Pro-How
Pro-How AI is a type of professional training and coaching solution that helps small business owners and entrepreneurs learn, implement, and automate artificial intelligence tools in their day-to-day business operations. Founded in 2016 by Kevin Young and based in Myrtle Beach, South Carolina, Pro-How AI serves clients online nationwide through a combination of structured courses, ongoing membership coaching, and done-for-you automation services. The company operates under a Human-First AI philosophy, which holds that AI should amplify human capability rather than replace people. What began as general technology training has evolved into a focused AI education and implementation service as demand for practical, accessible AI guidance among non-technical business owners has grown. Pro-How AI's primary audience includes small business owners, entrepreneurs, and non-technical professionals who recognize that AI tools are reshaping their industries but lack the background to evaluate, learn, or deploy those tools independently. The service bridges the gap between AI capability and practical business application without requiring clients to have any prior technical knowledge. Core offerings and value propositions include: AI Hero Mini Challenge: A beginner-friendly, five-day course that introduces small business owners to practical AI skills with no technical background required. Pro-How AI Club: An ongoing membership community that provides live coaching sessions, peer support, and regular updates on AI tools relevant to small business use. AI Phone and Booking Agent: A done-for-you automation service that sets up a 24/7 AI-powered call-answering and appointment-scheduling system for client businesses. CRM Setup and AI Integration: Implementation services that connect and configure CRM platforms, including HubSpot, Zoho, and GoHighLevel, with AI workflows tailored to each client's operations. Human-First AI approach: All training and implementation is built around the principle that automation should serve business owners, not complicate their work or displace their teams. Pro-How AI sits at the intersection of business consulting and AI education, making it distinct from general course marketplaces that offer theory without implementation, and from enterprise AI consultancies that target large organizations with complex technical requirements. Clients work directly with Pro-How AI to identify where AI can save time, reduce operational costs, and create consistent customer experiences, and then receive the training or done-for-you setup to make that happen. Pro-How AI is a service of Better The World, LLC, and is accessible at pro-how.com.
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