--- title: SMG - Service Management Group Reviews meta_title: 'SMG - Service Management Group Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 50 reviews by the users' company size, role or industry to find out how SMG - Service Management Group works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 50 scale: '5' date_modified: '2026-10-23' parent_category: name: Customer Service url: https://www.g2.com/categories/customer-service ---

SMG - Service Management Group Pros and Cons: Top Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users value the customer focus of SMG, appreciating their understanding of unique business needs and insightful analyses. (3 mentions)
Users appreciate the helpful account team at SMG, who truly understand and support their business needs. (2 mentions)
Users appreciate the valuable insights provided by SMG, highlighting their understanding of unique business needs. (2 mentions)
Users praise the insightful analysis from SMG's team, which greatly enhances understanding of their business needs. (1 mentions)
Users appreciate the dedicated customer support of SMG, which offers tailored recommendations to enhance survey program effectiveness. (1 mentions)
Users often face delay issues with SMG, making research projects outside VOC work overly time-consuming. (1 mentions)
Users find that research projects take too long, leading to delays and frustration in their workflow. (1 mentions)

Top Pros or Advantages of SMG - Service Management Group

Top Cons or Disadvantages of SMG - Service Management Group

SMG - Service Management Group Reviews (50)

View 1 Video Reviews
Reviews

SMG - Service Management Group Reviews (50)

View 1 Video Reviews
4.6
50 reviews
Search reviews
Filter Reviews
Clear Results
G2 reviews are authentic and verified.
NC
Nathan C.
Director of Operations
Enterprise (> 1000 emp.)
"Moderate experience and use"
4/5
What do you like best about SMG - Service Management Group?

Accessibility of reports and ease of interface, have more graphs on the homepage. Review collected by and hosted on G2.com.

What do you dislike about SMG - Service Management Group?

The report builder interface could be more user friendly, easier to navigate. Review collected by and hosted on G2.com.

EF
Eric F.
District Manager
Mid-Market (51-1000 emp.)
Originally submitted 6/27/2021
"Good product for getting information from customers experiences"
4/5
What do you like best about SMG - Service Management Group?

Quick links in order to have fast accessed setup Review collected by and hosted on G2.com.

What do you dislike about SMG - Service Management Group?

When setting up reporting it's a bit disorganized when trying to look for specific items Review collected by and hosted on G2.com.

Response from Shelley Bosler of SMG - Service Management Group

Eric! Thank so much for your feedback + suggestions. We also appreciate you using the video feedback option. If you need assistance with your dashboards please reach out to the support center - your team would be more than happy to assist you.

See how SMG - Service Management Group improved
MP
Maxim A. P.
Operations Manager
Enterprise (> 1000 emp.)
"Pretty Good"
5/5
What do you like best about SMG - Service Management Group?

I like how it is almost idiot-proof. Almost. Review collected by and hosted on G2.com.

What do you dislike about SMG - Service Management Group?

Not every survey registers properly. You can do this test yourself. Fill out a survey, come back the next day, & it is nowhere to be seen. I also wish that it had a dark mode. I also wish that it could sync faster between devices (not an ISP issue). Review collected by and hosted on G2.com.

Response from Shelley Bosler of SMG - Service Management Group

Thank you Maxim! We appreciate you taking time to provide SMG feedback on your experience. We would love support assist with your question around survey registration - please contact the URL listed below - we would be more than happy to understand your issue and would love hear more on your idea of "dark mode." Thank you again for your time and honest feedback.

See how SMG - Service Management Group improved
KS
Kerrie S.
g
Mid-Market (51-1000 emp.)
"SMG Helps improve our Customer Service"
5/5
What do you like best about SMG - Service Management Group?

SMG, helps shows where we need to improve through our customers input. We value what they have to say, So reading what they want through SMG is a very helpful tool. Review collected by and hosted on G2.com.

What do you dislike about SMG - Service Management Group?

The downside is that it is easy for the customer to make a mistake on your score, if they meant to give you all high remarks but accidently put the wrong choice, you get a negative SMG. Review collected by and hosted on G2.com.

Response from Shelley Bosler of SMG - Service Management Group

Kerri! Thank you for taking the time to provide your feedback! If you would like to learn more about how scores, remarks, + sentiment is impacted - your account management team would be happy to walk you through that process. We always appreciate these thoughtful comments and suggestions.

Jordan Charles D.
JD
Jordan Charles D.
Market Research Officer
Small-Business (50 or fewer emp.)
"Almost Perfect"
4.5/5
What do you like best about SMG - Service Management Group?

Abundance of data you can get from the website. Review collected by and hosted on G2.com.

What do you dislike about SMG - Service Management Group?

I cannot filter results when I'm processing Crosstab results. I also cannot rearrange Favorites items in dropdown. Review collected by and hosted on G2.com.

Verified User in Retail
UR
Verified User in Retail
Mid-Market (51-1000 emp.)
"SMG 360"
4/5
What do you like best about SMG - Service Management Group?

It is easy to navigate and gives all important information you need on the main page. App is also easy to use. Review collected by and hosted on G2.com.

What do you dislike about SMG - Service Management Group?

The one thing I would like to see improved is the layout of the program. Review collected by and hosted on G2.com.

Verified User in Restaurants
UR
Verified User in Restaurants
Enterprise (> 1000 emp.)
"SMG has a good tool, from listening, consumer, capturing feedback, insights. good tool"
4.5/5
What do you like best about SMG - Service Management Group?

The support and flexibility we get from the team. Review collected by and hosted on G2.com.

What do you dislike about SMG - Service Management Group?

The time difference for different regions, sometimes things get delayed. Review collected by and hosted on G2.com.

XT
Xina T.
Director, Education and Training
Mid-Market (51-1000 emp.)
"Great partners to improve performance!"
5/5
What do you like best about SMG - Service Management Group?

SMG provides superb analysis and insights of guest feedback which helps create actionable plans to improve operations and sales. The ability to customize the dashboards for different user groups helps keep teams focused on goals. Review collected by and hosted on G2.com.

What do you dislike about SMG - Service Management Group?

There is nothing to dislike about SMG's service. Review collected by and hosted on G2.com.

Response from Shelley Bosler of SMG - Service Management Group

Xina, we appreciate you taking the time to review SMG. We appreciate your feedback. Please feel free to share any feedback or suggestions to your SMG team - we are always looking for ways to improve. Thanks again for the great review!

Verified User in Hospitality
UH
Verified User in Hospitality
Enterprise (> 1000 emp.)
"SMG - Highlights"
3.5/5
What do you like best about SMG - Service Management Group?

Information that you receive to teach employees Review collected by and hosted on G2.com.

What do you dislike about SMG - Service Management Group?

Not receiving recognition for 4's and 5's in the system Review collected by and hosted on G2.com.

Response from Shelley Bosler of SMG - Service Management Group

Thank you for taking the time to rate SMG. We always appreciate feedback Please contact our helpline listed below in the URL - we would be more than happy to assist you with any questions about the 800 call you mentioned above.

See how SMG - Service Management Group improved
Verified User in Consumer Services
AC
Verified User in Consumer Services
Mid-Market (51-1000 emp.)
"Detailed and Thorough Platform"
4/5
What do you like best about SMG - Service Management Group?

The ease of use and ability to set up the platform quickly, they are a good partner in helping us meet our needs and adapt to various challenges we run into with our business Review collected by and hosted on G2.com.

What do you dislike about SMG - Service Management Group?

There are a few limitations, such as adding and removing users in bulk, that can be a pain point, but we were able to work around it efficiently. Review collected by and hosted on G2.com.

Response from Shelley Bosler of SMG - Service Management Group

Thank you for your feedback. We appreciate you taking the time to share your experience with SMG. We value your feedback + are always looking for ways improve the value we bring to our clients. Please feel free to share any feedback or suggestions to your SMG team - we are always looking for ways to improve.