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Publié il y a NinjaCat
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What are some "strange" metrics that you track for marketing?
Everyone knows the basic marketing metrics to track; impressions, click thru rate, ROI, or Net Promoter Score. What are some heady metrics that you track in your martech stack? Little known metrics that make a difference? Are you measuring sentiment analysis, content engagement + brand lift,... Lire la suite
Marketing/Advertising
#digitalmarketing
Advertising
metrics
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Posée il y a plus de 4 ans
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What are some "strange" metrics that you track for marketing?