What I like about this tool is that it offers with user insight as it helps track retention trends by cohort, uninstalling apps by users, discovers conversion drop off points in addition to identification of valuable users and also hold sessions and events for better understanding of app usage by users. Furthermore, it helps prompt conversions, nurture new users, and offers real time engagement. Also, with push notifications which bring users back, and personalized messages, ads and campaigns, it ensures targeted results with old as well as new users, maximizing their input data to verify, modify, and understand the logistics better.

its quite simple to send out messages to clients in app on phone the preview and testing features are great

- Localytics makes few network calls. This is because localytics piles up all the data and makes calls based on the life cycle of the app. - We can send push notifications and in-app messages to users and can limit this to certain percentage of the users. - Provides powerful metrics to understand and analyze the user behavior which helps us predict the impact of any future features we would like to introduce. - Affordable price. - Immediate technical assistance in-case we need help.