
Blueshift is a specialist provider of Integrated Business Planning solutions built exclusively for consumer goods companies. Unlike many vendors that spread across multiple industries, functions, and use cases, Blueshift focuses on one problem: helping CPG organizations align demand, trade, sales, and finance into a single, connected plan. This focused approach enables Blueshift to deliver a purpose-built solution that reflects the realities of consumer goods planning, including trade promotion complexity, commercial decision-making, and cross-functional alignment. Blueshift ONE brings together demand planning, trade promotion, financial planning, and analytics into one platform, enabling teams to operate from a single consensus number and make faster, more informed decisions. With deep industry expertise and a clear focus on Integrated Business Planning, Blueshift helps CPG companies move beyond fragmented tools and operate with a truly connected plan.