The independence of the creation and management of the flows, the AI components, their reports

It is very useful as it allows us to address frequent questions and direct our applicants or students to the appropriate area according to the identified need. This frees up time for advisors, allowing them to focus on selling. Additionally, the user interface is friendly and the integration with Metabase allows us to visualize reports with relevant information for the Commercial and Marketing team.

Ease of use, ease of integration.