Lapis Reviews (119)

Reviews

Lapis Reviews (119)

4.9
119 reviews

What do users say?

Generated using AI from real user reviews
Users most consistently praise the speed of ad creation, generating multiple on-brand variations in minutes instead of waiting on design cycles. Reviewers value the strong brand consistency, which keeps colors, fonts, and visual identity aligned across campaigns and channels. A common limitation is a learning curve during setup and prompt refinement, with some outputs needing minor manual adjustments.

Pros & Cons

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Prashant  S.
PS
Regional Manager at udaan.com
Enterprise (> 1000 emp.)
"Helps us create and test campaign creatives much more efficiently"
4.5/5
What do you like best about Lapis?

At udaan.com, our team uses Lapis every day to support campaigns across Meta and Google Ads. One of the biggest benefits has been the ability to generate multiple creative concepts quickly while maintaining a consistent brand identity. Before using the platform, producing enough ad variations for different campaigns often required significant coordination between marketing and design teams. The AI-generated creatives provide a strong starting point and help reduce the time spent creating assets from scratch. I particularly like the automatic resizing feature because it prepares creatives for multiple ad placements without requiring manual adjustments. The template library is also useful when launching seasonal campaigns or promotional initiatives on tight timelines. Another feature that stands out is the ease of creating multiple variations for A/B testing. It allows us to experiment with messaging and visuals more frequently without increasing workload. Review collected by and hosted on G2.com.

What do you dislike about Lapis?

Some outputs still need manual refinement, especially when campaigns require highly specific messaging or creative direction. There is also a learning curve when it comes to writing prompts that consistently deliver the desired results. Review collected by and hosted on G2.com.

Abir  D.
AD
Senior Procurement Executive @ NowPurchase
Mid-Market (51-1000 emp.)
"Useful for speeding up ad creation without losing brand consistency"
4.5/5
What do you like best about Lapis?

At NowPurchase, we use Lapis daily to support marketing campaigns across Meta and Google Ads. One of the biggest advantages has been how quickly we can move from a campaign idea to multiple creative variations ready for testing. Previously, producing enough creatives for different audience segments often required significant coordination with design resources. The AI-generated ads provide a strong starting point and generally stay aligned with our brand guidelines. I particularly appreciate the automatic resizing feature, which saves time when preparing assets for different ad placements. The template library has also been helpful during seasonal campaigns and product-focused promotions where speed is important. Another feature I find valuable is the ability to create multiple creative versions for A/B testing. It allows the team to experiment with different messages and visuals without extending campaign timelines. Review collected by and hosted on G2.com.

What do you dislike about Lapis?

Some generated creatives still require manual adjustments, especially when a campaign needs highly specific messaging or a unique visual approach. It also takes some practice to learn how different prompts influence the final output. Review collected by and hosted on G2.com.

Jack  Z.
JZ
Building Airwallex,
Enterprise (> 1000 emp.)
"Lapis Speeds Up Branded Ad Variations with AI Creative Generation and Auto-Resizing"
4/5
What do you like best about Lapis?

Our team uses Lapis every day to support paid marketing efforts across Meta, Google Ads, and LinkedIn. One of the biggest advantages has been the ability to generate multiple ad concepts quickly while keeping them aligned with our brand guidelines. Before adopting the platform, creating enough creative variations for campaign testing often required significant coordination between marketing and design teams. The AI-powered creative generation has helped speed up that process considerably. I particularly like the automatic resizing feature, which makes it easy to prepare assets for different placements without recreating designs manually. The template library is also useful when launching seasonal campaigns or testing new promotional angles under tight timelines. Creating multiple versions of an ad for A/B testing has become much more manageable, allowing us to evaluate messaging and creative approaches more efficiently. Review collected by and hosted on G2.com.

What do you dislike about Lapis?

The generated creatives occasionally need manual refinement, especially for campaigns that require highly specific messaging or visual direction. There is also a short learning curve when it comes to writing prompts that consistently produce the desired results. Review collected by and hosted on G2.com.

Gaurav  S.
GS
Manager - Rebel Foods
Enterprise (> 1000 emp.)
"Helpful for scaling ad creative testing across multiple campaigns"
4.5/5
What do you like best about Lapis?

At Rebel Foods, our marketing team works across several brands and campaign types, so creative turnaround speed is always important. Lapis has become part of our daily workflow for building and testing ad creatives across Meta and Google Ads. The biggest advantage has been how quickly we can generate multiple concepts without starting from scratch every time. The AI-generated creatives usually stay close to our existing brand guidelines, which helps maintain consistency across campaigns. I also like the automatic resizing feature because it saves time when preparing assets for different placements and formats. The template library has been particularly useful during seasonal promotions and limited-time campaigns where speed matters. Running A/B tests has become much easier since we can create several variations of the same campaign in a short period. That flexibility has helped us experiment more frequently with messaging and visuals. Review collected by and hosted on G2.com.

What do you dislike about Lapis?

Some generated creatives still need manual adjustments before launch, especially for campaigns that require highly specific brand messaging. There’s also a bit of a learning curve when writing prompts to achieve the exact style you want. Review collected by and hosted on G2.com.

Abhishek  S.
AS
Director of Banking Partnerships at Tazapay
Mid-Market (51-1000 emp.)
"Helps our team create and test ad campaigns much faster"
4.5/5
What do you like best about Lapis?

At Tazapay, we use Lapis every day to support campaigns across Meta, Google Ads, and LinkedIn. One of the biggest improvements we've seen is the speed of creative production. Before using Lapis, creating multiple ad variations often involved several rounds of coordination between marketing and design teams. Now, we can generate and test different concepts much more quickly. The AI-generated creatives usually stay aligned with our brand guidelines, which is important when running campaigns across multiple markets. I particularly like the automatic resizing feature because it removes a lot of repetitive work when preparing creatives for different ad placements. The template library has also been useful during promotional campaigns when timelines are tight and we need assets ready quickly. Review collected by and hosted on G2.com.

What do you dislike about Lapis?

The platform still requires some manual adjustments for campaigns with highly specific messaging or compliance considerations. There is also a learning curve when crafting prompts that consistently produce the exact creative direction you're looking for. Review collected by and hosted on G2.com.

SF
Director of Finance at Shop Circle
Mid-Market (51-1000 emp.)
"A practical tool for creating and testing ad creatives at scale"
5/5
What do you like best about Lapis?

At Shop Circle, we use Lapis daily to support campaigns across Meta and Google Ads. While my role is primarily focused on finance, I work closely with teams that manage marketing performance and campaign efficiency, so I've had a chance to see the impact of the platform firsthand. What stands out most is how quickly marketing teams can generate multiple ad variations while keeping them aligned with brand guidelines. The AI-generated creatives provide a strong starting point, which reduces the amount of design effort required before campaigns go live. The automatic resizing feature is particularly useful since campaigns often run across multiple placements and formats. We've also found the template library and product catalog integrations helpful when launching seasonal promotions or testing new campaign ideas. Being able to create several creative variations for A/B testing in a short amount of time has improved campaign agility. Review collected by and hosted on G2.com.

What do you dislike about Lapis?

Some generated creatives still need manual adjustments, especially for campaigns with more specific messaging requirements. There is also a learning curve when it comes to crafting prompts that consistently produce the desired output. Review collected by and hosted on G2.com.

Ivan  R.
IR
Tech Lead Manager @ Pepper
Mid-Market (51-1000 emp.)
"Helps our team move from campaign idea to launch much faster"
4.5/5
What do you like best about Lapis?

As a Tech Lead Manager at Pepper, I work closely with teams that support marketing initiatives, and Lapis has become a daily tool for creating and testing ad creatives across Meta and Google Ads. The biggest benefit has been the speed. We can generate multiple creative variations in a fraction of the time it used to take, which makes campaign planning much more efficient. I particularly like how the platform keeps creatives aligned with brand guidelines while still providing enough variety for A/B testing. The automatic resizing feature is a major time saver because we no longer have to create separate assets for different placements manually. The template library is also useful when we need to launch seasonal or promotional campaigns quickly. Review collected by and hosted on G2.com.

What do you dislike about Lapis?

The AI outputs are generally strong, but some campaigns still require manual adjustments before they're ready to publish. There’s also a learning period when figuring out how to write prompts that consistently generate the style you're aiming for. Review collected by and hosted on G2.com.

Corinthia  A.
CA
Centralized Product Development @ASTRO
Mid-Market (51-1000 emp.)
"Useful for accelerating campaign creation while keeping branding consistent"
4/5
What do you like best about Lapis?

At ASTRO, we use Lapis every day to support digital campaigns across Meta, Google Ads, and other paid channels. One of the biggest improvements we've seen is the speed at which we can create and test new ad concepts. Instead of spending days coordinating multiple creative revisions, we can generate several campaign variations within a much shorter timeframe. The AI-generated creatives generally stay aligned with our brand guidelines, which is important when different teams are working on campaigns simultaneously. I particularly like the automatic resizing feature because it eliminates a lot of repetitive work when preparing assets for multiple placements. The template library has also been helpful during promotional and seasonal campaigns where speed matters. Review collected by and hosted on G2.com.

What do you dislike about Lapis?

The platform still requires some manual adjustments for highly specific campaigns, especially when we want very customized messaging or layouts. There is also a bit of a learning curve in understanding how to structure prompts to consistently get the best results. Review collected by and hosted on G2.com.

Akshat  D.
AD
CTO at Showroom B2B
Small-Business (50 or fewer emp.)
"A practical way to scale fashion ad creatives without slowing down campaigns"
4/5
What do you like best about Lapis?

As a CTO at Showroom B2B, I work closely with both our marketing and technology teams, and Lapis has become part of our daily workflow for campaign creation. We primarily use it for Meta and Google Ads when promoting new collections, seasonal launches, and product-focused campaigns. What stands out most is how quickly we can generate multiple creative concepts while keeping everything aligned with our brand identity. The AI-generated ads provide a strong starting point, which helps reduce the number of design iterations needed before launch. The automatic resizing feature is another major time saver since we no longer need to manually adapt creatives for every placement. We’ve also found the product catalog integration and template library useful for creating multiple campaign variations and running A/B tests more efficiently. Review collected by and hosted on G2.com.

What do you dislike about Lapis?

The platform still requires occasional manual adjustments for highly specific fashion campaigns, especially when visual storytelling is important. It also takes some experimentation to learn which prompts produce the strongest results. Review collected by and hosted on G2.com.

Vikas  S.
VS
Sr. Director Engineering @ Droom
Mid-Market (51-1000 emp.)
"Useful for handling large volumes of ad creatives across campaigns"
3.5/5
What do you like best about Lapis?

At Droom, we use Lapis daily to support campaigns across Meta, Google Ads, and LinkedIn. One thing that has genuinely improved for our team is the speed at which we can create and test ad creatives without depending entirely on designers for every small variation. The platform does a good job maintaining brand consistency once assets and style guidelines are configured properly. We manage multiple campaigns simultaneously, so being able to generate resized creatives automatically for different placements has saved a noticeable amount of manual effort. The AI-generated concepts are also useful for quickly testing different messaging directions during promotional and seasonal campaigns. I also like the template system because it gives teams a solid starting point instead of building everything manually from scratch. Review collected by and hosted on G2.com.

What do you dislike about Lapis?

Some generated layouts still need refinement before publishing, especially for campaigns with more detailed messaging. There’s also a bit of trial and error involved when creating prompts for niche audience segments. Review collected by and hosted on G2.com.