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Lytics

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70 reviews
  • 1 profiles
  • 5 categories
Average star rating
3.9
Serving customers since
2012
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Lytics Reviews

Review Filters
Profile Name
Star Rating
27
34
7
1
1
Verified User in Information Technology and Services
AI
Verified User in Information Technology and Services
04/17/2026
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review

Simple, Powerful UI with Seamless CDP Integrations

Simple yet powerful UI. Great job by the Lytics team in making it easy to use and navigate. It also provides the integration capabilities needed with the tools required for a CDP. Overall, it’s a great tool.
Dipti B.
DB
Dipti B.
MBA | Digital Marketing Manager | Brand Management | CMI Chartered Manager
05/26/2025
Validated Reviewer
Review source: Organic

Digital Marketing Manager TD

We used Lytics for approx 3 to 4 years due to its excellent capabilities to do retargeting and creating segmentation for better targeting.
Babita C.
BC
Babita C.
SEO Specialist
07/26/2023
Validated Reviewer
Review source: G2 invite
Incentivized Review

Game-Changer Platform for Marketers

Lytics has significantly improved our marketing effectiveness and customer engagement. Lytics empowers us to thrive and deliver exceptional customer experience through its decision engine and cloud connect features. Highly recommend!!

About

Contact

HQ Location:
Portland, OR

Social

@lytics

What is Lytics?

Lytics is a customer data platform that focuses on helping businesses harness their data to create personalized marketing experiences. By using machine learning and data science, Lytics enables organizations to unify data from multiple sources, segment audiences intelligently, and activate personalized marketing strategies across various channels. The platform is designed to enhance customer engagement by delivering relevant content and experiences at scale.

Details

Year Founded
2012
Website
www.lytics.com