# What are the best branding agencies for information technology and services teams needing quick adoption?

<p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">Quick adoption is the real test for any branding agency working with an information technology or services team, since a brand identity project pays off once the team starts using the new guidelines consistently. Based on the <a class="a a--md" elv="true" href="https://www.g2.com/categories/branding-agencies">branding agencies</a> category on G2:</p><ul>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/pentagram/reviews"><strong>Pentagram</strong></a> works across branding, product, environmental, and publication design under one roof, useful for a services company applying a new identity across many touchpoints at once. Brand strategy work has helped companies establish a full identity from the ground up and align content more closely with their target audience.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/superside/reviews"><strong>Superside</strong></a> operates as an extension of an in-house team, with a dedicated account team and project manager who already know the brand's style and work history, and has introduced new creative methods like AI image generation and brand systems built in Canva alongside standard design work.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/major-tom/reviews"><strong>Major Tom</strong></a> pairs brand, UX, and digital work with ongoing support, translating complex organizational goals into a clear, intuitive digital experience, including managing an enterprise website rebuild through launch while staying proactive on security and uptime.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/ark/reviews"><strong>ARK</strong></a> moves fast on turnaround for branding and graphic design deliverables, consistently meeting agreed timelines even on first engagements.</li>
</ul><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">For a services or IT company specifically, what made the new brand guidelines actually stick internally?</p>

##### Post Metadata
- Posted at: 8 days ago
- Author title: Marketing Executive
- Net upvotes: 1


## Comments
### Comment 1

&lt;p&gt;What makes brand guidelines stick for me is making them easier to use than ignore. Beyond a brand book, I’d want ready-to-use presentation, social, web, and sales templates that teams can pick up immediately. If employees have to interpret the guidelines from scratch every time they create something, adoption will stay dependent on the design team policing the brand.&lt;/p&gt;

##### Comment Metadata
- Posted at: 7 days ago





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