crisis, consumer shopping behavior changed entirely. Businesses realized the power of digital transformation and added a virtual storefront to their brick-and-mortar store as consumers adapted to shopping online.
by Subhransu Sahu
What Is Social Commerce, and Why We Created a New Category for It
The fact that social media is critical for e-commerce is obvious. There are billions of users on social media platforms, and many of them buy online. It is estimated that the number of social media users worldwide will reach 5.85 billion by 2027. In addition, sellers also use social media to share and promote their products—the value of social commerce sales worldwide is estimated at 2.9 trillion dollars by 2026.
by Gabriel Gheorghiu
Hybrid Shopping Trends in 2022
This post is part of G2's 2022 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Tom Pringle, VP, market research, and additional coverage on trends identified by G2’s analysts.
by Gabriel Gheorghiu
2021 Trends in E-Commerce and Industry 4.0
This post is part of G2's 2021 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Michael Fauscette, G2's chief research officer and Tom Pringle, VP, market research, and additional coverage on trends identified by G2’s analysts.
by Gabriel Gheorghiu
Why You Need an E-Commerce Strategy and How to Create One
If you sell online, you surely use an e-commerce platform or shopping cart software to create and manage your online store, track inventory and payments, and maybe personalize your buyers’ shopping experience. But your competitors also use similar tools—so what is your competitive advantage?
by Gabriel Gheorghiu
How to Choose the Best E-Commerce Software for Your Business
If you are reading this, you have internet access and have probably already tried to buy something online. That's what e-commerce is about, at least from a buyer perspective. When it comes to sellers, things can be a lot more complicated.
by Gabriel Gheorghiu
How to Balance Consumer Privacy and Personalization in Marketing
Every day, consumers are inundated with generic advertisements on billboards, subway ads, and TV and radio commercials.
by Stephanie Graham
E-Commerce Personalization Software Glossary Terms
Explore our Technology Glossary
Browse through dozens of terms to better understand the products you purchase and use everyday.
E-Commerce Personalization Software Discussions
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Question on: Drip
Can I integrate or combine Drip with other (cloud) software application?
Hi, we use a livechat application and an e-com platform which all hold customer/prospect data. I was wondering if Drip can make connection to any other 3rd party applications?
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Hey Chiejoung! Short answer: Absolutely! Drip integrates with over 90 3rd party platforms, so you've got a lot to choose from! You can check those out here: https://www.drip.com/integrations.
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Question on: MoEngage
What is the future roadmap of the product?
Hey,
We are focusing on three main product verticals - Analyze (User Insights), Engage (Personalized communication on Paid, Owned, Earned channels) & Personalize (Personalizing the experience on App/Web).
To help customers maximize the outcomes, we are augmenting these verticals by adding AI Intelligence that will serve both proactive and predictive insights and optimize engagement and conversions. Our data layer will allow for external AI algorithms; more data partner integrations are on the way.
For more details, you can reach out to us at hello@moengage.com.
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Question on: Drip
should I check out klaviyo?
I'm curious about Klaviyo. Many people said that is so good. But not sure how does it compares with Drip
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It's possible that I'm biased, but I would say there's no need for you to check out Klaviyo :) We'll take care of you at Drip, I promise.
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E-Commerce Personalization Software Reports
Mid-Market Grid® Report for E-Commerce Personalization
Spring 2026
G2 Report: Grid® Report
Grid® Report for E-Commerce Personalization
Spring 2026
G2 Report: Grid® Report
Enterprise Grid® Report for E-Commerce Personalization
Spring 2026
G2 Report: Grid® Report
Momentum Grid® Report for E-Commerce Personalization
Spring 2026
G2 Report: Momentum Grid® Report
Small-Business Grid® Report for E-Commerce Personalization
Spring 2026
G2 Report: Grid® Report
Enterprise Grid® Report for E-Commerce Personalization
Winter 2026
G2 Report: Grid® Report
Small-Business Grid® Report for E-Commerce Personalization
Winter 2026
G2 Report: Grid® Report
Mid-Market Grid® Report for E-Commerce Personalization
Winter 2026
G2 Report: Grid® Report
Grid® Report for E-Commerce Personalization
Winter 2026
G2 Report: Grid® Report
Momentum Grid® Report for E-Commerce Personalization
Winter 2026
G2 Report: Momentum Grid® Report









