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Fullpath

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20 reviews
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4.9
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Fullpath Reviews

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Robert B.
06/08/2026
Validated Reviewer
Verified Current User
Review source: Organic

True Innovators Who Listen and Adapt to End Users

Fullpath isn't just building a product based on historical products. They are true innovators. More importantly, they actually value the opinion of the end user and take a real interest in moving the product forward in the right direction for the user. In other words, I feel like they are adapting their software to fit the use instead of asking the user to adapt their use to the software.
Elijah S.
ES
Elijah S.
Marketing, Data, Retail Growth, & Inventory Strategist | Auto Genius Member | Pushing automotive forward: For the Dealers, the Customers, and the people who haven’t found this industry yet
06/03/2026
Validated Reviewer
Review source: Organic

Fullpath’s Unified Customer Profiles Make Audience Building and Activation Easy

Fullpath provides a consolidated view of the customer profile in a unified way that is then actionable through audience building and campaign activation.
JM
Joyce M.
06/01/2026
Validated Reviewer
Verified Current User
Review source: AI Assisted Review

Fullpath is the way to go!

I love the freedom Fullpath gives us to track what's working, push out more units, and manage our data without worry. The VINs Acceleration tool is especially powerful for moving aged inventory quickly, and the real-time interactions with customers through email and text have truly transformed how we activate our data. Fullpath has set us up for success in ways I hadn't experienced before.

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HQ Location:
Miami, Florida, United States

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@FullpathCDXP

What is Fullpath?

Fullpath (formerly AutoLeadStar) is a technology company that specializes in providing digital marketing solutions for the automotive industry. Their platform leverages artificial intelligence to optimize and automate marketing efforts for car dealerships, helping them engage customers more effectively and increase sales. Through tools such as lead generation, personalized customer interactions, and data analytics, Fullpath aims to enhance the online presence of automotive retailers and facilitate efficient customer management.

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