SG

Sudeep G.

Vice President of Sales

Small-Business (50 or fewer emp.)

7/23/2026

"Exceptional Analyst Insight with Personalized Approach"

5/5

What do you like best about Kea Analyst Relations?

I really liked what I saw initially with KEA Analyst Relations, which is why we chose them. They've been a great help in connecting us with the right analyst community and understanding the analysts' domains. What I particularly like is the amount of prep work they do to understand our business and connect the dots between us and the analysts. They are very hands-on with the entire process. The aspect I like the most is the people working at KEA. They come from an analyst relations background and have worked on the other side of the fence, which means they understand the perspective of each analyst. They're able to effectively translate our message from the vendor to the analyst. The great people to work with and their great domain expertise have made it a pleasure all around. Review collected by and hosted on G2.com.

What do you dislike about Kea Analyst Relations?

None Review collected by and hosted on G2.com.

Response from Bram Weerts of Kea Analyst Relations

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Thank you, Sudeep. Trust is everything in analyst relations, and we never take yours for granted. It means a lot that you recognised the preparation, domain expertise and hands-on work behind getting the right story in front of the right analysts. You are an awesome customer to work with, and we are proud of what we are building together.

PC

Verified User in Computer Software

Mid-Market (51-1000 emp.)

7/23/2026

"More Than Analyst Relations: A True Business Partner"

5/5

What do you like best about Kea Analyst Relations?

What I like best is that Kea never treats analyst relations as a box-ticking exercise.

They look beyond the briefing, the report or the score and ask what it means for the business. They connect analyst feedback to positioning, product marketing, sales enablement and the wider competitive strategy. That creates value in places we did not expect when we started working with them.

They are also direct. Bram and the team will tell you where the story is weak, where the evidence is missing and where you are wasting time. That honesty, combined with their experience and understanding of how analysts actually work, is what makes Kea different. They do not just help you do more analyst relations. They help you do the right things, in the right order, and get far more value from them. Review collected by and hosted on G2.com.

What do you dislike about Kea Analyst Relations?

There is nothing significant I dislike. The main challenge is that the work takes time and requires involvement from your own team. Kea can provide the structure, expertise and direction, but they still need access to the right people, evidence and decisions internally.

Their feedback can also be very direct, which is not always comfortable, but it is usually exactly what is needed. Good analyst relations is not an overnight exercise, and Kea is very clear about that from the start. Review collected by and hosted on G2.com.

Recommendations to others considering Kea Analyst Relations:

We had worked with other analyst relations partners before Kea. They were good at project management, scheduling meetings and keeping activity moving, but the support often stopped there. What was missing was the broader business and entrepreneurial understanding needed to connect analyst relations to the rest of the company.

That is the difference with Kea. They understand the analyst landscape, but they can also communicate with founders, executives, product leaders, marketers and sales teams. They understand commercial pressure, internal politics and what it takes to turn advice into something a business can actually use.

Do not approach Kea if you are only looking for someone to arrange analyst briefings. There are other companies that can do that. Approach Kea when you want the full package: strategic guidance, honest challenge, strong execution and people who can operate comfortably at every level of the corporate world. Give them access to the right people, share the evidence and be open to direct feedback. The more seriously you engage with the process, the more value you will get from it.

Kea is not the cheapest option, and they should not be. When you compare the difference between simply managing an analyst relations programme and having a partner who understands your entire business, it is absolutely worth it. It creates a completely different working relationship. They do not just help you appear more active. They help you become clearer, stronger and more credible, and ultimately make the company shine. Review collected by and hosted on G2.com.

What problems is Kea Analyst Relations solving and how is that benefiting you?

We underestimated what it really takes to build analyst relations properly.

At first, we thought it was mainly about identifying the right analysts, arranging briefings and telling our story. Kea showed us that before we could run, we needed to learn how to walk. They helped us sharpen our positioning, understand how analysts think, prepare properly and build the credibility required to be taken seriously.

That foundation eventually led to inclusion in important research. Kea supported us throughout the process, helping us understand the criteria, strengthen our evidence and focus on the areas where we genuinely had a right to compete. What may look straightforward from the outside requires far more judgement, preparation and experience than we initially realised.

What surprised us most was what happened after the research was published. Kea did not treat the score or placement as the end result. They analysed it with us, identified where we were strong, where we were losing ground and what we needed to improve. We had never considered that analyst research could be used in such a detailed and strategic way, or that we could learn so much from it.

The work also created value far beyond analyst relations. The insights improved our product marketing, messaging, sales enablement and understanding of the competitive landscape. What started as an analyst relations programme became valuable input for several parts of the business.

A large part of that value came from Bram. He combines deep industry knowledge with a direct and practical way of working. He does not tell you what you want to hear, and he does not confuse activity with progress. He sees where the real gaps are, explains why they matter and helps turn them into action. Bram also understands both the analyst world and the commercial reality of running a technology company. He can connect analyst perception and research criteria with positioning, product marketing, sales and leadership decisions without losing sight of the wider objective.

It all sounds relatively simple until you work with Kea and see how much sits behind the results. That is when you understand what you are paying for. They do not simply organise briefings or help companies speak with analysts. They help companies become easier to understand, more credible in the market and better equipped to use analyst insight across the business. Review collected by and hosted on G2.com.

Response from Bram Weerts of Kea Analyst Relations

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Thank you. This is one of those reviews that makes you stop for a moment.

You have described not only what we do, but why we do it. We have never believed analyst relations should end with a briefing, a report or a score. The real value is in what the work changes: the story, the evidence, the decisions and, ultimately, the business.

The directness you mention only works when there is trust and when the customer is willing to do the hard work with us. You clearly have been. Thank you for giving us that access, taking the challenge seriously and allowing us to become part of the wider business.

And personally, what you wrote about me and the team means more than I can properly say. This is exactly the kind of partnership I want Kea to be known for. Thank you.

MP

Martin P.

Small-Business (50 or fewer emp.)

4/10/2026

"Excellent Briefing Coordination in Fast-Moving Markets"

4.5/5

What do you like best about Kea Analyst Relations?

I really appreciate KEA Analyst Relations for handling the challenge of a fast-evolving market like AI trust and AI safety. They did a great job scheduling briefings with various analysts who are experts in this broad and fast-changing market. Derk from KEA was particularly impressive, consistently scheduling a lot of good briefings. The service was effective in facilitating conversations with analysts, helping us understand different market perspectives, and sharing our market views. The people at KEA, especially Derk, are excellent at what they do. His ability to schedule meetings with relevant people in such a challenging market is commendable. Review collected by and hosted on G2.com.

What do you dislike about Kea Analyst Relations?

I hope that we will return, but we had a limited budget, so we had to cut some costs and unfortunately KEA was one on the list, it was not just costs, but also the time, we are in critical phase of business, so this was a good distraction for us, but we had to streamline. Review collected by and hosted on G2.com.

Response from Bram Weerts of Kea Analyst Relations

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Thank you, Martin. Working in a fast-moving market such as AI trust and safety makes relevance and timing especially important. We are delighted that Derk helped create the right conversations and gave you access to different analyst perspectives. We also completely understand that growing companies sometimes need to make difficult decisions about budget and focus. We genuinely enjoyed working with you, and the door will always be open.

RW

Roger W.

Music Photographer and Publisher

Mid-Market (51-1000 emp.)

7/21/2026

"Effective Coordination and Deep Industry Expertise"

5/5

What do you like best about Kea Analyst Relations?

KEA Analyst Relations are incredibly helpful for coordinating our analyst relation meetings in the industry. They ensure that analyst research companies understand how we differ and position ourselves in the market. We appreciate their deep industry connections, relationships, and expertise, which ensure our interactions with the community are highly relevant and targeted. They're very good at preparing us for interactions and the follow-up information they provide is very useful. Review collected by and hosted on G2.com.

What do you dislike about Kea Analyst Relations?

N/A Review collected by and hosted on G2.com.

Response from Bram Weerts of Kea Analyst Relations

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Thank you, Roger. Helping analysts understand what genuinely sets a company apart is at the heart of good analyst relations. We are pleased that our preparation, industry relationships and follow-up have made each interaction more relevant and valuable. It is a real pleasure working with you and the wider team.

BF

Benjamin F.

Chief Strategy Officer at ChannelSight

Marketing and Advertising

Mid-Market (51-1000 emp.)

7/23/2026

"Efficient and Low-Touch Analyst Partner"

5/5

What do you like best about Kea Analyst Relations?

To the point and efficient, happy to manage relationship building in a low-touch way. Review collected by and hosted on G2.com.

What do you dislike about Kea Analyst Relations?

More a nature of the analysts than Kea, but takes a few months to get moving. Review collected by and hosted on G2.com.

Recommendations to others considering Kea Analyst Relations:

Great partner for getting you moving with Analyst relations. Bram in particular is an expert in guiding the conversation towards a common objective with Gartner et al. Review collected by and hosted on G2.com.

What problems is Kea Analyst Relations solving and how is that benefiting you?

Great network relations with major industry analysts. Their team is efficient at coordinating and helping us access analysts across segments relevant to us. Review collected by and hosted on G2.com.

Response from Bram Weerts of Kea Analyst Relations

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Thank you, Ben. Analyst relations rarely delivers meaningful results overnight, but it should never create unnecessary work for the customer. We are glad that our low-touch, hands-on approach has helped ChannelSight build the right analyst relationships efficiently and keep every conversation focused on a clear objective. It has been a pleasure working with you and the wider team.

EC

Verified User in Computer Software

Mid-Market (51-1000 emp.)

7/13/2026

"Kea Analyst Relations feels like part of our team"

5/5

What do you like best about Kea Analyst Relations?

We're delighted to have such a close relationship. It feels as if Kea is a part of us. Review collected by and hosted on G2.com.

What do you dislike about Kea Analyst Relations?

I don’t have anything negative to report. If any challenges come up, we sit down together and work through them to find a solution, and that’s something we genuinely appreciate. Review collected by and hosted on G2.com.

Recommendations to others considering Kea Analyst Relations:

If you want to approach analyst relationship management in a professional, focused way, KEA’s expertise is genuinely helpful. They also take care of the organizational work, which makes them a real asset and a strong support for our internal team. Review collected by and hosted on G2.com.

What problems is Kea Analyst Relations solving and how is that benefiting you?

Kea helps us manage the entire analyst relationship management process in a professional, structured way. Review collected by and hosted on G2.com.

Response from Bram Weerts of Kea Analyst Relations

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Thank you for this review. The greatest compliment we can receive is that Kea feels like part of the team. Strong analyst relations depend on trust, close collaboration, and the ability to work through challenges together. We are proud to support the entire process and make the work more focused, structured and effective.

PT

Petar T.

Senior Researcher

Small-Business (50 or fewer emp.)

3/10/2026

"Empowered Our Market Strategy with Top Analyst Access"

5/5

What do you like best about Kea Analyst Relations?

I really appreciate having access to all top-tier analysts through KEA Analyst Relations, which helps me educate the market and get valuable input from the analysts. Their strong network of analysts is a huge plus, and the introductions, call scheduling, and insights into who to talk to are incredibly helpful. The expertise they provide aids in positioning my company effectively in front of analysts based on their interests and the topics they are working on. Review collected by and hosted on G2.com.

What do you dislike about Kea Analyst Relations?

Nothing specific, super happy with their offering. Review collected by and hosted on G2.com.

Response from Bram Weerts of Kea Analyst Relations

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Thank you, Petar. Access alone is never enough; the real value comes from knowing which analysts matter, what they are working on and how to position the company in a way that is relevant to them. We are delighted that our network, introductions and strategic guidance have helped strengthen your market positioning and support the conversations you want to create.

MF

Micaela F.

Enterprise (> 1000 emp.)

12/11/2025

"Exceptional Expertise and Partnership That Drives Success"

5/5

What do you like best about Kea Analyst Relations?

Kea has got proven deep expertise in advising and building out a suitable strategy to achieve our goal. They bring a wealth of contacts and insights and helped us navigate this space. They are very pragmatic, knowledgeable and adaptive. A true reliable partner, almost like and extended team. And we learned a lot through their honest feedback. Review collected by and hosted on G2.com.

What do you dislike about Kea Analyst Relations?

Our joint project ran surprisingly smoothly. Kea convinced us again and again that we had taken the right decision for the right partner. Review collected by and hosted on G2.com.

Recommendations to others considering Kea Analyst Relations:

Share your strategy and goal openly. Trust the Kea team to open the doors and lead through initial conversations. They have a plan that works! Also, engage with them regularely and listen to their valuable feedback on your storylines and how you present your company and area of expertise, your value proposition. Review collected by and hosted on G2.com.

What problems is Kea Analyst Relations solving and how is that benefiting you?

Zühlke wants to position as a global transformation partner in the technology, engineering and AI space across industries. Third party endorsement via analysts in the tech space and specific industries complement an integrated business development and Marketing & Communications approach where Kea Analyst Relations fills a capacity and skill gap in the global M&C team. Working with KEA enables us to achieve our goals in a structured way leaning into many years of experience in working with analyst houses. It helps Zühlke to get on the radar and open doors for further conversations. Review collected by and hosted on G2.com.

Response from Bram Weerts of Kea Analyst Relations

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Thank you, Micaela. The best analyst relations work happens when there is openness, trust and a clear objective from the start. We are proud to have helped Zühlke strengthen its positioning across technology, engineering and AI, while becoming a genuine extension of the team. Your willingness to listen, challenge the story and act on honest feedback made the partnership work.

KH

Kavya h.

Changemaker Fellow (as part of The QKnit and Safecity)

11/24/2025

"Pivotal AR Strategy Partner, Highly Recommend"

5/5

What do you like best about Kea Analyst Relations?

I really appreciate KEA Analyst Relations for their collaborative approach and ability to share valuable insights while being hands-on in executing strategies. Their team has been instrumental in helping us create AR strategies and effectively schedule calls with analysts, making sure everything aligns with our business goals. I value how they assist in arranging briefings and inquiries with various analysts across geographies, which is aligned precisely with our business needs. The support from Sneha and her team has been outstanding, particularly in shaping our analyst relations strategy and ensuring our success. This supportive relationship has been so beneficial that I would like to continue our partnership with them. Their service has been so effective and helpful for us that I wouldn’t change anything about it at this point, as it has worked well for our analyst relations needs. Review collected by and hosted on G2.com.

What do you dislike about Kea Analyst Relations?

Na Review collected by and hosted on G2.com.

Response from Bram Weerts of Kea Analyst Relations

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Thank you, Kavya. A strong analyst relations strategy only works when it is closely connected to the wider business goals and followed through with consistent execution. We are delighted that Sneha and the team have helped bring those elements together across different analysts and geographies. Your trust in the partnership means a great deal to us.

BB

Bruno B.

11/18/2025

"Insightful Partners in Analyst Relations"

5/5

What do you like best about Kea Analyst Relations?

I find KEA Analyst Relations to be incredibly valuable due to their deep insight and expertise as former analysts, which helps our company navigate a complex space with fewer errors and achieve value faster. They ensure that analysts are well-informed about our solutions, strengths, and roadmap, which is crucial for our positioning and recommendations within analyst reports. This level of understanding and engagement directly influences our listing and reputation positively. The team at KEA Analyst Relations acts like a dedicated member for analyst relations, which is tremendously beneficial. Moreover, their responsiveness and commitment to our success make them great partners, which I truly appreciate, and I have confidently recommended them to colleagues. Review collected by and hosted on G2.com.

What do you dislike about Kea Analyst Relations?

can't thinking of anything Review collected by and hosted on G2.com.

Response from Bram Weerts of Kea Analyst Relations

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Thank you, Bruno. Helping analysts properly understand a company’s solutions, strengths and direction is fundamental to building the right market position. We are delighted that our experience, responsiveness and hands-on approach have helped you navigate the process with fewer mistakes and achieve value faster. Your recommendation to others means a great deal to us.

Kea Analyst Relations Reviews (23)

Kea Analyst Relations Reviews (23)

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