Darkroom is a growth marketing and advertising agency headquartered in New York, with teams in Lisbon and São Paulo. We help e-commerce, direct-to-consumer and consumer packaged goods brands grow revenue across paid media, creative, social commerce, marketplace, web and retention, managed as one system with a single P&L view, not as separate channel vendors.
Clients include Crate & Barrel, Everlane, Olipop, Nécessaire, DedCool, Anne Klein, Sauz and Evolv. We manage more than $250M in annual media, review 500+ consumer marketing P&Ls each year, and our clients average 18% month-over-month profitable growth.
SERVICE LINES
Paid Media: Full-funnel media management across Meta, Google, TikTok, programmatic and connected TV. Audience strategy, media buying and performance reporting built to profitability first, then scaled into brand awareness.
Performance Creative: Ad creative concept, production and iterative testing. Short-form video and static built for paid distribution, concepted from live account data.
Social Commerce & TikTok Shop: End-to-end TikTok Shop management: shop setup, product listing, creator partnerships, affiliate programs, live shopping and full P&L oversight.
Marketplaces & Retail Media: Amazon advertising, listing and catalogue optimization, A+ content, storefront management, retail media and international marketplace expansion. We restructured Everlane's Amazon presence and drove a 126% revenue increase in three months.
Digital & CRO: Shopify and Shopify Plus web operations, store builds and migrations, landing page optimization, site speed and continuous conversion rate testing. Darkroom is a Shopify Plus Partner.
Retention Marketing: Email, SMS, lifecycle automation and subscription strategy built to raise customer lifetime value and repeat purchase rate.
Growth Strategy & AI Search: Senior omnichannel roadmapping, plus generative engine optimization (GEO), AI visibility measurement and agentic commerce readiness.
Darkroom works with brands from high-growth startups scaling their first paid channels through to enterprise consumer companies, and operates as a full-service partner rather than a channel-specific vendor. We work in English and Portuguese across North America, Europe, and Latin America.
Who Is the Company Behind Darkroom Agency?
