Plerdy is a conversion optimization platform that shows how much revenue each page and traffic source brings — and why visitors leave without buying. Traffic Value ranks pages and sources by revenue per session, conversion rate and bounce rate; Revenue ties sales to your store data. To find the reason, use click, scroll and hover heatmaps, session replays, events, funnels, form analytics and site error tracking. To fix it, run A/B tests and launch targeted popups connected to your CRM or email service. SEO tools cover page audits, Google Search Console data and missing keywords, plus a SERP Checker, Chrome SEO and UX extensions. AI connectors let Claude and other assistants query your data (MCP). Email and Telegram reports, team access and a custom logo for agencies.