Threads, honestly. This is literally what every client asks about these days. Around last fall it just suddenly took off in Kazakhstan — people started actually using it, leaving real feedback, writing complaints, having proper conversations. Especially our B2B clients' audiences. TikTok is entertainment, Threads is where people type out a whole paragraph about why their internet isn't working. YouScan covers it properly, which saves us a very awkward conversation with clients.

The API setup was actually way better than expected. We had this worry that if we connect multiple clients we'd hit some cap. Turns out it's account-wide, you just generate keys and that's it — however many integrations you need, you sort that on your end.

And our CSM. She doesn't just respond, she actually goes and figures things out. Got something escalated to her manager for us when it needed to be. You don't always get that. Review collected by and hosted on G2.com.

Kazakh language in Conversation Insights. Would be great to get our language supported. Review collected by and hosted on G2.com.

We originally subscribed to YouScan for its TikTok data, this is where it helps us the most, but we have found it to be very useful with Instagram, Reddit, YouTube, and X data as well. We use a variety of listening tools in our work, depending on the client and the type of project but because TikTok has become so hard to ignore if you’re trying to understand how people talk about brands online, YouScan has proven essential to our work. So much conversation happens on TikTok first, so having access to this data makes our work easier.

Additionally, we’ve used YouScan for review data. That has been helpful on a few projects where social posts alone didn’t tell the full story. Reviews can reveal a different kind of user feedback, and aids our analysis alongside social conversations.

In general, we keep track of what platforms are building and improving on over time. Our work changes from project to project, so it helps when a tool keeps adding new features and expanding what it can do. Review collected by and hosted on G2.com.

Our team tends to do fairly deep analysis, and we usually combine several data sources together. Because of that, we often export data and work with it in other systems. Some built-in AI features are less important for our workflow since we’re already processing the information in other ways.

Another thing we noticed while testing visual logo detection is that it needs some careful setup. If a logo shape is very simple, it can sometimes match things that aren’t actually related. That’s not unusual for visual recognition tools, but it does mean you need to spend some time cleaning up the search.

Lastly, we have run into some challenges with the time required for historical collection. While timing can vary depending on the complexity or size of a topic, these inconsistencies can sometimes lead to analyses being completed down to the wire. Review collected by and hosted on G2.com.

We mainly use YouScan to monitor mentions of our organization as an NGO — to see where and how we’re being talked about, track media coverage, and stay on top of conversations around our work.

At the same time, it’s also really helpful for search. When we need to dig into specific topics, mentions, or trends, it makes it easy to find relevant discussions without manually going through tons of sources. So for us, it works both as a reliable monitoring tool and a solid way to explore what’s happening around our field. Review collected by and hosted on G2.com.

Honestly, there’s nothing major that stands out as a downside for us. It does what we need it to do — helps us track mentions of our NGO and keeps everything in one place. Review collected by and hosted on G2.com.

YouScan offers more information sources that are not available in other tools, like TikTok content and the ability of integrating Google Maps reviews, among others. It is a very user-friendly platform. The fact that mention volume increases do not affect the project quotas is also a strenght.

Customer Support has been very helpful and has addressed our questions and needs promptly. Review collected by and hosted on G2.com.

The number of queries (in all plans) is very limited, which implies combining several projects into one query. This is not ideal for a medium or large operation, at least for agencies. Most other tools are not as restrictive on this matter, or don't have any limits.

The "Search" tool (outside the Topics) provides very limited information since the sample is so small. Therefore it's useful only for very large volumes or for the mentions number. It is not competitive vs other platforms like Talkwalker.

The AI (Copilot) integration within the dashboards could improve to include overiews of the general topic, instead of only specific highlights. Review collected by and hosted on G2.com.

We contacted multiple news monitoring platforms looking for a possibility to collect news without keyword filter. Apparently all of them are focusing on brand monitoring and do not allow free scanning of selected channels. YouScan was our savior, providing possibility to monitor multiple channels without filters and browse tags freely afterwards. They number of sources they are connected to is amazing. Also, they have powerful filtering that you can set up either in UI or in a SQL-like manner. They even have AI that helps build filter queries. Not to mention powerful analytics and automated tracking of personas (celebrities, polititians etc.) It is also possible to offload data for additional analysis. Great tool that I highly recommend! Review collected by and hosted on G2.com.

Haven't noticed any drawbacks so far. No dislikes Review collected by and hosted on G2.com.

I really appreciate YouScan's competitive price structure, especially since we've used most of the enterprise listening tools in the marketplace and YouScan stands out as one of the best. Their copilot feature significantly saves us analyst time, which is a big plus. I am impressed by their amazing visual recognition capabilities that help us identify UGC and potential creator collaborators. Additionally, it’s very easy to set up a query and gain insights. Their executive team is very approachable and their success managers are brilliant especially Olek and Isabel. They make the difference. Review collected by and hosted on G2.com.

We’d love them to develop listening on live streams that would be superb! Review collected by and hosted on G2.com.

My team uses YouScan primarily for brand monitoring, keeping track of our brand mentions across various social media platforms, which provides valuable insights into our online presence. Having used YouScan for nearly two years across multiple international markets, it has become an important part of our online reputation management and social listening workflow. I really appreciate its ability to monitor conversations across a wide range of social media platforms, websites, forums, and other online sources while supporting many languages, which greatly improves our ability to track brand mentions, industry discussions, and emerging trends. One of its biggest strengths is the speed and efficiency in detecting new conversations, which are often discovered much faster than with other solutions we've used. The flexibility of the filtering system, allowing results to be segmented by country, language, platform, sentiment, tags, and custom themes, makes it easier to identify relevant conversations and extract meaningful insights from large data volumes. There's also a great continuity in platform development with regular improvements and expanded source coverage. The support team is responsive, open to feedback, and willing to discuss enhancement requests. Additionally, the AI-powered sentiment analysis and trend monitoring capabilities help our team save time and better understand online conversations across different markets. Review collected by and hosted on G2.com.

One area for improvement would be allowing users to set languages and regional preference directly from the front end for example it would be helpful if you could configure an account to automatically use a specific market setting such as Singapore without requiring back end adjustments for instance it can be the default setting for a particular team member account. Review collected by and hosted on G2.com.

I use YouScan to work with digital reputation and market and political studies. What I like the most is its ease of use and how fast it is to find what matters. I love that we can find, filter information, and get what really matters quickly thanks to its powerful queries and the AI copilot. The conversation nodes view seems essential to me in my daily routine. I also appreciate its ability to cut through the noise in conversations about our clients. Additionally, the initial setup of YouScan is so easy that you can complete a client's setup in less than 1 hour. YouScan is the kind of ally you want to have in your business. Review collected by and hosted on G2.com.

The ability it has to remove the noise from conversations about our clients. Review collected by and hosted on G2.com.

YouScan is a very smart, powerful platform. A good choice for media monitoring and analytics. In my opinion, it has advanced capabilities for both quick and advanced text data analysis. Wide coverage of different media and a high depth of historical data if professional retro analysis is required. Very good user-friendly interface. High-class customer service and technical support – quick and comprehensive feedback even on complex non-standard requests. Review collected by and hosted on G2.com.

There are many different features that are not immediately obvious. :o) All you need to do is clearly define your goals and objectives. And even if you can't figure out how to achieve them, the highly expert support team will tell you what to do and how to do it using the platform. Review collected by and hosted on G2.com.

For us, as a research agency, the biggest value has always been the data itself.

The coverage is solid, and more importantly, it’s actually usable. We’ve worked with other platforms where either the data is too limited, or you technically have access but can’t really extract much from it without extra cost or complexity. YouScan is more straightforward, and the API is also a big plus. On certain projects it becomes really important, and it’s good to have something that actually works without too much friction.

Another thing, which I think is underrated, is the flexibility of the team. We don’t always have “standard” use cases — especially working with NGOs, where things can be a bit complicated. So having a team that is responsive and willing to adapt when something comes up makes a real difference.

It’s not just about the platform itself, but how easy it is to work together when things are not perfect Review collected by and hosted on G2.com.

In a lot of cases, our clients don’t go very deep into comparing platforms. They just look at the price and pick the cheaper option, so it’s sometimes hard to justify, even if the quality is better Review collected by and hosted on G2.com.