DeepSights has drastically improved the functionality of Market Logic software, allowing users around our business to quickly get a summarised report from multiple sources (both internal and external).

Upload functionality is a bit janky, sometimes the load times are long.

Giving us a central repository for research conducted, allowing users throughout the business to access research.

Brings content together for the whole company. It makes it a lot easier to find information and see what we already have before we start doing analyses we have already done in the past.

Also the AI capabilities are nice and they keep developing them.

Next to that, we frequently have contact with Market Logic and they follow up quickly if we have any questions.

The search function is not always as we would like to have it, but they are improving.

It is a lot easier to find reports we have and we can centralise everything. This leads to less questions like 'what do we have on this topic?' or 'where can I find this report?'.

I appreciate the straightforward navigation and the Gen AI tool, which provides quick, easy-to-read summaries that also include sources and document links.

When I use the back arrow, it returns me to the home page instead of the previous page. This is frustrating, especially after searching for several items and selecting a report, as it makes it difficult to go back and check other reports.

This platform serves as a single source of truth for all our product and category insights, providing employees with a self-service destination to answer their own insight queries. By enabling team members to use the AI tool to independently access information and locate relevant reports, it reduces the number of requests directed to my team for insights and helps guide users to the resources they need.

I enjoy using the platform as a central hub of information. I use it to discover new insights that directly support my everyday work. It’s also become my go-to area for finding the latest updates and trusted sources from across the business.

The search feature is helpful, but there’s room for improvement. I’d like it to be faster and deliver more accurate results. This would make finding key information even smoother and more reliable for daily tasks. Integrating the platform as an app would make it even more useful for everyday tasks. An app could streamline access, making it easier and faster to find information on the go. This added convenience would help users stay up-to-date and connected with business updates, improving both productivity and ease of use.

The platform stands out as a problem-solving hub by serving as a reliable source of information from business data. It centralises key resources, acting as a single source of truth for the organisation and making it easier for users to find accurate answers and make informed decisions. The platform works well as an insights tool for all users, not just insight functions, allowing everyone to operate it independently. This self-serve approach makes it easier to find what you need, helping insight teams save time and resources on smaller tasks by reducing the need for extra support.

Rob and Mike are incredibly helpful and friendly, fixing any problem and offering ideas and solutions to enable Searchable and DeepSights to meet the right teams in my organisation and share insights. The tool is very unique and tailored to our needs, with constant innovation to stay up with the changing landscape.

Not a lot! There's a couple of user interface amendments which I have raised with the team for potential future implementation, but no plans as of now to be able to update, e.g. Knowledge Zone arrangement and navigation.

Collating years of data into one place, especially with the help from DeepSights to simplify and summarise.

Being able to share specific data with teams, restricting and opening access when needed.

What I value most about Market Logic is the simplified way that we can showcase completed work from across our portfolio and make it readily accessible to our cross-functional teams and stakeholders. Rather than depending on outdated links, archived folders and individuals to send the content, we can direct our teammates to one centralized repository of work that is easy to navigate, customizable and always current.

The only thing I dislike about Market Logic is that I want more of it! I wish that the AI capabilities were available to all users versus having to add that on as an additional capability with additional costs.

Market Logic is allowing us to curate all of our work from across our portfolio into one repository that can be accessed by anyone from across the enterprise which is benefiting our team by creating a single source of truth for our insights and analytical data.

Our Insight Management System has truly transformed our approach to data and enabled us to streamline our insights across departments, enabling faster and more informed decisions, which has significantly improved our operational efficiency.

While I would have preferred to incorporate more extensive branding into the interface, I recognise that it is not the sole priority. With a background in brand expression, I am especially attentive to the placement and visibility of brand elements.

Our knowledge management system is a self-serve platform that significantly reduces admin requests for the insight partners, freeing up valuable time and resources. Having everything stored in one place it minimises duplication of work and ensures data consistency and accuracy.

Ease of use. Customer support. Number of features available.

Nothing really that I can think of at this time.

It offers DeepSights and benefits the MR Leads being able to create reports in seconds.

The information and research are presented in a highly structured, user-friendly way. It’s a one-stop shop for a huge amount of intelligence that would otherwise be scattered across our entire company.

The interface feels rather rigid, and usability for publishers could be improved—for example, new content containers don’t appear at the top of the window but instead show up at the bottom. That said, it’s a minor detail overall.

It is very easy to share the right information, in a structured way to different user profiles within the company. It also serves as an archive and the search engine allows us to find relevant info in a fast and straightforward way.

Market logic has been very responsive to our needs. THey have adapted the solution based on our requirements. I also like the new additions they have done, the way how DEEPSIGHTS provides answers in a very structured way.

Nothing. Wish they had more people to speed up some of the innovations

Synthesising multiple researches in a few seconds. Providing insights and giving you a hand in realizing what pieces of information you have already.