I like the ease of the interface and how quickly I am able to create/segment audiences for initiatives. Review collected by and hosted on G2.com.

I wish we could save segments/filters built in an audience to use for other audiences in the future. Review collected by and hosted on G2.com.

Growthloop has been a very helpful tool in how we utilize our database. It has helped us tremendously in tapping into our database while integrating with all the services/platforms we use (email & paid advertising). The platform is very easy to use and we have been able to train multiple team members with non-technical backgrounds on how to use it, which they have been able to grasp in a very short amout of time. Considering the technical heavy-lifting that the platform does for us, it has saved us a lot of time and internal resources, allowing our team to focus on strategy over technical implementation. Their team and speficially Nolan on their team is a rockstar and has been a great resource to our team in both resolving any ongoing issues (very quickly) and also introducing new and innovative ways we can be utilizing our database. The implementation process was very smooth as well. We recommend Growthloop to any team looking to streamline their data ingestion and capitalizing on internal data assets. Review collected by and hosted on G2.com.

We have not had any issues with Growthloop that were not resolved quickly. Review collected by and hosted on G2.com.

Building/sizing real-time audiences and exporting to performance marketing platforms like Meta and LinkedIn is a breeze thanks to GrowthLoop. What used to take a painfully long time - and was only limited to static lists - is now a thing of the past. It has improved the efficiency and effectiveness of our paid advertising efforts as we're now ensuring the right messages are getting in front of the right users. Review collected by and hosted on G2.com.

It's not a "dislike" per se, but it feels like some of the audiences are not as straightforward to build as it seems they should be. Similar to others, I don't think this is GrowthLoop's fault and likely just the complexity of how we define things internally. Review collected by and hosted on G2.com.

Growthloop has made it a lot easier for people who aren't proficient in SQL to set up their own lists. Growthloop has also helped limit the number of queries and data extensions we need to create for each send. We can set up all the list logic within Growthloop so that less needs to be done within Salesforce Marketing Cloud. Implementation and ongoing support have been great as well, the whole Growthloop team is very helpful. They reply right away and have even added features for us that we've requested. Review collected by and hosted on G2.com.

Exporting non-contact lists has been a bit of a challenge but the Growthloop team has helped us with workarounds. Review collected by and hosted on G2.com.

We do a lot of campaign building to target individuals who meet a specified criteria. GrowthLoop takes a process that is very time consuming, upwards of an hour, down to almost nothing, less than 10 minutes! It is incredibly intuitive and easy to use, and you don't need a lot of background or training in order to be proficient with it. I build multiple campaigns a week and use GrowthLoop for almost all of them!

We work with a small team from GrowthLoop to help with organizing our data and supporting our other business needs. They are incredible! They are super personable, very intelligent, and always quick to find a solution. They answer questions in easy to understand ways and use layman's terms, so you don't get lost in the typical data verbage. Review collected by and hosted on G2.com.

I don't have any downsides or dislikes for GrowthLoop. Review collected by and hosted on G2.com.

With a complex ecosystem of data points, GrowthLoop has majorly simplified our marketing partner's ability to create the audience segments they need. Instead of cobbling together an audience in our email platform and hoping the data points are up to date, our campaign managers can confidently create and vet audiences.

This will be a huge help as campaign managers seek to send more targeted, strategic messaging to specific audiences.

Customer support has also been top-tier, with members of the team always eager to jump in and troubleshoot/answer questions. Review collected by and hosted on G2.com.

The search can be a bit clunky, but definitely not a deal breaker. Review collected by and hosted on G2.com.

GrowthLoop both creates technology that enables various teams across our company to come together to produce better marketing and customer experiences as well as a customer success team that has created successful adoption. Technology is only as good as the people using it! GL has both. Review collected by and hosted on G2.com.

Not unique to GL but there are some harder data and integration situations on the paid media/advertising side of the business. But I feel hopeful we have the team in place to figure things out in a fashion that works well for our business. Review collected by and hosted on G2.com.

We love how easy it is to use GrowthLoop. As a result, we don't need to spend a lot of time training our users or writing lengthy training documentation. Insead, we can give a brief overview of the tool and our teams can easily begin creating audiences on their own.

One thing that stands out is how the tool is customizable to fit our data needs. We have many data sources across many teams, and the GrowthLoop Tool can easily adapt to our needs.

We also love how knowledgeable and prompt the GrowthLoop Team is. When we make a request, we can count on them to act with urgency and provide accurate results. Review collected by and hosted on G2.com.

We don't have any complaints! The GrowthLoop Team and audience builder tool have been great to work with. Review collected by and hosted on G2.com.

GrowthLoop is the best! It is very user-friendly and intuitive making it easy and efficient to create audiences. They have connections with numerous destinations supported with automation, making this platform a one-stop shop to pull and build lists for both campaigns and analysis. They have a great customer support team that is always looking to improve. They seek out our feedback and act on that to make our experience the best possible They go above and beyond to help us beyond our use of the platform, helping us move, manipulate, and integrate data. Review collected by and hosted on G2.com.

I have no negative feedback to give about GrowthLoop. They hear out all of our pain points and turn around solutions quickly. Review collected by and hosted on G2.com.

The GrowthLoop Audience Builder is a simple, yet powerful tool for audience segmentation and orchestration. We deploy it on top of our data warehouse for easy-to-use no code audience and table creation. This capability allows my data team to focus on modeling and data integrity and hands over the keys to audience creation to our stakeholders in Marketing. Review collected by and hosted on G2.com.

GrowthLoop would not be a great platform for small businesses with simple needs and/or centralized data. Those organizations might stick to the typical Marketing Automation Platforms. If your needs are more advanced or you have data silos, GrowthLoop is a great fit. Review collected by and hosted on G2.com.