The PMA Core Certification was a very helpful guide to all of the fundamentals of product marketing. I would recommend this course to anyone trying to break in to product marketing or anyone in the industry who wants to brush up on their skills. As someone one year into their product marketing career, this really helped me learn about areas of product marketing that I have not been able to work on yet in my role because of how product marketing at my current company is structured.

The fact that I can learn and gain new skills to utilize in my career and my new aspiring career.

I really value the community of like-minded product marketing managers at Product Marketing Alliance because it connects me with people in the same role and industry. The mentorship program is something I'm especially excited about, as I've been matched with a mentor I believe will be really helpful. I also appreciate the networking opportunities at events and various industry happenings. The certifications offered by Product Marketing Alliance are great for my professional development, and I find the events calendar really useful. The templates and toolkits that I can download and use in real-time work are a big plus for me.