I use Focal for managing creative assets for all marketing and paid campaigns. I love how it's so easy to use and very adaptable to any needs my team might have. It keeps everything organized in a clear visual way and keeps everyone on the team up-to-date on the tickets and tasks, like who needs to produce them, what each creative asset's brief is, priority level, production phase, etc. It's also great for naming assets very thoroughly. Working with the Focal team has been a breeze because whenever we have any issues or want to push the limits of the tool, the team is there to guide us and help tailor it to our requests and internal processes.

It helps us to get a clear process for creatives, from storing them to naming them and pushing them to meta.

I use Focal to work with both internal and external partners to lead and supervise the production of creative assets. I love how intuitive it is, making it easy to onboard new vendors. I really appreciate having the statuses of all my productions in a single place, and the feedback tools with versions and comment history save a lot of effort. Everything is under one platform, and the information is visually clear, so most people immediately understand how to use it. The built-in annotation and reference tools are invaluable for giving precise feedback. The setup was quite straightforward, and Focal's support team provided a lot of assistance during that time. I am impressed by how Focal integrates with Slack and our internal media library tool, offering a seamless experience.