Proximity is a retail clienteling platform built for luxury and premium brands that want to turn customer relationships into measurable revenue. Designed for store teams, Proximity brings together clienteling, appointments, events, insights and transactions in one mobile-first platform, giving associates a complete, real-time view of every customer across channels. With built-in tools for structured outreach including SMS, email, and WhatsApp, associates can maintain consistent, personalised communication that drives repeat visits, increases average order value, and strengthens loyalty over time. Unlike fragmented retail tech stacks, Proximity connects customer data directly to in-store execution. From preparing for appointments to following up after purchases, every interaction is informed, intentional, and trackable. Used by leading global retailers including Max Mara, Paul Smith, Graff, Samsonite, Nars, Joseph and Helzberg Diamonds, Proximity helps store teams work smarter, reduce manual effort, and deliver the kind of high-touch experiences that today’s customers expect.