# Best Social Media Marketing (SMM) Companies - Page 57

## How Many Social Media Marketing (SMM) Companies Products Does G2 Track?

**Total Products under this Category:** 1,177

### Category Stats (Aug 2026)

- **Average Rating:** 4.55/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Sociallyin (+0.64%) - Among all products in this category, Sociallyin recorded the largest rating increase compared to last month

_Last updated: August 06, 2026_

## How Does G2 Rank Social Media Marketing (SMM) Companies Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 3,100+ Authentic Reviews
- 1,177+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Social Media Marketing (SMM) Companies 
 ![G2 Grid® for Social Media Marketing (SMM) Companies plotting products by satisfaction and market presence](https://www.g2.com/categories/social-media-marketing-smm-companies/grids.png?focus%5B%5D=95440&focus%5B%5D=1521986&focus%5B%5D=118583&focus%5B%5D=1467944&focus%5B%5D=27902&focus%5B%5D=35224&focus%5B%5D=1476589&focus%5B%5D=157938)

Highlighted products: DashClicks, Red-Engage, Ninja Promo, Viral Coach, Sociallyin, OpenMoves, Path Social, and GoDaddy Marketing Services.

Underlying data: [Grid® JSON](https://www.g2.com/categories/social-media-marketing-smm-companies/grids.json?focus%5B%5D=dashclicks&focus%5B%5D=red-engage&focus%5B%5D=ninja-promo&focus%5B%5D=viral-coach&focus%5B%5D=sociallyin&focus%5B%5D=openmoves&focus%5B%5D=path-social&focus%5B%5D=godaddy-marketing-services)

**Sponsored**

### CAST Highlight

Portfolio-level insights for app modernization, AI readiness, tech debt, OSS risks CAST Highlight is a SaaS software intelligence technology that delivers rapid, fact-based insights across your entire application portfolio. By automatically analyzing the source code of hundreds or thousands of applications, CAST Highlight helps organizations assess cloud maturity, AI & Agentic readiness, software health, open source risk, resiliency, technical debt, and sustainability from a single lightweight scan. CAST Highlight is designed for CIOs, CTOs, enterprise architects, cloud leaders, application owners, security teams, and modernization teams that need a fact-based way to prioritize modernization, cloud, and AI adoption decisions at scale. It helps teams identify which applications are ready to move quickly, which require remediation, and where hidden software risks may affect transformation cost, timelines, security, resilience, or business outcomes. Unlike traditional manual or survey-based assessments, CAST Highlight analyzes application source code directly to rapidly segment portfolios, prioritize modernization paths, and uncover risks before they impact transformation programs. Organizations use CAST Highlight to: - Accelerate cloud migration and modernization planning - Segment applications by cloud maturity and transformation path - Identify high-value AI adoption opportunities - Assess Agentic Readiness across application portfolios - Prioritize technical debt, resiliency, and maintainability improvements - Assess open source vulnerabilities and IP / license exposure - Evaluate software sustainability with Green Impact insights - Reduce complexity, cost, and risk across transformation programs Businesses move faster using CAST to understand, improve, and transform their software. Through semantic analysis of source code, CAST generates dashboards and 3D maps for executives, technologists, and AI to navigate inside individual applications and across entire portfolios. This intelligence enables companies to steer, speed, and report on initiatives such as technical debt, modernization, and cloud. As the pioneer of the software intelligence field, CAST is trusted by the world’s leading companies and governments, their consultancies and cloud providers. See it all at castsoftware.com.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=784&secure%5Bchosen_at%5D=2026-08-13T10%3A51%3A59Z&secure%5Bdisplayable_resource_id%5D=2041&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=58553&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=58553&secure%5Bresource_id%5D=784&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-marketing-smm-companies%3Fpage%3D57&secure%5Btoken%5D=8cebaceee218085de22581169435e8beb84845f94e1e4722152d2e0f9f75e9c1&secure%5Burl%5D=https%3A%2F%2Fwww.castsoftware.com%2Ftryhighlight%3Futm_campaign%3Dg2_clicks_ads%26utm_source%3Dcast_highlight%26utm_medium%3Dtrial_request&secure%5Burl_type%5D=free_trial)

### [PIC](https://www.g2.com/products/pic/reviews)

PIC is a growth marketing agency driven by the belief that great marketing is about building relationships with your customers and creating meaningful connections that last. With 20+ years of growth and digital marketing experience, we are most effective as an extension of your marketing team, a strategic Partner that helps you define a path to success. Our Walk With You Marketing™ approach ensures that we understand your business objectives and align our skills to achieve profitable growth at your pace. We're here to guide you (our Hero) on successful Missions, emphasizing transparency, collaboration, and data-driven decision-making: • Hero Mission Strategy™ • Search Engine Optimization (SEO) • PPC/SEM • Content Marketing • Social Media Marketing • Email Marketing • Website Design & Development • eCommerce Solutions • Competitive Analyses • HubSpot Services & Training The PIC team is ready to help you build a program that delivers positive results quickly and is built to last.

#### Who Is the Company Behind PIC?

- **Seller:** [PIC](https://www.g2.com/sellers/pic)
- **Year Founded:** 2001
- **HQ Location:** Pittsburgh, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8c3eb41c71c2f8b197c083cdcf93d4e9424fb127d6a4edde0aba511805acf81c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fwalkwithpic%2F&secure%5Burl_type%5D=linkedin_company_website)  
30 employees on LinkedIn®

### [Pickles team](https://www.g2.com/products/pickles-team/reviews)

Pickles Team is a full-cycle marketing agency that helps brands grow, evolve, and stay ahead in a fast-changing world. We work with businesses that are ready to think differently, act boldly, and invest in strategy-driven, creative solutions. We offer a full spectrum of services: brand strategy and identity, digital product design and development, performance marketing, content and communication, as well as research and analytics. Whether we're launching a new brand from scratch or optimizing a digital product, our process is always rooted in insight, clarity, and purpose. What sets us apart is our mindset. We don’t just do “nice looking” work - we dig deep to understand the “why” behind every project. We believe in transparency, collaboration, and real results. No templates. No vanity metrics. Just strong ideas and thoughtful execution that actually move the needle. We work with ambitious startups, growing companies, and established brands across industries - all united by a desire to break through the noise. If you’re looking for a partner who’s creative, strategic, and genuinely invested in your success, that’s us.

#### Who Is the Company Behind Pickles team?

- **Seller:** [Pickles team](https://www.g2.com/sellers/pickles-team)
- **Year Founded:** 2022
- **HQ Location:** New York, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0a4697ef885375914a60dc0f0a3831397217479dc0b95b3cfbc37f3fa899aefd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpickles-team%2F&secure%5Burl_type%5D=linkedin_company_website)  
4 employees on LinkedIn®

### [Pipeline Velocity](https://www.g2.com/products/pipeline-velocity/reviews)

Get your business in front of customers that need you, without burning huge marketing dollars. Identify prospects through all marketing channels earlier and move them through your sales funnel quicker through proven economic marketing models. Industry's first revenue marketing as a service. Hire a CMO at one-tenth of the cost

#### Who Is the Company Behind Pipeline Velocity?

- **Seller:** [Pipeline Velocity](https://www.g2.com/sellers/pipeline-velocity)
- **Year Founded:** 2021
- **HQ Location:** Bengaluru, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2c3b3c5d9d4e1f389417e478f2957196a9b800d0fa2c7a5874755a73431f5084&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpipeline-velocity&secure%5Burl_type%5D=linkedin_company_website)  
14 employees on LinkedIn®

### [Pitchlo](https://www.g2.com/products/pitchlo/reviews)

Pitchlo is a two-sided UGC creator marketplace built for brands and content creators. Brands can post paid UGC jobs in minutes and receive applications from vetted creators with proven portfolios. Creators can browse 800+ live brand job opportunities, build a professional portfolio, and apply directly to brands looking for authentic content. With 4,000+ vetted creators across beauty, lifestyle, fitness, fashion, food, and tech niches, Pitchlo is the fastest way to find and hire UGC creators for ads, social media, and product content.

#### Who Is the Company Behind Pitchlo?

- **Seller:** [Pitchlo](https://www.g2.com/sellers/pitchlo)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Pitkospuu Productions Oy](https://www.g2.com/products/pitkospuu-productions-oy/reviews)

Finnish marketing agency & HubSpot partner.

#### Who Is the Company Behind Pitkospuu Productions Oy?

- **Seller:** [Matti Ruuska](https://www.g2.com/sellers/matti-ruuska)
- **Year Founded:** 2018
- **HQ Location:** Joensuu, FI
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=951662f9f6b909a517b06a247eb5fe7b4ebcf6f682dde752be32579a04c5abb6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpitkospuu%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Pixasocial](https://www.g2.com/products/pixasocial/reviews)

Psychology-first AI workspace to plan, create, and publish multi-channel social content. PixaSocial Ai helps creators and growth teams turn audience psychographics into personas, campaign operators, AI creatives, and multi-channel posts — plan, edit, schedule, and publish from one workspace.

#### Who Is the Company Behind Pixasocial?

- **Seller:** [Pixasocial](https://www.g2.com/sellers/pixasocial)
- **Year Founded:** 2023
- **HQ Location:** ALBUQUERQUE , US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f81d11b7e78133f74b173d7bde5765ee60bf3eb361f9cf4ad237a74011d16155&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpixasocial%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Pixel8](https://www.g2.com/products/pixel8/reviews)

Our web to print software, Brandit, is the solution to all of your branding headaches.

#### Who Is the Company Behind Pixel8?

- **Seller:** [Brandit](https://www.g2.com/sellers/brandit)
- **Year Founded:** 2009
- **HQ Location:** Manchester, GB
- **Twitter:** @BranditGlobal  
471 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=131d16913387b3d468f051f8c5bc7883765980608e65d19389ff261f78c5809e&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbrandit-global&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [PixelandPixel](https://www.g2.com/products/pixelandpixel/reviews)

PixelandPixel is an independent interactive communication boutique.

#### Who Is the Company Behind PixelandPixel?

- **Seller:** [PixelandPixel](https://www.g2.com/sellers/pixelandpixel)
- **Year Founded:** 2002
- **HQ Location:** Madrid, ES
- **Twitter:** @pixelandpixel  
604 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=024455963f358a5e8e8c6cfceef90d8bc04f91658cd26ea786746b9efad35cc2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpixel-and-pixel%2F&secure%5Burl_type%5D=linkedin_company_website)  
94 employees on LinkedIn®

### [PMG](https://www.g2.com/products/pmg/reviews)

PMG IS A DIGITAL ADVERTISING AGENCY We create amazing results for our (growing) list of pioneering clients. We’re not just an agency, we're a trusted partner.

#### Who Is the Company Behind PMG?

- **Seller:** [PMG](https://www.g2.com/sellers/pmg)
- **Year Founded:** 2010
- **HQ Location:** Dallas, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9e3518802790e58eba0ae8c08bd2a00e80477a979f7278c37692492ba5f617ae&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fagencypmg&secure%5Burl_type%5D=linkedin_company_website)  
1,504 employees on LinkedIn®

### [Possible](https://www.g2.com/products/possible/reviews)

The POSSIBLE Commerce practice helps clients succeed on Amazon, Tmall, and other commerce platforms, uniting brand building with sales performance.

#### Who Is the Company Behind Possible?

- **Seller:** [WPP](https://www.g2.com/sellers/wpp)
- **Year Founded:** 1971
- **HQ Location:** London, London
- **Twitter:** @WPP  
123,408 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=dcc92e9af30c156000df3a7322605d15b2bd554c634346724045e54a1c57feb9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F8236%2F&secure%5Burl_type%5D=linkedin_company_website)  
41,012 employees on LinkedIn®
- **Ownership:** LSE:WPP

### [PostAll](https://www.g2.com/products/postall/reviews)

PostAll.io is an AI-powered social media scheduler that lets you manage 30+ platforms from one dashboard. Built-in Gemini AI writes platform-specific captions, generates hashtags, picks the best posting times, and translates content into any language — included on every plan. Platforms supported include Reddit, Bluesky, Mastodon, Instagram, TikTok, LinkedIn, Facebook, Twitter/X, Threads, YouTube, Pinterest, Telegram, WhatsApp, Discord, Google Business, WordPress, Medium, and more. Key Features: — AI caption and hashtag generation (Gemini) — Best-time scheduling powered by AI — Bulk CSV import for mass scheduling — Real-time post preview per platform — Team collaboration with approval workflows — Anti-block engine for account safety — Analytics and performance tracking — Content translation to any language Pricing: — Free: $0/mo — 30 days full access, 300 AI credits — Pro: $9/mo — 2000 AI credits, unlimited posts No credit card required to start.

#### Who Is the Company Behind PostAll?

- **Seller:** [PostAll](https://www.g2.com/sellers/postall)
- **Year Founded:** 2026
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=99951e95438a40e79af4f44cfd074d1259a2e7f6e3c5a4dce2ed845e60d3cdf0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpostallio%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Postier](https://www.g2.com/products/postier/reviews)

Postier is a comprehensive social media management platform designed to streamline the process of content creation, scheduling, and publishing across multiple social networks. By integrating AI-driven content generation with smart scheduling and in-depth analytics, Postier enables users to manage their social media presence efficiently from a single dashboard. Key Features and Functionality: - AI Content Generation: Postier assists in brainstorming by providing ideas for hooks, captions, and hashtags tailored to the user's niche, eliminating the challenge of starting from scratch. - Platform-Specific Adaptation: Users can transform a single idea into customized posts suitable for various platforms, including LinkedIn, TikTok, X (formerly Twitter), Mastodon, and more, ensuring consistent messaging across different formats. - Visual Scheduling Calendar: The platform offers a visual calendar for scheduling posts, supports bulk uploads via CSV files, and allows for the setup of RSS feeds. Additionally, it facilitates the automatic recycling of evergreen content to maintain a consistent online presence. - Multi-Platform Support: Postier supports a wide range of social media platforms, such as Bluesky, Instagram, X/Twitter, Threads, Mastodon, Slack, and Discord, enabling users to manage all their accounts seamlessly from one interface. - Team Collaboration Tools: The platform includes features for team collaboration, allowing multiple users to work together on content creation, scheduling, and analytics, making it suitable for teams and agencies. Primary Value and User Solutions: Postier addresses the common challenges of managing multiple social media accounts by consolidating essential tools into a unified platform. It simplifies the content creation process through AI assistance, ensures consistent and timely posting with smart scheduling, and provides valuable insights through comprehensive analytics. This holistic approach saves users time, reduces the complexity of social media management, and enhances the effectiveness of their online engagement strategies.

#### Who Is the Company Behind Postier?

- **Seller:** [Postier](https://www.g2.com/sellers/postier)
- **HQ Location:** N/A
- **LinkedIn® Page:** [linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=89f276312dfab5841bd306e51ac700cf5e300018d5c058f1be42668230e362c8&secure%5Burl%5D=https%3A%2F%2Flinkedin.com%2Fcompany%2Fpostier%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Post Panda](https://www.g2.com/products/post-panda/reviews)

Post Panda is an affordable way for your business to consistently post engaging content and grow a larger social media following.

#### Who Is the Company Behind Post Panda?

- **Seller:** [Post Panda](https://www.g2.com/sellers/post-panda)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [PostWizard](https://www.g2.com/products/postwizard/reviews)

Maintaining an active presence on X often requires significant manual effort, which PostWizard aims to automate. The software translates simple ideas into publishing-ready content, handling both copy and visual assets through integrated AI. By leveraging secure X API connections, it enables the rapid scheduling of complex threads and individual posts. It serves as a scalable solution for users managing several brands simultaneously, providing the output of a professional social media workflow while reducing the time spent on drafting and coordination.

#### Who Is the Company Behind PostWizard?

- **Seller:** [PostWizard](https://www.g2.com/sellers/postwizard)
- **Year Founded:** 2023
- **HQ Location:** Southwell, GB
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=428e433ee492c1e72d655591f746f7ba20416adea9ed39961f3ef53f2091f9d0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpostwizard%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Praytell](https://www.g2.com/products/praytell/reviews)

Integrated communication services to expand audience by offering targeted social media and local press services global ad campaigns, media outreach, and more.

#### Who Is the Company Behind Praytell?

- **Seller:** [Prayell](https://www.g2.com/sellers/prayell)
- **Year Founded:** 2013
- **HQ Location:** Brooklyn, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=343011777c8175df166e3ba66ddbc2076df54cf99f91388860e1d9450d52b680&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpraytell&secure%5Burl_type%5D=linkedin_company_website)  
177 employees on LinkedIn®

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- [Content Marketing Agencies](/categories/content-marketing-agencies)

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[Browse Social Media Marketing (SMM) Companies Themes](/categories/social-media-marketing-smm-companies/themes)

 ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi")
YR

Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)

Updated October 3, 2024

[Social media marketing](https://learn.g2crowd.com/social-media-marketing) (SMM) services assist businesses with the promotion of their product or brand on social media platforms. These services are often used by businesses that want to keep customers engaged online but lack the expertise or personnel to produce effective content. SMM services can provide a wide variety of solutions, including account management, content creation, and consumer engagement. Aside from keeping current customers engaged, businesses utilize SMM services to boost their internet presence and engage broader online communities. SMM is often implemented to improve a website’s search engine ranking. With this in mind, many SMM services provide [search engine optimization services](https://www.g2.com/categories/seo-services) (SEO) and optimize social media content to improve rankings. Some businesses may choose to manage and track their own marketing efforts with [social media marketing software](https://www.g2.com/categories/social-media-marketing-smm-services).

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