Sales Analytics Software Resources
Articles, Discussions, and Reports to expand your knowledge on Sales Analytics Software
Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find articles from our experts, discussions from users like you, and reports from industry data.
Sales Analytics Software Articles
14 Sales KPIs Your Sales Team Should Track for Growth in 2025
There's much debate in the sales industry over which sales key performance indicators (KPIs) and metrics matter most. One size definitely does not fit all.
by Mary Clare Novak
What Is Marketing Attribution? How to Measure It
Each stage of the sales funnel—from awareness to consideration to purchase—requires a unique strategy.
by Lauren Pope
Sales Dashboard: Examples and Tips to Help You Build One
Coming across an image in a sea of data is an overwhelming relief.
by Mary Clare Novak
73+ Sales Statistics To Achieve Business Targets in 2024
When it comes to training your employees, your efforts need to much beyond that "tell me how to sell this pen".
by Tricia Dempsey
Recap of Dreamforce 2022: Innovation and Sustainability
Innovation and sustainability were two major themes at the annual Salesforce event, Dreamforce 2022. Industry conferences typically see the host company promoting its brand by handing out company swag to attendees. Dreamforce 2022 opted instead to focus on Salesforce's sustainability efforts by announcing plans to plant trees for each attendee as part of the company goal to plant one trillion trees by 2030 and provide donations to local public schools. In addition, the company that has helped fuel the CRM Software category announced updates and innovations to its product offerings, including Slack, Salesforce Sales Cloud Unlimited, and of course, Salesforce Genie.
by Blue Bowen
Sales Strategy: 6 Ways to Boost Your Sales Process
Over time, strategists have recognized the need for a well-defined sales strategy in a fast-paced and competitive environment.
by Saba Saif
How to Use Sales Reports to Communicate Value
Analyzing your sales team’s performance can lead you down a black hole of measuring data that gets more and more specific as you go deeper.
by Mary Clare Novak
How to Plan Smarter With Reliable Sales Forecasts
A gaze into the future would be a good leg up for businesses everywhere.
by Mary Clare Novak
52 Revealing Sales Metrics to Give You a Competitive Edge
Do you really know how well your sales team is doing?
by Mary Clare Novak
How to Choose the Best Sales Technology for Your Industry
Not all industries are the same, and their tech stacks shouldn’t be either. There are many vertical industry software products for most departments of a company, such as accounting, logistics, and HR, but industry-specific sales tech is often ignored.
by Gabriel Gheorghiu
Sales Analytics Software Discussions
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Question on: Pipedrive
What is Pipedrive used for?
What is Pipedrive used for?
Pipedrive is a customer relationship management (CRM) tool designed to help sales teams manage their sales processes efficiently. Here are some key functionalities and purposes for which Pipedrive is commonly used:
Sales Pipeline Management:
Pipedrive is known for its visual and intuitive sales pipeline view. It allows users to track deals as they progress through various stages of the sales process, providing a clear overview of the sales pipeline.
Deal and Contact Management:
Users can store and manage information about deals, contacts, and organizations in one central location. This includes details about communication, deal value, and associated activities.
Automation and Workflow Management:
Pipedrive offers automation features to streamline repetitive tasks, such as sending follow-up emails, updating deal stages, and setting reminders. This helps save time and ensures consistency in sales processes.
Email Integration:
Integration with email services allows users to manage their communication within the Pipedrive platform. This includes tracking emails, logging interactions, and ensuring that all relevant communication is easily accessible.
Customization:
Pipedrive is highly customizable to fit the specific needs of different sales teams. Users can create custom fields, stages, and workflows to align the CRM with their unique sales processes.
Sales Reporting and Analytics:
The platform provides reporting tools to analyze sales performance, track key metrics, and gain insights into team and individual performance. This data can be valuable for strategic decision-making.
Integration with Other Tools:
Pipedrive integrates with a variety of third-party applications and tools, including email marketing platforms, calendar apps, and customer support tools, to create a more comprehensive sales ecosystem.
Mobile Accessibility:
Pipedrive offers mobile apps, allowing sales professionals to access important information, update deals, and manage their pipeline while on the go.
Lead and Prospect Tracking:
Users can track leads and prospects, helping to prioritize and focus efforts on the most promising opportunities.
Sales Forecasting:
Pipedrive includes features for sales forecasting, enabling teams to estimate future revenue based on their current deals and historical performance.
It's worth noting that software features and capabilities can evolve over time, so it's a good idea to check the latest information and updates directly from Pipedrive's official website or other reliable sources.
Think of Pipedrive as a visual GPS for sales. While a lot of CRMs feel like clunky databases meant for managers to run reports, Pipedrive is built for the people actually doing the selling.
Here’s the "human" breakdown of what it actually does:
Visualizes the Chaos: It turns a messy list of leads into a clean, left-to-right board. You can see exactly how many deals are sitting in "Negotiation" versus how many just signed up, so you know where to focus your energy each morning.
The "Nudge" Factor: Its main job is to stop things from falling through the cracks. If you haven’t talked to a lead in three days, it’ll flag it. It’s basically there to answer the question, "Who do I need to call right now?"
Cuts the Admin Work: It syncs your emails and calendar so you aren't manually typing in "Sent an email to X" every time you do something. It just logs it for you.
Predicts the Future: Since it knows the value of your deals and how likely they are to close, it gives you a pretty solid guess of what your bank account will look like at the end of the month.
It’s less about "storing data" and more about keeping deals moving. If you’re trying to grow a business, it’s the tool that keeps you from forgetting the person who said "call me back in two weeks."
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Question on: Looker
What is Looker used for?
What is Looker used for?
Looker is used to explore, analyze, and visualize data. It helps create dashboards and reports to understand business performance and make better decisions. It connects directly to databases, so you can work with real-time data.
Looker is a cloud-based Business Intelligence (BI) tool used for data visualization, custom dashboarding, and analytics. It connects directly to data warehouses (like Snowflake or BigQuery) and uses LookML to create standardized metrics for company-wide reporting.
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Question on: Workbooks
What is Workbooks used for?
What is Workbooks used for?
Workbooks is a comprehensive software solution designed to streamline various aspects of business operations, primarily focusing on customer relationship management (CRM) and enterprise resource planning (ERP). It serves as a centralized platform for managing customer interactions, sales processes, marketing campaigns, and other essential business functions. Additionally, Workbooks offers functionalities for project management, invoicing, reporting, and analytics, providing organizations with a holistic view of their operations. Overall, Workbooks is used to enhance efficiency, collaboration, and decision-making across different departments within an organization.
Sales Analytics Software Reports
Mid-Market Grid® Report for Sales Analytics
Fall 2026
G2 Report: Grid® Report
Grid® Report for Sales Analytics
Fall 2026
G2 Report: Grid® Report
Enterprise Grid® Report for Sales Analytics
Fall 2026
G2 Report: Grid® Report
Momentum Grid® Report for Sales Analytics
Fall 2026
G2 Report: Momentum Grid® Report
Small-Business Grid® Report for Sales Analytics
Fall 2026
G2 Report: Grid® Report
Enterprise Grid® Report for Sales Analytics
Summer 2026
G2 Report: Grid® Report
Small-Business Grid® Report for Sales Analytics
Summer 2026
G2 Report: Grid® Report
Mid-Market Grid® Report for Sales Analytics
Summer 2026
G2 Report: Grid® Report
Grid® Report for Sales Analytics
Summer 2026
G2 Report: Grid® Report
Momentum Grid® Report for Sales Analytics
Summer 2026
G2 Report: Momentum Grid® Report










