![Samantha V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Samantha V.") SV Samantha V. Project Manager Marketing and Advertising Mid-Market (51-1000 emp.) 8/5/2026 "Clearer approvals and fewer conflicting comments" 4.5/5 What do you like best about Ziflow? Automated Workflows and Workflow Templates are the parts of Ziflow we rely on most, because they let us assign each review stage its own owner, permissions, and deadline. Instead of sending the same asset to everyone at once and then hoping feedback comes back in a sensible order, we split the process into creative review, marketing, legal, and client approval. Automatic reminders cut down on the amount of chasing, and conditional rules prevent a piece from reaching the client while internal comments are still unresolved. Compare Mode is particularly helpful when a new version comes back: we can place files side by side or use the overlay view to confirm that a price, disclaimer, or CTA was corrected, without overlooking an unrelated change elsewhere. Checklists also help us keep brand requirements, dimensions, legal copy, and other mandatory content tied to the right stage. One unexpected benefit has been noticing the same mistakes repeating across campaigns; once that pattern was clear, we updated the briefs and templates instead of continuing to catch the same issue at the end of every review. Review collected by and hosted on G2.com. What do you dislike about Ziflow? The initial setup can get more complicated than it needs to be if every client or campaign ends up with its own custom workflow. We made that mistake and wound up with several nearly identical templates, outdated reviewer lists, and rules that nobody wanted to touch because it wasn’t clear what else they might impact. Ziflow could make it easier to compare templates side by side and consolidate duplicates. Our workaround was to cut down to a smaller set of core workflows and assign a clear owner to each one. That made ongoing maintenance far more manageable and kept process design from becoming yet another source of inconsistency. Review collected by and hosted on G2.com. What problems is Ziflow solving and how is that benefiting you? A campaign running across three markets already had more than thirty assets—banners, videos, PDFs, and landing pages—when the client changed a commercial condition just four days before launch. We created updated versions within the existing proofs and applied a Workflow Template: design first checked the implementation, marketing reviewed the message and brand, legal approved the disclaimer, and the client made the final call. Because each stage had its own Checklist, legal wasn’t spending time on image dimensions, and design wasn’t being asked to validate contract language. In the first round, we received two conflicting comments about the CTA. Rather than sending both back to the creative team and leaving them to decide, the marketing owner resolved the thread and only then reopened the stage. Compare Mode confirmed that the price and disclaimer had changed without undoing other approved edits, while automatic reminders kept the remaining reviewers moving. For banners that shared the same structure, we used Bulk Decisions after checking a sample, and the monday.com integration updated the deliverable only once the final stage was approved. Overall, Ziflow centralized feedback, versions, and decisions, prevented design from working on incompatible directions, made it clear which market was still blocked, and helped us reach release without having to reconstruct final approval from separate emails, chats, and files. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite See what 923 reviewers think of Ziflow 4.5 out of 5 · Verified reviews from real users [ Read all reviews ](https://www.g2.com/products/ziflow/reviews)