Rally is highly intuitive for Research Ops professionals, as well as both seasoned & novice user researchers. Its wide range of easily customizable templates, robust integrations (i.e. Salesforce) & hefty participant pools make it ideal for recruiting customers with quick turnarounds. Rally's customer support is fabulous - being a small company, their dedicated Slack channel ensures that all questions & feedback are not only seen and answered in a timely manner, but also give a human side to the sometimes rigid and robotic world of customer support that's often dominated by chatbots (nothing against chatbots, of course, but sometimes it takes a human being to help!).

I like that the company is evolving its products and offerings based on the feedback of real practitioners. Not only that, but seeing those updates happen in real-time is incredibly helpful. For instance, the addition of the booking feature within the interview section came just in time and was a lifesaver. It allowed me to stick to my interview schedule for a study, eliminating extra steps that the participants would typically have to take.

As a B2B platform, we primarily conduct research with existing users that have familiarity with our plaform. Rally has been absolutely intrumental in helping us approach the recruitment of users in an organized and strategic way. This includes having a clear overview of available participants, knowing when we last contacted them, adding granular criteria to the profile we are looking for (e.g., company size, feature usage, CSAT score, previous screener submissions), and setting up guardrails for who can contact customers. Another huge plus with the platform is that the Rally team is incredibly responsive and continously looking for feedback, growing their functionality to meet our evolving needs.