Email Marketing Software Resources

Hello team! I am Nicholas from the support team! The first that you would need to do is to validate your SPF and DKIM entries in your Moosend account! These two greatly improve your deliverability! Here is a guide to help you with this one! https://help.moosend.com/hc/en-us/articles/115000365429-How-can-I-set-up-SPF-DKIM-on-my-Name-com-provider- With regards to the spam test results, they are just an indicator ;) That step is connected with another third-party service. It takes some time to provide you with the results and also what is really checking is your sender, reputation of sender, content and DNS. The best way to test your deliverability is to create a test list with some of your personal emails and send your campaign to that test list as a regular (actual) campaign in order to check what your end users really see and where your emails lands as well as be able to check your personalisation tags!

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I am not familiar with CRM, as I use Zoho Creator for my database. There is no two way interaction between the two, so I manage my contacts via Creator, which in turn updates Campaign. I believe that there is a 2 way interaction between CRM and Campaign. In which case you can do your updates from whichever module is more convenient or flexible.