Freshbooks is simple set up and very easy to navigate

User friendly. I'm not an accountant, administrator, or other person responsible for the "math" to keep a set of books. Freshbooks does all this for me.

I don't need to spend days figuring out how FreshBooks works. Within the first afternoon, I'm already creating estimates, turning them into invoices, and setting up recurring billing. Even people on our team who usually stay away from finance software get comfortable with it pretty quickly, and I think that says a lot about the user experience. Everything feels well organized, and I rarely waste time looking for a feature. One thing I end up appreciating more than I expected is the support team. We run into a situation where we aren't sure how to organize a few recurring projects, so I open a ticket expecting the usual link to a help article. Instead, the person who replies understands exactly what we're trying to do and suggests a much cleaner way to structure our clients, projects, and invoices. That kind of support makes a real difference.