I mostly use PostHog for its product and web analytics, "session replay" screen recordings, and funnel analysis. The way these features are integrated with customer data models makes it a very insightful tool. PostHog provides a more generous pricing structure compared to Hotjar, which has limitations on surveys and recordings. I love how actively maintained PostHog is; it's a platform that grows quickly and effectively, implementing the "right" new features without being swayed by buzz-like AI. I appreciate that they listen to customers and solve their problems. The advantage of having an all-in-one suite that combines user and company data with analytics events, recordings, and surveys is invaluable. The initial setup with the web client was easy.

I really like how we can create funnels and track events for almost all the activities a user can do on a website. The UI is also good and easy to work with.

I find PostHog pretty easy to use.