Below are some of the benefits that I have found while working with Nektar.ai: -No Rep adoption/training required: Since Nektar sits in the backend with all activity capture automated, there is no ramp up time or adoption hurdles -Complete automation of Activity logging: Since Nektar captures a tivities across various platforms and stores them directly in Salesforce, the entire efforts from reps or sys admins is eliminated -High matching accuracy and flexibility for customization

It was very easy to set up. The team has been super helpful, and the data feels complete and genuinely actionable.

I like that Nektar.ai is easy to maintain and configure. The Nektar.ai team is always eager to help resolve any issues or open questions, which ensures that troubleshooting doesn't become a blocker for having real-time CRM updates that are accurate and complete. I also appreciate that it provides automatic visibility into deal activity and respective buying groups, making sure every customer interaction is accounted for in our CRM and attributed to the proper records.