# Best Social Media Marketing (SMM) Companies - Page 62

## How Many Social Media Marketing (SMM) Companies Products Does G2 Track?

**Total Products under this Category:** 1,177

### Category Stats (Aug 2026)

- **Average Rating:** 4.55/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Sociallyin (+0.64%) - Among all products in this category, Sociallyin recorded the largest rating increase compared to last month

_Last updated: August 06, 2026_

## How Does G2 Rank Social Media Marketing (SMM) Companies Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 3,100+ Authentic Reviews
- 1,177+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Social Media Marketing (SMM) Companies 
 ![G2 Grid® for Social Media Marketing (SMM) Companies plotting products by satisfaction and market presence](https://www.g2.com/categories/social-media-marketing-smm-companies/grids.png?focus%5B%5D=95440&focus%5B%5D=1521986&focus%5B%5D=118583&focus%5B%5D=1467944&focus%5B%5D=27902&focus%5B%5D=35224&focus%5B%5D=1476589&focus%5B%5D=157938)

Highlighted products: DashClicks, Red-Engage, Ninja Promo, Viral Coach, Sociallyin, OpenMoves, Path Social, and GoDaddy Marketing Services.

Underlying data: [Grid® JSON](https://www.g2.com/categories/social-media-marketing-smm-companies/grids.json?focus%5B%5D=dashclicks&focus%5B%5D=red-engage&focus%5B%5D=ninja-promo&focus%5B%5D=viral-coach&focus%5B%5D=sociallyin&focus%5B%5D=openmoves&focus%5B%5D=path-social&focus%5B%5D=godaddy-marketing-services)

**Sponsored**

### Performio

We calculate commissions and incentives better than anyone else. Performio is sales compensation software that helps finance and compensation teams calculate complex commissions and incentives with greater accuracy, less manual work, and full visibility into every payout. Built for organizations that have outgrown spreadsheets, manual processes, and rigid systems, Performio makes it easier to manage evolving compensation requirements without sacrificing accuracy, transparency, or control. Performio combines flexible data management with structured plan building, giving teams a reliable way to manage complex commissions as plans evolve. Compensation teams can update plan logic, process calculations, and trace every payout without rebuilding their system or depending on external support. The platform is designed to support complex data, changing business rules, and growing sales organizations while keeping commission operations consistent and easier to manage. AI is embedded throughout the platform to reduce administrative work, accelerate plan changes, and provide trusted answers grounded in structured compensation data and business logic. Compensation teams can investigate results and respond to questions faster, while sellers gain clear visibility into how their earnings are calculated. This helps organizations reduce errors, shorten commission cycles, limit disputes, and move away from shadow accounting. Trusted by customers including Equifax, Uber Freight, WP Engine, and TD SYNNEX, Performio serves mid-market and enterprise organizations around the world. Founded in Australia in 2006 and headquartered in Irvine, California, Performio is built for finance, sales compensation, and revenue operations teams that need to manage complex commission programs at scale and adapt as their business grows. By combining accurate calculations, flexible plan management, embedded AI, and transparent payout information, Performio gives organizations the clarity, confidence, and control to manage sales compensation more effectively.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=784&secure%5Bchosen_at%5D=2026-08-13T13%3A36%3A07Z&secure%5Bdisplayable_resource_id%5D=42&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=3344&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=3344&secure%5Bresource_id%5D=784&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-marketing-smm-companies%3Fpage%3D62&secure%5Btoken%5D=bfb0ccbedc9787f74cf4e6b2cc5593c500859593718049ad36ffc293127cdc37&secure%5Burl%5D=https%3A%2F%2Fwww.performio.co%2Fincentive-compensation%3Futm_source%3Dg2%26utm_medium%3Dpaid-search%26utm_campaign%3Dpromotion_data-management%26utm_term%3Dsales-compensation&secure%5Burl_type%5D=custom_url)

### [RZLT](https://www.g2.com/products/rzlt/reviews)

RZLT is an AI-Native Web3 Marketing Agency working with 100+ leading protocols and startups and helping them scale, grow, and reach new markets through data-driven growth strategies, community, content & optimization, generating 200M+ impressions and driving 100M in TVL.

#### Who Is the Company Behind RZLT?

- **Seller:** [RZLT](https://www.g2.com/sellers/rzlt)
- **HQ Location:** London , GB
- **Twitter:** @theRZLT  
1,461 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bc8eab3337ab2f75f8cb9354cbe6096b3ff287b24e756fc4d3f5dd1a3e1a8814&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frezolut-io&secure%5Burl_type%5D=linkedin_company_website)  
15 employees on LinkedIn®

### [Sachs Marketing Group](https://www.g2.com/products/sachs-marketing-group/reviews)

Local Search Engine Optimization (SEO) and Social Media company based in Southern California. All work is done in-house, we do not outsource our services.

#### Who Is the Company Behind Sachs Marketing Group?

- **Seller:** [Sachs Marketing Group](https://www.g2.com/sellers/sachs-marketing-group)
- **Year Founded:** 2010
- **HQ Location:** Westlake Village, US
- **Twitter:** @Sachs\_Marketing  
2,619 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7028554a8dedef0b237576a979cebfc68f9d5516b84d3b8f93744bbcf1ad454e&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsachs-marketing-group&secure%5Burl_type%5D=linkedin_company_website)  
20 employees on LinkedIn®

### [Sal'Ad Labs](https://www.g2.com/products/sal-ad-labs/reviews)

Sal'Ad Labs is a Web3 and crypto marketing agency founded in 2017. We specialize in KOL campaigns, influencer marketing, PR & media coverage, paid traffic, SMM, and community growth for blockchain projects. Official partners of Bybit, OKX, KuCoin and HTX. AIBC Best Crypto Marketing Agency 2022.

#### Who Is the Company Behind Sal'Ad Labs?

- **Seller:** [Sal'Ad Labs](https://www.g2.com/sellers/sal-ad-labs)
- **Year Founded:** 2017
- **HQ Location:** Dubai, AE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=42a8d26b9ad0ff5984430f98433cd1666aed7f2e0317aa66b5412d5627e2d5e2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsale-and-ads&secure%5Burl_type%5D=linkedin_company_website)  
17 employees on LinkedIn®

### [SaphirSolution](https://www.g2.com/products/saphirsolution/reviews)

SaphirSolution - Your Growth Partner in the European Market We are a full-service online marketing agency specializing in helping businesses expand into Europe, starting with Germany. With deep expertise in the DACH region (Germany, Austria, Switzerland), we create tailored digital marketing strategies that drive visibility, engagement, and sustainable growth.

#### Who Is the Company Behind SaphirSolution?

- **Seller:** [SaphirSolution](https://www.g2.com/sellers/saphirsolution)
- **Year Founded:** 2012
- **HQ Location:** Niederkassel, DE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=26e7f75c543e88173105c1ca7c3ba4dc0c17d62e1944284b93a9b388046f21fd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsaphirsolution%2F&secure%5Burl_type%5D=linkedin_company_website)  
54 employees on LinkedIn®

### [ScaleProfiles](https://www.g2.com/products/scaleprofiles/reviews)

Simple, reliable infrastructure for LinkedIn outbound.

#### Who Is the Company Behind ScaleProfiles?

- **Seller:** [ScaleProfiles](https://www.g2.com/sellers/scaleprofiles)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Sciencewerk](https://www.g2.com/products/sciencewerk/reviews)

Sciencewerk is an Indonesia-based multidisciplinary design studio serving global clients.

#### Who Is the Company Behind Sciencewerk?

- **Seller:** [Sciencewerk](https://www.g2.com/sellers/sciencewerk)
- **Year Founded:** 2011
- **HQ Location:** Surabaya, ID
- **Twitter:** @sciencewerk  
925 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=dd13f12c63ab621304063985d3fe1aa8c1d6c5bf9ab7e8641f8455a042a77da9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F968166&secure%5Burl_type%5D=linkedin_company_website)  
16 employees on LinkedIn®

### [Segmetiq Technologies](https://www.g2.com/products/segmetiq-technologies/reviews)

"We are your one-stop destination for comprehensive digital marketing services aimed at propelling your business to new heights. Our expertise spans across a spectrum of crucial online strategies designed to boost your online presence and maximize your brand's potential. Services We Offer: Website Development, Local SEO Services, Search Engine Optimization (SEO), Social Media Marketing, Email Marketing, Paid Media At Segmetiq, we pride ourselves on delivering exceptional results by staying updated with the latest trends and employing innovative strategies. Our dedicated team works collaboratively with clients to understand their goals and tailor solutions that yield tangible and sustainable growth."

#### Who Is the Company Behind Segmetiq Technologies?

- **Seller:** [Segmetiq Technologies](https://www.g2.com/sellers/segmetiq-technologies)
- **Year Founded:** 2020
- **HQ Location:** Pune, IN
- **Twitter:** @Segmetiq1  
3 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=45ceeeeac1ea5012acc7fb54e011ef31d3b6274cd740d5be97b6d99e2f4ff75c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsegmetiq-technologies%2F&secure%5Burl_type%5D=linkedin_company_website)  
6 employees on LinkedIn®

### [Sendian Creations](https://www.g2.com/products/sendian-creations/reviews)

Sendian Creations is a marketing, advertising agency, and technology solutions provider based in Egypt and provides a diversified portfolio of Innovative services and solutions to all markets in the MENA region.

#### Who Is the Company Behind Sendian Creations?

- **Seller:** [sendian creations](https://www.g2.com/sellers/sendian-creations)
- **Year Founded:** 2017
- **HQ Location:** Cheyenne, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=14202e0d63e4add0908ae6c87fe6e0ffa1d9f2763546df0a993eb7461cfeed2b&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsendian&secure%5Burl_type%5D=linkedin_company_website)  
13 employees on LinkedIn®

### [SEO Brand](https://www.g2.com/products/seo-brand/reviews)

Located in the US, SEO Brand is a multifaceted, multipurpose interactive marketing firm with over 11 years of experience in internet marketing services and custom programming.

**Average Rating:** 4.4/5.0

**Total Reviews:** 7

#### Who Is the Company Behind SEO Brand?

- **Seller:** [SEO Brand](https://www.g2.com/sellers/seo-brand)
- **Year Founded:** 2006
- **HQ Location:** BOCA RATON, US
- **Twitter:** @seobrandmarket  
9 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d457f9e0c5629702e4fac2adeb78a88d8e15bdb7aa6768eb77caa55c892750cd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fseo-brand&secure%5Burl_type%5D=linkedin_company_website)  
97 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 71% Small, 29% Medium

#### What Do G2 Reviewers Say About SEO Brand?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **collaborative team effort** at SEO Brand, enhancing client satisfaction and relationship management.
- Users value the **collaborative team effort** at SEO Brand, effectively enhancing client success and satisfaction.
- Users value the **collaborative support** from the team at SEO Brand, enhancing client relationships and service quality.
- Users commend the **professionalism** of SEO Brand, highlighting the dedication of the team towards client success.
- Users value the **great teamwork** in SEO Brand that enhances collaboration for their clients' success.

#### What Are Recent G2 Reviews of SEO Brand?

**["One stop solution for all your digital marketing problems."](https://www.g2.com/survey_responses/seo-brand-review-8726913)**

**Rating:** 4.0/5.0 stars

_— Suraj S._

[Read full review](https://www.g2.com/survey_responses/seo-brand-review-8726913)

**["SEO Brand has helped us immensely"](https://www.g2.com/survey_responses/seo-brand-review-11777691)**

**Rating:** 5.0/5.0 stars

_— David B._

[Read full review](https://www.g2.com/survey_responses/seo-brand-review-11777691)

#### What Are G2 Users Discussing About SEO Brand?

- [What is SEO Brand used for?](https://www.g2.com/discussions/what-is-seo-brand-used-for)

### [SEO Equity Pros](https://www.g2.com/products/seo-equity-pros/reviews)

Our mission is to increase equity in the digital marketing place and help valuable local, individual, and family businesses get the online traffic they deserve. SEO Equity is an Atlanta SEO firm with an arsenal of services you need to dominate your local market on the web. Our focus is on creating equity in the digital marketplace to help businesses here in Atlanta, the south east, and beyond gain the proper foothold they deserve when competing online. We can provide incredible web development, SEO (search engine optimization services), and invaluable guidance on how to utilize tools from Google and Facebook. By using web development techniques, it creates opportunities to reach a larger customer base, increase sales, and maintain the advantages gained long term. We’re the agency Atlanta small businesses are looking for to make their visions a reality. Come check out our [Atlanta SEO Firm](https://www.seoequitypros.com)

#### Who Is the Company Behind SEO Equity Pros?

- **Seller:** [SEO Equity](https://www.g2.com/sellers/seo-equity)
- **Year Founded:** 2020
- **HQ Location:** Atlanta, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=94b914eeeb8bcfee47b440831daf4c8928ada208bb8ee65a1dbebc59e5ba48b9&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fseo-equity&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [SEO Guru Houston](https://www.g2.com/products/seo-guru-houston/reviews)

100's of projects done! Best selling author on inbound marketing . Google marketing + Omni Chanel campaigns. Paid and organic campaigns for brand visibility and inbound leads generation.

#### Who Is the Company Behind SEO Guru Houston?

- **Seller:** [EPROMOTIONZ](https://www.g2.com/sellers/epromotionz)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [SEOP](https://www.g2.com/products/seop/reviews)

SEOP is a Search Engine Optimization firm that offers Organic SEO, Affiliate Marketing, PPC Advertising, and Online Reputation Management services to help businesses stay competitive and attract new customers by listing business among the top results.

#### Who Is the Company Behind SEOP?

- **Seller:** [SEOP](https://www.g2.com/sellers/seop)
- **Year Founded:** 2000
- **HQ Location:** Irvine, US
- **Twitter:** @SEOP  
9,368 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3c6b243798830eb5567419bff4762ac1a42faf2da4aef72f7288b66784a74124&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fseop&secure%5Burl_type%5D=linkedin_company_website)  
116 employees on LinkedIn®

### [SEO Power Solutions](https://www.g2.com/products/seo-power-solutions/reviews)

SEO Power Solutions is a leading ROI driven digital marketing company providing the best and creative solution for your business. We provide complete digital marketing services like Search Engine Optimization, Web Design & Development, Online Reputation Management, Social Media Management, Google Adwords (PPC) and more to our clients.

#### Who Is the Company Behind SEO Power Solutions?

- **Seller:** [SEO Power Solutions](https://www.g2.com/sellers/seo-power-solutions)
- **Year Founded:** 2013
- **HQ Location:** Bhopal, IN
- **Twitter:** @seopowersol  
48 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5f9ab7403633f7b603dfc636ead00ad26416bc2b0262ca2555f7a528a0394d5f&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fseo-power-solution&secure%5Burl_type%5D=linkedin_company_website)  
4 employees on LinkedIn®

### [SEOValley Solutions Private Limited](https://www.g2.com/products/seovalley-solutions-private-limited/reviews)

SEOValley Solutions Private Limited is one of the most trusted and fastest growing interactive marketing companies serving small to medium size companies worldwide.

#### Who Is the Company Behind SEOValley Solutions Private Limited?

- **Seller:** [SEOValley Solutions](https://www.g2.com/sellers/seovalley-solutions)
- **Year Founded:** 1999
- **HQ Location:** Bhopal, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f9cc59881c595816012b9f5315967aaa6ae70149ac563feaf7332e44c2876305&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fseovalley-solutions-pvt.-ltd.&secure%5Burl_type%5D=linkedin_company_website)  
74 employees on LinkedIn®

### [Serden](https://www.g2.com/products/serden/reviews)

At Serden.com, we connect homeowners and clients with trusted, vetted professionals across a variety of industries. Whether you're planning a home renovation, seeking legal advice, or looking for an expert in another field, our platform makes it easy to research and connect with qualified professionals in your area. Serden.com is designed with three key features to enhance your experience: The Directory Our comprehensive directory lets you find professionals who have been thoroughly vetted for their expertise and reliability. You can easily browse, review, and select the right pro for your project. Plus, with our Share-a-Pro feature, you can share your favorite professionals with friends and family, making recommendations simple and effective. The Discussion Forum Our discussion forum enables direct communication with licensed professionals. Ask questions, share your experiences, and get advice from local experts. Whether you're seeking advice on a specific project or want tips from industry veterans, this feature helps you stay informed and connected. The Insights Hub Stay up to date with the latest trends and insights through our in-depth articles and industry research. From tips to make your project a success to understanding changes in the industry, our content is designed to help you make informed decisions and stay ahead of the curve. At Serden.com, we’re dedicated to helping you find the right professional for your needs, and ensuring your projects are a success from start to finish.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Serden?

- **Seller:** [Serden](https://www.g2.com/sellers/serden)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=decfff0069eb98a8ffb392fadb7c1b8f4293d1b47245fa9b72392e1c15aac32b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fserden-com%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About Serden?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Serden, finding it enhances their work efficiency significantly.
- Users appreciate the **efficiency** of Serden's estimating and invoicing tool, simplifying work management significantly.

#### What Are Recent G2 Reviews of Serden?

**["Best Estimating & Invoicing Tool, Absolutely Love This Software!"](https://www.g2.com/survey_responses/serden-review-11849561)**

**Rating:** 5.0/5.0 stars

_— Eric N._

[Read full review](https://www.g2.com/survey_responses/serden-review-11849561)

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 ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi")
YR

Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)

Updated October 3, 2024

[Social media marketing](https://learn.g2crowd.com/social-media-marketing) (SMM) services assist businesses with the promotion of their product or brand on social media platforms. These services are often used by businesses that want to keep customers engaged online but lack the expertise or personnel to produce effective content. SMM services can provide a wide variety of solutions, including account management, content creation, and consumer engagement. Aside from keeping current customers engaged, businesses utilize SMM services to boost their internet presence and engage broader online communities. SMM is often implemented to improve a website’s search engine ranking. With this in mind, many SMM services provide [search engine optimization services](https://www.g2.com/categories/seo-services) (SEO) and optimize social media content to improve rankings. Some businesses may choose to manage and track their own marketing efforts with [social media marketing software](https://www.g2.com/categories/social-media-marketing-smm-services).

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