Kolsquare Reviews (93)

Reviews

Kolsquare Reviews (93)

4.3
93 reviews

What do users say?

Generated using AI from real user reviews
Users most consistently highlight the platform's ease of use and intuitive interface, which makes finding influencers and managing campaigns fast even for less technical teams. Many value the detailed creator insights and automated campaign reporting, noting they save significant time and help justify decisions with reliable data. A common limitation is profile search accuracy, with some users needing to manually add missing or niche profiles.

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BricoDepôt E.
BE
BricoDepôt E.
Social Media & Content Manager
Enterprise (> 1000 emp.)
"Easy and Effective for Influencer Management"
4/5
What do you like best about Kolsquare?

I really like how easy it is to use Kolsquare, I can quickly extract data and see if a profile fits me or not. I also like the campaigns that can be done. Review collected by and hosted on G2.com.

What do you dislike about Kolsquare?

Campaigns cannot be summed up at the same time, you must extract data and it is better to create a single campaign, which can be a bit of a hassle. I would like there to be an AI agent to analyze brand and influencer, integrate Outlook, and provide fast online support to move faster. Review collected by and hosted on G2.com.

Anni N.
AN
Anni N.
Small-Business (50 or fewer emp.)
"Revolutionized Our Influencer Monitoring Process"
5/5
What do you like best about Kolsquare?

I really value Kolsquare for its ability to backtrack content, which is so useful for monitoring stories that are only available for 24 hours. The keyword search function stands out, making it easier and more time effective to handle competitor and brand mentions on social media. It's a strategic tool that helps us at Spalt PR to track influencer activities, analyze content, monitor competitor keywords, and measure engagement rates. I find the ease of generating reports and structuring campaign data including metrics like EMV and views very beneficial. Plus, the initial setup was straightforward thanks to the great support from Anna Larsson, our customer success manager. Review collected by and hosted on G2.com.

What do you dislike about Kolsquare?

Still a bit an issue with reporting on Snapchat. Review collected by and hosted on G2.com.

"An Efficient Platform with Responsive Support"
4.5/5
What do you like best about Kolsquare?

I really appreciate the ease of use of Kolsquare and its readability, which allows for quick handling and smooth daily use. The Kolsquare support is extremely responsive, which is really pleasant on a daily basis. The platform allows us to centralize our actions and analyze campaigns in a clear and intuitive way, which facilitates an optimal understanding of KPIs. The search for profiles for casting is very effective and relevant thanks to the filters. Review collected by and hosted on G2.com.

What do you dislike about Kolsquare?

Two small things, it would be nice to be able to filter profiles by labels to directly find, for example, all the profiles where we have put the label 'pet friendly'. This could also save us time. Regarding casting, some search filters do not always work and some profiles appear even though they do not really match the requested search criteria. Review collected by and hosted on G2.com.

"Effortless Campaign Management with Intuitive Interface"
4/5
What do you like best about Kolsquare?

I use Kolsquare to manage influencer and creator campaigns. It allows me to gather all performance and insights in one place. I appreciate the big network and the ease of searching for new collaborations. The list and labels for KOLs make it easy to have an overview of who we've worked with across markets. I find the campaigns feature provides easy access to performance and is a great help to manage the process. The dashboards allow me to track performance and insights effectively. I especially like how easy and intuitive the platform is to work in. All these features allow me to easily evaluate and manage our campaigns. Review collected by and hosted on G2.com.

What do you dislike about Kolsquare?

I would like to have an overview of the performance split between organic and paid data. Moreover, it would be nice to do cross reporting across campaigns. Review collected by and hosted on G2.com.

AL
Antonella L.
"Essential Tool for Influencer Campaign Management"
4/5
What do you like best about Kolsquare?

I like that I can see mentions and also see the influencers' ER and general views. Also, I can collect my current influencers that I work with in a campaign. It helps me when I want to select new influencer collabs but also to keep track of the collabs that I have. The initial setup was easy. Review collected by and hosted on G2.com.

What do you dislike about Kolsquare?

There are some features that could be clearer, for example, if Kolsquare could differentiate what posts are paid and what are not because that makes a huge difference in views for the influencer. Also, I feel that it would be good to write out what CPM they have calculated because now it just says a number, but I don't know the CPM cost. Review collected by and hosted on G2.com.

Response from Emma Marti of Kolsquare

Hi Antonella! Thank you so much for comments! Great timing on the paid vs. organic post split you’re mentioning: We've just launched an organic vs sponsored content breakdown directly within creator profiles, so you can now clearly distinguish between the two and compare performance across metrics like EMV, reach and engagement. It's already live, so worth taking another look if you haven't recently! On CPM cost transparency: we'll review the feasibility of adding this with our development team. If you'd find it useful, we're happy to walk you through the new sponsored vs organic view and show you how it fits into your day-to-day analysis.

Laurie B.
LB
Laurie B.
Small-Business (50 or fewer emp.)
"A Must for Influence Management"
5/5
What do you like best about Kolsquare?

I love the ease of navigation for finding profiles and the amount of information available for each content creator, such as reach, engagement, and audience. It's very convenient to have access to all of this in one place. I also like the campaign feature that allows for automatic detection of content containing specific keywords or hashtags and makes it easier to track content creators' posts. Additionally, I find that the tool is very user-friendly and intuitive, which is convenient for quickly navigating between ongoing campaigns and potential influencer lists. The fact that the initial setup of Kolsquare was very easy is also a big plus. Overall, it's a tool that helps us a lot. Review collected by and hosted on G2.com.

What do you dislike about Kolsquare?

Sometimes, the data provided regarding reach and engagement is not 100% representative of reality. It's as if the results are sometimes more optimistic than reality. Also, another improvement would potentially be to integrate more profiles without us having to add them to the platform and wait for a delay before accessing the data. When working on last-minute projects and deadlines are tight, we don't necessarily have the time to wait 2 days for a data update. Review collected by and hosted on G2.com.

Mathilde Felden N.
MN
Mathilde Felden N.
"Effortless Influencer Campaign Management"
5/5
What do you like best about Kolsquare?

I like using Kolsquare for our influencer campaigns because it makes the entire research process a lot more convenient and allows us to validate the audiences of the creators against our goals. It helps us choose the correct creators to work with, and track our campaigns effectively using influencers strategically. I appreciate that before, we spent hours manually reporting on campaigns and pulling numbers from different platforms, but now Kolsquare automates all that. I also like how easy it is to use Kolsquare, as there was no steep learning curve, and we were able to gain full benefit within the first couple of days. The initial setup was very easy with the help of the Kolsquare team, who guided us through everything we needed. Review collected by and hosted on G2.com.

What do you dislike about Kolsquare?

Hmm the only thing I can think of is that I would love split data on the creators, so that we can see data on all organic posts and data on sponsored posts. I would like to see how the creators' sponsored content performs compared to their organic content. Usually, sponsored content doesn't perform as good as organic, and since we're buying sponsored content, it would give us a better idea of what to expect, so we can plan better. Review collected by and hosted on G2.com.

Bérengère S.
BS
Bérengère S.
Mid-Market (51-1000 emp.)
"Kolsquare: Ultra Comprehensive Tool but Messaging Needs Improvement"
4/5
What do you like best about Kolsquare?

I love using Kolsquare because it allows me to centralize our strategy in one place, which saves us time. Kolsquare is an extremely comprehensive and valuable tool because it brings together many of our main influencer listings, which are our major asset. Moreover, I appreciate that Kolsquare is always seeking evolution and improvements. The tool is very intuitive and there has been very good training for the teams. The Kolsquare teams are always available. Review collected by and hosted on G2.com.

What do you dislike about Kolsquare?

the messaging part has had problems for a very long time and continues to bug very regularly, causing us great damage Review collected by and hosted on G2.com.

Trine J.
TJ
Trine J.
"Streamlines Influencer Tracking with Ease"
5/5
What do you like best about Kolsquare?

I like Kolsquare because it's very easy to use. It's also always very easy to get help if you have questions about the platform. I value being able to have insights about every influencer. Review collected by and hosted on G2.com.

What do you dislike about Kolsquare?

The only thing I can think of right now is that when I request to add an influencer or an account, there doesn't happen anything. I tried to do it once, and it didn't get an update on the requested profiles that I wanted to add. Also, I'm not clear about the process—do they get a message saying that we want to have access to their profile in Kolsquare, and something like that. Review collected by and hosted on G2.com.

Response from Emma Marti of Kolsquare

Hi Trine! Thanks so much for your review and comment! To answer your question directly: when you request a profile to be added, our team processes it on the back end and adds it directly. The turnaround is usually fast, but we recognise the lack of visible feedback in the platform makes it feel like nothing is happening. Creators themselves don't receive any message from Kolsquare, as they have public profiles where data is displayed by default and visible in APIs social networks provide us with. This is already the case for creators above 5,000 followers, who are in the platform by default. Making this process more transparent and easier to follow is something we're actively working on. In the meantime, your CSM can give you a clear picture of how it works and where your request currently stands.

Nicolas P.
NP
Nicolas P.
Small-Business (50 or fewer emp.)
"Intuitive Interface, Strategic Data"
4/5
What do you like best about Kolsquare?

I love the intuitive interface of Kolsquare, which allows for easy onboarding of new collaborators. The data provided is strategically and operationally useful, allowing us to create detailed strategies and projections for our clients and prospects. I also appreciate the ease and speed of implementation in our processes. Review collected by and hosted on G2.com.

What do you dislike about Kolsquare?

The integration of our clients into Kolsquare can be improved. Currently, we provide them with a client dashboard on which they cannot really interact. An interactive, customizable, and real-time "client" view would be ideal for managing the entire process of our campaigns from start to finish. Review collected by and hosted on G2.com.