As old school firmographic targeting becomes obsolete, GlowRadius helps in finding best fit accounts using a wide variety of signals. Example: Find companies that have LinkedIn Ad pixel installed with lean demand gen team and serving enterprise customers and uses Hubspot Can score entire target market and help prioritise accounts for next campaign Quickly find a lookalike accounts that closely resemble top-performing customers from CRM Spin up campaign campaign based on buying triggers

Finding accounts that mimic your best fit accounts from CRM could be challenging. GlowRadius brings many data points together (uses public web + OpenAI) and reveals which accounts to target. It can scan news portals, job posts, review sites, annual reports, case study pages, exec arrival updates and other custom sources to find buying triggers. Saves hours of manual research and data wrangling. Teams can focus more on launching campaigns without worrying about data.

If your team spends countless hours building laser-targeted ICP List, GlowRadius could be your secret weapon. GlowRadius’s ICP list-building features are incredibly effective for GTM teams looking to prioritise and target the right audience. The platform’s ability to combine prospect data with hard-to-find signals has greatly improved targeting efficiency. Based on highly targeted accounts, it is possible to craft and launch hyper-target campaigns that resonate with prospects. We could quickly spin up an audience combining signals from diverse sources such as web traffic, app store ratings, D2C company attributes, product-led growth company websites. The team is very flexible to go beyond and get the outcome that matters.