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Medallia

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634 reviews
  • 10 profiles
  • 22 categories
Average star rating
4.5
Serving customers since
2001

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Medallia Digital Experience Analytics (DXA)

36 reviews

Medallia Digital Experience Analytics is a comprehensive platform designed to provide organizations with full visibility into every user's digital experience. By automatically scoring each online interaction, DXA identifies key opportunities to enhance digital presence, strengthen customer relationships, and drive revenue growth. Leveraging artificial intelligence and machine learning, DXA enables businesses to understand and act upon the experiences of every digital visitor, ensuring consistent and exceptional digital experiences at scale. Key Features and Functionality: - Digital Experience Score : Automatically evaluates every online experience on a scale of 0-10, analyzing five key pillars: frustration, engagement, navigation, technical, and form. - Session Replays: Provides screen recordings of online visitors to uncover the root causes of anomalies and visualize customer behavior. - Heatmaps: Visualizes on-page user behavior to increase engagement and conversion by identifying areas of high interaction and potential issues. - Customer Journeys: Tracks the exact paths users take, evaluating their online experiences at every step to provide insights into customer behavior. - Real-Time Actions: Triggers live chat or engagement surveys based on digital behaviors, providing customers with the exact content and support they need when they need it. - Behavioral Intelligence: Analyzes aggregate customer data to create smarter segments, helping re-engage customers with the right content, promotions, and messaging. Primary Value and Problem Solved: Medallia DXA addresses the challenge of delivering flawless digital experiences by providing organizations with 100% visibility into every digital customer interaction. It enables businesses to identify and prioritize experience issues that may be costing revenue, uncover growth opportunities, and take immediate action to resolve points of friction. By integrating behavioral analytics with real-time feedback, DXA helps organizations enhance customer satisfaction, increase engagement, and drive revenue growth.

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Medallia Reviews

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Verified User in Insurance
UI
Verified User in Insurance
04/21/2026
Validated Reviewer
Review source: Organic

Effortless to Use, with Helpful Reminders Like Birthdays

The ease of use and the ability to not have to set anything but the system remembers. Such as birthdays.
Priya S.
PS
Priya S.
Chartered manager degree apprentice @ DHL
04/20/2026
Validated Reviewer
Review source: Seller invite
Incentivized Review

Insightful Tool with Room for Text Analytics Enhancement

I appreciate how Medallia Customer Experience helps us gather valuable insights from our customers through their scores on relationship drivers, strategic drivers, and NPS metrics. The comments we receive allow us to understand how customers feel and identify areas for improvement. I like how they took our last feedback and implemented it, and I particularly enjoyed our breakout sessions.
Verified User in Information Services
AI
Verified User in Information Services
04/18/2026
Validated Reviewer
Review source: Seller invite
Incentivized Review

Comprehensive Insights with Steep Learning Curve

I'm new to the experience, so we're still learning and designing the implementation of all the functionalities. But so far, I appreciate the type of information that we can gather. I'm also looking forward to using AI to give us quick insights into our problematic areas. We're hoping for AI to provide the information we need to quickly react and improve customer experience.

About

Contact

Phone:
650-321-3000
HQ Location:
San Francisco, CA

Social

@Medallia

What is Medallia?

Medallia is the #1 AI-driven platform for experience transformation, trusted by the world’s most iconic brands — including 9 of the Fortune 10. With Medallia, enterprise organizations turn billions of feedback signals into clear, prioritized business actions. With deep domain expertise, proven enterprise infrastructure, a powerful partner ecosystem, and consistent leadership recognition from top industry analysts, Medallia transforms customer experience into a strategic driver of business growth and continuous improvement. Learn more at www.medallia.com.

Details

Year Founded
2001