Everything in it, soft phone, action plans , automations

What I like about Follow up boss is their texting abilities; it is so easy to take care of the client with the so many features they have, from the awesome Drip campaigns to the Video text capabilities; you can set up bulk email to hit all your clients and leads at the same time, as well as you can connect your Bomb Bomb account and send videos via email. It helps me keep track of my leads and clients. The ease of implementation was as easy as talking to the onboaridng and they help me to do everything. Studied the videos and cutomer support guided me to fininsh the set up. I use follow up boss at least 2 - 3 times every day! Texting or emailing leads and prospects

Follow Up Boss is hands down one of the best CRMs available for real estate professionals. As a real estate professional, managing relationships and staying on top of leads is critical, and this platform makes it seamless. The user interface is intuitive and designed with real estate in mind—no unnecessary clutter, just the features you need to get the job done. What stands out most is its automation capabilities. From lead distribution to follow-up reminders, Follow Up Boss keeps your pipeline moving without letting anything slip through the cracks. The ability to integrate with other tools like Mailchimp and Google makes it a versatile solution that fits into any workflow. Follow Up Boss has transformed how I manage my leads and communicate with my team. If you’re serious about scaling your real estate business, it’s a must-have tool. Highly recommend!