Online Reputation Management Software Resources
Articles, Glossary Terms, Discussions, and Reports to expand your knowledge on Online Reputation Management Software
Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find articles from our experts, feature definitions, discussions from users like you, and reports from industry data.
Online Reputation Management Software Articles
Online Reputation Management Software Glossary Terms

Word-of-mouth marketing (WOM) gets people talking about a brand or product online or in-person. Learn about its benefits and best practices.
by Kelly Fiorini

Asymmetric information is when one party has more knowledge or information than the other. Learn from examples and explore the benefits and disadvantages.
by Mara Calvello
Online Reputation Management Software Discussions
BrandYourself helps you improve what shows up when people Google your name.
We have tools and services no matter your situation: from a free do-it-yourself product to higher level services where our specialists will improve your Google results or bury negative links for you.
You can check out our list of services with pricing here: http://bit.ly/1EyaGtf
Answered: Pete Kistler on April 16, 2015
Premium features make it easy to manage the process of creating relevant websites and profiles about yourself, optimizing them to be search engine friendly, and updating/promoting them over time.
BENEFITS OF PREMIUM:
1. Optimize *unlimited* links to rank higher in Google, not just 3.
Free users can only analyze and optimize 3 links. While that's a start, your goal should be to fill your search results with at least 10 positive links. Premium members have no limit on how many links they can optimize and push higher in Google.
2. See *everyone* who finds you in search engines, not just the 3 most recent.
It's important to know when people look you up online. Free users can only see the last three people who looked them up, but Premium members see everyone: an employer before an interview, a client before a meeting, or even the person you met at an event the night before.
3. Apply a custom domain to your BrandYourself profile:
Applying a custom domain like johnnyappleseed.com helps your profile rank higher in Google, which helps suppress unwanted results. Free users are limited a subdomain like petekistler.brandyourself.com.
4. Remove all mentions of BrandYourself from your profile:
Free users have a BrandYourself banner at the top of their profile. Premium users don't. Upgrade to remove all ads and mentions of BrandYourself from your profile, making it look more professional.
5. Get priority customer support:
As a Premium member, you'll get faster response time and more in depth answers whenever you need help.
Answered: Pete Kistler on October 1, 2014
We recently wrote a blog post explaining the difference between our free and Premium service – you can read about it here: http://blog.brandyourself.com/brand-yourselfcom/brandyourself-premium-vs-free-whats-the-difference/
You can also check out some BrandYourself reviews (what people have said about our Premium service) here: https://brandyourself.com/info/about/reviews
Answered: Pete Kistler on April 16, 2015
I wrote this blog post describing the difference between each service, including the benefits of Concierge vs. our DIY product: http://bit.ly/1EyaGtf
Answered: Pete Kistler on April 16, 2015
Online Reputation Management Software Reports
Mid-Market Grid® Report for Online Reputation Management
Fall 2026
Grid® Report for Online Reputation Management
Fall 2026
Enterprise Grid® Report for Online Reputation Management
Fall 2026
Momentum Grid® Report for Online Reputation Management
Fall 2026
G2 Report: Momentum Grid® Report
Small-Business Grid® Report for Online Reputation Management
Fall 2026
Enterprise Grid® Report for Online Reputation Management
Summer 2026
Small-Business Grid® Report for Online Reputation Management
Summer 2026
Mid-Market Grid® Report for Online Reputation Management
Summer 2026
Grid® Report for Online Reputation Management
Summer 2026
Momentum Grid® Report for Online Reputation Management
Summer 2026
G2 Report: Momentum Grid® Report